There has never been a better time in history to launch your own PR campaign whether you are on your own or part of a big company. In "The Public Relations Podcast" we talk about all aspects of how to generate your own PR from finding your story to how to approach old and new media. Weekly episodes are supported with PR examples and ideas during the week.
In episode 2 of The Public Relations Podcast, we look at the key question of how to find your story. When you approach any public relations effort you need to start by deciding what your story is. We have some tips in the show. Plus, what does "embargo" mean in a press release? Find out and how to use it to your advantage. We'll also talk about how to avoid being banned by a media outlet with an example of a true story.
In episode 2 of The Public Relations Podcast, we look at the key question of how to find your story. When you approach any public relations effort you need to start by deciding what your story is. We have some tips in the show. Plus, what does "embargo" mean in a press release? Find out and how to use it to your advantage. We'll also talk about how to avoid being banned by a media outlet with an example of a true story.
Welcome! This is a special episode for new listeners and talks about how the format has changed and how you can use the PR podcast to promote and market your business.
2 min
About The Public Relations Podcast
From the publisher's feed
Former journalist, broadcaster, news editor and current PR, explores PR ("public relationship" marketing, not just "press relations") techniques that actually work for serious startups and growing organisations.
The show is a mix of short insights, sometimes from the field of PR work itself, sometimes discussions with other people, all talking about techniques you can try in bite-sized episodes of around 10 minutes in length.
Find out more at: www.ThePublicRelationsPodcast.com