Is AI dubbing ready for prime time without human guidance? In this episode, Taras Malkovych, founder of Tapas Localization, joins us to discuss the realities of integrating AI into complex audiovisual workflows. He argues that while AI has made massive strides, it remains a tool that needs to be "led by the hand," specifically to capture the nuances of human emotion, pauses, and natural imperfections that machines often miss.

This conversation moves beyond the hype to practical production strategies, examining the shift from subtitling to game localization and ethical AI dubbing. Taras warns against the industry settling for lowered quality thresholds and explains why his team focuses on workflows where linguists act as decision-makers who sculpt raw data.