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The Roofing Operating System Podcast: America’s Top-Rated Podcast for Roofing Software & Scalable Growth
The Roofing Operating System Podcast: America’s Top-Rated Podcast for Roofing Software & Scalable Growth episodes
- #34 - Inside Look at Roofr’s Game-Changing CRM (MUST-WATCH!)🔥
Ready to see the future of roofing tech in action? 🚀 On this exclusive episode of the Roofing Operating System Podcast, we've got Roofr's masterminds Nic and Pete spilling the secrets behind the fastest-growing roofing CRM and operating system! 🌟
Discover how Roofr evolved from a simple estimator tool into a fully-integrated powerhouse that streamlines measurements, proposals, invoices, material orders, and automations—making complicated roofing workflows simple and profitable. Nic and Pete dive deep into:
✅ How Roofr's intuitive user interface helps contractors close deals faster (23% higher close rates!).
✅ The secret behind their powerful automations that eliminate manual errors and skyrocket efficiency.
✅ Exciting upcoming features designed specifically for enterprise and commercial roofers—perfectly tailored to scale your roofing business.
If you're tired of outdated software holding your roofing business back, this episode is your ultimate upgrade! Nic even shares an unforgettable roofing mishap involving Roofr’s CEO (his cousin!), and Pete wraps up with game-changing advice every roofing business owner needs to hear. 🔥
Ready to transform your roofing operations?
Book a FREE demo today: https://roofr.com 👈
🔹 Unlock a $1,500 Roofing Growth Audit—Absolutely Free!
Discover hidden revenue opportunities and receive a customized roadmap to boost your roofing business's profitability.
Limited slots available—secure yours today at: https://mybetterboss.ai/free-roofing-growth-audit/ 👈
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
52 min - #33 - How Roofing Contractors Can Dominate with Video Marketing
Title: How Roofing Contractors Can Dominate with Video Marketing | Roofing Operating System Podcast x Blue Collar Visionary Podcast
Description:
Ready to stand out and dominate your roofing market with proven video marketing strategies?In this special collaboration episode of the Roofing Operating System Podcast and the Blue Collar Visionary Podcast, Nick Peret and Danny Greene break down exactly how roofing contractors can use authentic video storytelling to build trust, establish authority, and consistently generate high-quality leads.
From understanding the subconscious power of video content to mastering clarity in your marketing messages, this episode is packed with actionable insights to elevate your roofing business. Whether you're a residential roofer facing hail season or tackling complex commercial projects, you'll discover exactly how to leverage video to attract premium clients and grow your bottom line.
Episode Highlights:
00:00 - Building Trust at Scale Through Video Storytelling01:30 - The Real Reason Business Owners Hide Behind Logos04:00 - Why Most Contractors Aren’t Ready for Video (Yet)05:30 - Sales Assets That Actually Close Deals07:00 - Showing vs. Telling: How to Sell a Process With Video09:00 - Subconscious Trust: What Your Video Really Communicates10:30 - Premium Work Attracts Premium Clients11:30 - Case Study Setup: Residential vs. Commercial Roofer12:30 - Video Strategy for Hail Season in Denver14:00 - What to Put in Your Paid Ads (and What Not To)15:00 - Why Clarity Beats Cleverness in Contractor Marketing17:00 - Website Funnels and Social Proof Strategies18:00 - The Four Core Video Types Contractors Need19:00 - The Hidden Power of Brand Story Videos21:00 - Why Brand is a Long Game (But Worth It)23:00 - Branding Lessons From Apple and Nike24:00 - Everyone Has a Brand—What’s Yours Saying?25:00 - The Self-Development Journey of Entrepreneurship25:30 - Simplifying Complex Services for Commercial Clients27:00 - Adding Sizzle Without Losing Substance29:00 - What Makes a Video Effective? Start With the Goal30:00 - Commander's Intent: The Secret to Focused Messaging32:00 - How Content Creation Sharpens Your Elevator Pitch34:00 - Relationship-Building ROI of Podcasting36:00 - Why Every Roofer Should Launch a Podcast38:00 - The Podcast Paradigm Shift Most People Miss40:00 - The Best Networking Hack No One’s Using42:00 - Podcasting Filters the Right Clients In (and the Wrong Ones Out)44:00 - How to Sound Natural Without Being Perfect46:00 - Nervous on Camera? You’re Thinking About the Wrong Person48:00 - Final Takeaways: Make Content Creation a Culture👉 Get Your Free Roofing Growth Audit:
Ready to take your roofing business to the next level? Claim your FREE Roofing Growth Audit today to identify exactly where you're leaving money on the table and how to dominate your market:https://mybetterboss.ai/free-roofing-growth-audit/
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
51 min - #32 - How This Roofer Built a Brand Customers Trust (Without Chasing Every Storm)
You don’t have to storm-chase or race to the bottom to win in roofing. This episode proves it.
In this refreshingly honest episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Chuck Allen, owner of Rio Blanco Roofing and host of the long-running podcast Keeping It Rio, to talk about what it really takes to build a roofing brand rooted in trust, consistency, and integrity.
Chuck shares how he’s grown his business—not through aggressive sales or storm-chasing—but by leading with character, communication, and community engagement. He also opens up about podcasting, personal health, and how staying grounded personally has helped him stay strong professionally.
If you're ready to build something more meaningful than just a revenue number, this is the episode for you.
💡 What You’ll Learn:✅ Why chasing every storm isn’t a real growth strategy
✅ How Chuck used content and branding to build a following and a business✅ Why health, mindset, and routine are business tools, not extras✅ The value of podcasting and storytelling in roofing✅ How to scale a company without compromising your values✅ Why slow, strategic growth often wins the long game⏱️ Timestamps:00:00 Mission-Driven Growth in Roofing
00:30 Meet Chuck Allen – Founder of Rio Blanco Roofing01:19 The Origin of “Keeping It Rio”03:09 Podcasting as a Leadership Tool06:36 Building a Roofing Brand Through Community10:36 Health & Energy as Business Strategy16:00 Roofing Industry Challenges & Ethics18:58 Navigating Financial & Strategic Growth20:39 Why Referrals > Random Leads22:54 Scaling Without Chasing Every Opportunity27:53 Insurance + Financing That Helps, Not Hurts36:55 Final Reflections on Legacy, Leadership & Brand Trust🛠 Powered by:Better Boss — The Operating System for Contractors Who Want to Build Trust-Driven Brands That Outlast the Storm.
🌐 Learn More About Rio Blanco Roofing:🔗 https://www.rioblancoroofing.net
📅 Ready to Build a Roofing Brand Clients Rave About?Book your FREE Roofing Growth Audit to get a $1,500 strategy playbook for building a brand, streamlining your systems, and scaling without burning bridges.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ SEO-Optimized Hashtags:#RoofingBrand #ChuckAllen #RioBlancoRoofing #BetterBoss #NickPeret #KeepingItRio #RoofingLeadership #TrustBasedRoofing #RoofingCRM #ContentMarketingForContractors #RoofingPodcast #RoofingWithoutStormChasing #ContractorReputation #EthicalRoofing #BrandBuildingInRoofing #RoofingOperatingSystemPodcast
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
39 min - #31 - The $20M Roofing Operations Blueprint | Systems, Sub Crews & Leadership w/ Andy Hoover
What does it really take to run a $20M roofing business behind the scenes?
In this exclusive episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Andy Hoover, co-owner of Built Right Roofing, to unpack the day-to-day systems, operational workflows, and leadership principles behind one of the fastest-scaling roofing businesses in America.
While Andy’s business partner Jake Hofer told the story of Built Right’s rise, this episode digs into how it’s all run—from the inside. You’ll hear exactly how Andy leads teams, integrates subcontractors, leverages tools like JobNimbus and AI, and maintains culture while scaling beyond $20M.
This is a masterclass in operational clarity, discipline, and smart growth.
💡 What You’ll Learn:✅ The real difference between growing and sustaining a $20M company
✅ How to build and manage high-performance subcontractor teams✅ Why SOPs aren’t just “nice to have”—they’re non-negotiable✅ Tools that streamline production: CRM, AI, supplier integrations✅ How Andy uses reading, fitness, and routine to stay sharp under pressure✅ How to build a business that doesn't collapse without you⏱️ Timestamps:00:26 Meet Andy Hoover – The Operator Behind Built Right
01:01 Startup Lessons From the Early Days02:04 People, Process & Profit: Scaling the Right Way04:16 Financials, Job Costing & Decision-Making09:01 Personal Discipline = Business Edge12:32 How Built Right Broke $20M13:51 SOPs: Your Secret to Stress-Free Growth15:55 Comms That Keep Projects On Track17:32 Roofing Tech Stack: JobNimbus, AI & Supplier Sync19:13 Subcontractor Systems That Deliver Consistency22:21 Advice for Roofing Owners in the Weeds24:10 Culture Isn’t Vibes—It’s Leadership25:28 Final Thoughts From a $20M Operator🛠 Powered by:Better Boss — The Operating System for Roofing Contractors Who Want to Run Lean, Scale Clean, and Lead With Clarity.
🌐 Learn More About Built Right Roofing:🔗 https://builtrightroofs.com
📅 Want a System That Runs Without You?📍 Book your FREE Roofing Growth Audit and get a $1,500+ strategic roadmap to clean up your backend, automate your ops, and scale without burnout.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#RoofingOperations #BetterBoss #AndyHoover #BuiltRightRoofing #NickPeret #RoofingLeadership #JobNimbus #RoofingCRM #RoofingSystems #RoofingSOPs #SubcontractorManagement #AIInRoofing #RoofingEfficiency #RoofingOperatingSystemPodcast #ScalingContractorBusiness #RoofingTechStack
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
26 min - #30 - How This Roofer Built and Sold 3 Companies (Without Burning Out)
Most contractors burn out long before they cash out. Jonathon Broce didn’t. Here’s how.
In this powerful episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Jonathon Broce, a roofer-turned-entrepreneur who has built—and sold—three roofing and home service companies without losing his identity, family, or mental health in the process.
From his early days in his father’s sheet metal shop to his current role as founder of Day 41 Thrive, Jonathon shares a masterclass in systems thinking, personal discipline, exit strategy, and sustainable leadership.
If you're building a business you may want to sell someday (or at least not be chained to), this episode is a blueprint for doing it the right way.
💡 What You’ll Learn:✅ How Jonathon built, scaled, and exited three companies
✅ Why customer experience + team systems = sustainable valuation✅ The overlooked metrics that make (or break) your sale✅ How personal development directly affects business performance✅ Where AI, CRMs, and operational clarity fit into a sellable business✅ How to lead your company without losing yourself⏱️ Timestamps:00:00 Presentation = Power in Sales
00:29 From Sheet Metal Shop to Serial Entrepreneur01:58 Building His First Roofing Business05:09 Why Experience = Profit (for Customers + Team)07:11 Real Talk for Young Entrepreneurs18:24 Using Financing to Unlock Smart Growth25:58 Jonathon’s New Projects + Consulting Vision27:12 Book Launch & Leadership Framework30:29 Buffalo Mentality: Facing Hard Things First33:19 Grit, Systems & Long-Term Thinking35:04 Ugly Roof: Business Model Breakdown39:58 CRM + AI Tool Insights for Roofers46:03 How to Avoid Burnout as a Contractor52:31 Final Advice for Builders Who Want to Exit Well🛠 Powered by:Better Boss — The Operating System for Roofing Contractors Who Want to Scale With Clarity, Sell With Strategy, and Lead Without Losing Their Life.
🌐 Learn More About Day 41 Thrive:🔗 https://jonathonbroce.com/day41-thrive
📅 Want to Build a Roofing Business You Can Actually Exit?Book your FREE Roofing Growth Audit and get a $1,500 custom strategy for scaling smart, cleaning up your backend, and building long-term enterprise value.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#RoofingExitPlan #BetterBoss #NickPeret #JonathonBroce #Day41Thrive #RoofingSuccess #ContractorLeadership #RoofingSystems #RoofingCRM #BuildAndSell #RoofingCompanyForSale #RoofingPodcast #RoofingOperatingSystemPodcast #RoofingWithDiscipline #SmartContractorGrowth
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
53 min - #29 - The $1M Roofing Playbook Every Young Contractor Should Steal
\What if you could copy the exact blueprint one young contractor used to build a $1M roofing company in his 20s? Now you can.
In this episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Bailey Masters, founder of Top Tier Roofing, who launched his business at just 24 years old—and quickly scaled it to $1M+ in revenue.
Bailey shares his no-fluff journey from sales rep to business owner, including the mindset, marketing, team structure, and tech stack that made it possible. This is a must-watch episode for young, driven contractors who want to grow fast—and do it right.
💡 What You’ll Learn:✅ The core systems Bailey used to hit $1M+ in revenue
✅ How to earn respect (and leads) as a young contractor✅ Why Google Local Services Ads became his lead engine✅ How to build a reputation that drives referrals✅ Why vendor relationships and tech tools matter from day one✅ The power of focus, family, and discipline in fast growth⏱️ Timestamps (SEO-Optimized Breakdown):00:00 Bailey’s Start in Roofing Sales
00:27 From Rep to CEO: Starting Top Tier Roofing01:21 Overcoming Age Bias and Building Trust03:31 Balancing Marriage, Business, and Growth07:46 Why Conferences & Networking Accelerated His Growth12:38 Growth Strategy: Roofing + Restoration15:29 Lead Flow and Opportunity Expansion18:18 Goal Setting and Team Alignment20:07 Scaling Without Losing Margins21:40 Building Vendor Partnerships that Drive Success27:28 Tech, Tools & Insurance Integration32:28 Local Marketing, LSA Ads & Brand Strategy35:50 The Mindset Behind Bailey’s Success🛠 Powered by:Better Boss — The Operating System for Contractors Who Want to Scale Faster, Sell Smarter, and Build the Business They Always Wanted.
🌐 Learn More About Top Tier Roofing:🔗 https://toptierroof.com
📅 Want to Follow a $1M Roofing Blueprint—Step by Step?Book your FREE Roofing Growth Audit and get a $1,500 playbook to systemize your ops, convert more leads, and unlock your next revenue milestone.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#YoungContractors #RoofingPlaybook #BetterBoss #BaileyMasters #TopTierRoofing #NickPeret #RoofingStartup #RoofingLeadership #RoofingCRM #RoofingMarketing #GoogleLocalServicesAds #RoofingVendorRelations #ContractorMindset #RoofingPodcast #RoofingOperatingSystemPodcast #1MRoofingBusiness
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
39 min - #28 - The Future of Roofing Sales: Financing, Branding, and Winning Without Insurance
Want to sell more roofing jobs without chasing storm claims or depending on insurance? This is the playbook.
In this episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) welcomes back industry thought leader Jen Silver for a bold conversation about where roofing sales is really going.
Jen shares her approach to building a modern, brand-led roofing business using financing, trust-based selling, and productized services—not just insurance playbooks. From roof rejuvenation to strategic storytelling, she explains how the best roofing companies in 2025 will win without being storm-dependent.
If you’re ready to grow with clarity, confidence, and consistent cash flow—this episode is your roadmap.
💡 What You’ll Learn:✅ Why insurance-based sales alone won't sustain future growth
✅ How financing options boost close rates and customer experience✅ The key difference between branding vs. marketing (and why it matters)✅ Why trust and homeowner education drive bigger jobs✅ How to scale with productized services like roof rejuvenation✅ What contractors must embrace to stay relevant in 2025+⏱️ Timestamps:00:00 Homeowner Expectations Have Changed—Have You?
00:48 Jen Silver Returns With Fresh Roofing Strategy01:42 The End of Insurance-Only Sales Models09:08 Financing as a Sales Multiplier13:31 Roof Rejuvenation and Productized Services19:40 Forecasting and Future Planning for Growth24:19 Branding vs. Marketing: Clear the Confusion26:11 How to Grow Without Ads29:42 Selling With Strategy, Not Scripts37:00 Educating Homeowners = Bigger Margins41:35 Events, Updates & What’s Next for Jen42:35 Final Thoughts on Future-Proof Sales Strategy🛠 Powered by:Better Boss — The Operating System for Roofing Contractors Who Want to Lead With Brand, Scale With Systems, and Sell Without Storm Season Stress.
🌐 Learn More About Jen Silver:🔗 https://jensilver.co
📅 Ready to Ditch Insurance Dependency and Sell Smarter?Book your FREE Roofing Growth Audit to get a custom $1,500 roadmap for selling more, building brand trust, and closing jobs with financing instead of frustration.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#RoofingSales2025 #JenSilver #BetterBoss #NickPeret #RoofingBranding #FinancingForRoofing #RoofingWithoutInsurance #RoofingCRM #TrustBasedSelling #RoofRejuvenation #RoofingPodcast #RoofingSalesTraining #ModernRoofingSales #RoofingOperatingSystemPodcast #HomeownerEducation #FutureOfRoofing
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
44 min - #27 - Social Media Strategy Roofers Are Using to Get More Leads in 2025
Want to generate more qualified roofing leads through content—not discounts? Here’s how.
In this tactical episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Chad Lubinski, content creator and strategist for contractors, to reveal the exact social media playbook roofing companies are using to attract inbound leads in 2025.
From TikTok to long-form YouTube, Chad shares how to build a system for relatable, repeatable content that builds trust and fills your pipeline. You’ll learn how roofers are using video, podcasting, brand personality, and tools like SocialBee and vidIQ to stop chasing leads—and start attracting them.
If you’re serious about scaling your brand online without being cringe or corporate, this is your roadmap.
💡 What You’ll Learn:✅ The content types that actually convert for roofers
✅ How to balance education, humor & trust-building in your feed✅ The systems contractors are using to post consistently (without burnout)✅ What’s working on TikTok, YouTube, Instagram, and Facebook in 2025✅ Why authenticity beats perfection every single time✅ How to turn content into conversations—and conversations into clients⏱️ Timestamps:00:00 The Social Media Lottery: Why Roofers Need a Plan
00:49 Meet Chad Lubinski – Content Strategist for Contractors01:52 What Makes Roofing Content Relatable & Effective04:51 Why Brand = Trust in the Digital Age10:51 Optimizing Your Profile to Attract the Right Clients15:48 Creating Viral & Valuable Content24:45 What’s Changed in the Social Game (2025 Update)26:12 Podcasting + YouTube Strategy for Roofers31:11 Platform-Specific Tips: Don’t Post the Same Thing Everywhere33:56 Optimizing Content for Reach + ROI41:21 Using Reviews & Product Videos to Build Credibility46:36 Final Tips to Build Your Roofing Brand With Content🛠 Powered by:Better Boss — The Operating System for Roofing Contractors Who Want to Generate More Leads, Automate Sales, and Grow With Content.
🌐 Connect with Chad Lubinski:📸 Instagram
🎥 YouTube🎵 TikTok📧 Email📅 Want to 3X Your Close Rate?Book your FREE Roofing Growth Audit and get a custom playbook to streamline your tech stack, tighten your follow-up, and close more jobs—faster.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#RoofingMarketing #RoofingContentStrategy #SocialMediaForRoofers #BetterBoss #NickPeret #ChadLubinski #RoofingBranding #RoofingLeadGeneration #RoofingPodcast #ContentMarketingForContractors #RoofingOperatingSystemPodcast #TikTokForRoofers #YouTubeMarketingRoofing #2025RoofingStrategy
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
49 min - #26 - Year Old Takes Over His Dads Roofing Podcast!
What happens when a 7-year-old grabs the mic on a roofing business podcast? Pure gold.
In this fun and family-centered mini-episode of The Roofing Operating System Podcast, host Nick Peret is joined by Jordan, the 7-year-old son of Jake Hofer, co-owner of Built Right Roofing.
Jordan shares his hilarious and heartfelt perspective on life with a roofer dad, his passion for Pokémon, and why he thinks YouTube and podcasting are the future of roofing marketing. It’s a quick episode full of laughs, insight—and a reminder that legacy businesses start at home.
Perfect for contractors who are building not just for profits, but for their families and future.
💡 What You’ll Enjoy in This Episode:✅ A behind-the-scenes look at a roofing family in action
✅ Jordan’s take on Pokémon, podcasting, and working with dad✅ Why kids are watching what you build—and might take it further✅ The next generation’s take on content, branding, and business legacy⏱️ Timestamps:00:00 Meet Jordan – Built Right’s Youngest Future Leader
00:23 What It’s Like Having a Roofing Dad00:49 Pokémon, Playtime, and Business Ideas01:27 Podcasting Dreams & YouTube Goals02:03 Jordan’s Advice for Other Young Creators03:12 Closing Remarks + Final Message From Jordan🛠 Powered by:Better Boss — The Operating System for Contractors Building Businesses Their Kids Will Be Proud Of.
🌐 Learn More About Built Right Roofing:🔗 https://builtrightroofs.com
📅 Want to Build a Roofing Business That Supports Your Family—and Your Future?Book your FREE Roofing Growth Audit to get a legacy-minded roadmap for scaling your team, streamlining your systems, and creating long-term stability.
👉 https://mybetterboss.ai/free-roofing-growth-audit🏷️ Hashtags:#FamilyBusiness #BetterBoss #RoofingPodcast #LegacyBuilders #BuiltRightRoofing #NickPeret #RoofingWithPurpose #RoofingCulture #NextGenContractors #PodcastTakeover #JordanTakesOver #ContractorLife #RoofingInspiration #WorkLifeBalance #RoofingOperatingSystemPodcast
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
5 min - #25 - How His Roofing Company Went From $0 to $20M in FIVE YEARS!
$0 to $20M in 5 Years | How Built Right Roofing Scaled With Systems, Sales, and Culture
In this powerhouse episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Jake Hofer, co-founder of Built Right Roofing, to break down how his team scaled from scratch to $20 million in annual revenue—in just five years.
From raw startup days in the Dakotas to a system-driven, team-led organization, Jake unpacks the real drivers of exponential growth: sales structure, company culture, leadership, and process. If you’re a contractor chasing your next milestone—$1M, $5M, or $20M+—this episode is a blueprint worth studying.
This is not theory. This is a real story with real numbers—and proven tactics.
💡 What You’ll Learn:✅ How to build a scalable roofing company from scratch
✅ The sales strategies that fueled explosive year-over-year growth✅ Why strong partnership dynamics can accelerate momentum✅ How to overcome growth pains and avoid burnout✅ The role of culture, branding, and leadership development in long-term success✅ What high-growth roofers do differently than the average contractor⏱️ Timestamps (Optimized for Skimming + SEO):00:00 Starting From Scratch — Early Business Strategy
00:46 Meet Jake Hofer — Co-Founder of Built Right Roofing01:19 The $20M Journey in 5 Years02:17 Critical Growth Drivers & Systems02:48 Sales Tactics That Closed Millions03:59 Partnership Synergy & Business Roles05:34 Challenges of Scaling — and How They Solved Them09:29 Company Culture That Attracts & Retains Talent11:00 Personal Growth, Leadership & Mindset20:38 Marketing That Builds Trust and Dominates Locally23:59 Final Advice from Jake for Growth-Focused Contractors🛠 Powered by:Better Boss — The Operating System for Roofing Contractors Who Want to Scale Smarter, Lead Stronger, and Build Profitable Companies with Less Stress.
📅 Want a Custom Growth Strategy Like Jake’s?📍 Book a FREE Roofing Growth Audit with Better Boss and get a proven blueprint tailored to your team, market, and goals.
👉 https://mybetterboss.ai/free-roofing-growth-audit🌐 Connect with Jake Hofer & Built Right Roofing:🔗 https://builtrightroofs.com
🏷️ Hashtags:#RoofingBusinessGrowth #BetterBoss #NickPeret #JakeHofer #BuiltRightRoofing #RoofingSales #RoofingLeadership #ContractorSuccess #RoofingSystems #HowToGrowARoofingBusiness #RoofingPodcast #RoofingCulture #RoofingCRM #RoofingMarketing #RoofingOperatingSystemPodcast #ScaleSmarter
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
25 min
About The Roofing Operating System Podcast: America’s Top-Rated Podcast for Roofing Software & Scalable Growth
From the publisher's feed
The Roofing Operating System Podcast is the definitive podcast for growth-driven roofing contractors ready to ditch the guesswork and build a scalable, software-powered business. Hosted by Nick Peret,…
founder of Better Boss and creator of BetterBossOS™, this show gives you a front-row seat to the systems, automations, and AI tools behind the fastest-growing roofing companies in the country.