The SalesStar Podcast

By SalesTechStar

The SalesStar Podcast, hosted by SalesTechStar serves to feature the best of B2B and Technology Sales!... more

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FAQs about The SalesStar Podcast:

How many episodes does The SalesStar Podcast have?

The podcast currently has 235 episodes available.

The SalesStar Podcast episodes:

October 17, 2024 Episode 215: AI, and Emerging Opportunities for Marketers and MarTech: with Heather Blank, SVP GTM Strategy and Partnerships, Iterable
Overall theme of this episode:

Data Activation, AI, and Emerging Opportunities for Marketers in Today’s Evolving Landscape Featuring Heather Blank, SVP of GTM and Partnerships at
Iterable

Key topics covered:
-Current trends in data and marketing technology

-How evolving martech and AI trends are influencing marketing processes

-How can marketers align better when sharing and implementing new data driven processes and ideas to boost output
...more
18min
October 04, 2024Episode 214: Balancing the AI, Automation and Human Connect in Revenue and Sales, with: Shane Evans, Chief Revenue Officer at Gong
Shane Evans, Chief Revenue Officer at Gong
a leading revenue intelligence platform participated in this episode of the SalesStar Podcast to discuss the current day trends influencing every tech CRO’s work processes;

Key topics covered:
What are some of the preferred RevTech and SalesTech of modern CROs?
Driving goals with AI powered SalesTech and RevTech
Creating a balance between AI, Automation and the Human Connect when in Sales
...more
18min
September 18, 2024Episode 213: B2B Revenue Generation Tips with Scott Gibbs, Chief Revenue Officer, Meltwater
Scott Gibbs, Chief Revenue Officer, Meltwater spoke about a few top revenue generation tips and practices that work well in today's business climate:

Key topics covered:
Biggest revenue generation myths for B2B sales teams
What CROs need to keep in mind to drive impact today
How sales and revenue generation teams should evolve further to be not just data driven but process oriented
Biggest challenges modern CROs and Sales teams face
...more
13min
September 06, 2024 Episode 212: What Drives Better Customer Success Outcomes: Featuring Sam Mohamed, VP of Customer Success, Sprinklr
Sam Mohamed, VP of Customer Success at Sprinklr a leading enterprise software company that helps drive customer-facing functions shared his expertise and insights around Customer Success and what drives better CS journeys in B2B tech.

Key topics covered:

-> Factors that need to have a complete overhaul when it comes to B2B SaaS Customer Success journeys and processes

-> Takeaways from B2B SaaS brands that boast of great CS journeys

-> The near future impact of generative AI on sales, after sales, customer success
...more
24min
August 22, 2024Episode 211: Using AI to Drive Content Marketing: with Christina Kyriazi, SVP Marketing at PhotoShelter
Christina Kyriazi, SVP Marketing at PhotoShelter participated in this episode of the SalesStar Podcast to chat about the benefits of AI when used in the larger content marketing game:

Key topics covered:
Top challenges that content marketers face today

How AI can drive content creation workflows

Faux pas to avoid when using AI for content marketing

The future of AI and content marketing
...more
15min
August 14, 2024Episode 210: The Latest in AI Across SalesTech and MarTech with Dominik Facher, Chief Product Officer, ZoomInfo
Dominik Facher, Chief Product Officer at ZoomInfo, a leading go-to-market platform that helps businesses find, acquire and grow their customers joined in as our guest in this episode of the SalesStar Podcast to chat about ZoomInfo’s latest AI copilot and the future of salestech:

Key topics covered:
AI innovations across the global salestech landscape and their impact
Fundamentals to keep in mind when using AI for marketing and sales processes
Future impact of generative AI on sales and marketing
...more
21min
August 06, 2024Episode 209: B2B SaaS Marketing and MarTech Best Practices with Ryan Nelsen, CMO at StackAdapt
Ryan Nelsen, CMO at StackAdapt, (a self-serve
programmatic advertising platform) spoke about the top trending B2B tech marketing and martech best practices that can drive modern marketing journeys in this SalesStar Podcast Episode:

Key topics covered:
What works and what doesn't in modern SaaS marketing

Common challenges in B2B tech marketing alignment

The impact of AI on martech choices and marketing
...more
12min
August 01, 2024Episode 208: B2B revenue and GTM practices with Lynne Doherty, President of Field Operations at Sonar
Lynne Doherty, President of Field Operations at Sonar a platform that helps you build quality code quickly & systematically joined us in this episode to chat about a few proven B2B revenue and GTM practices:

Key topics covered:
Core strategies in B2B SaaS that help drive revenue goals
Driving revenue in a tough economic climate
What B2B GTM practices need an urgent overhaul
...more
14min
July 29, 2024Episode 207: B2B Tech Marketing and B2B Tech Sales Alignment: with Eric Williamson, CMO at CallMiner
Chief Marketing Officer at leading conversation analytics platform CallMiner - Eric Williamson, joined in as our guest for this episode to chat about the do’s and don’ts of B2B marketing and sales:

Key topics covered:
B2B marketing and sales alignment and challenges

Use of AI in sales and marketing

Optimizing marketing processes
...more
16min
July 15, 2024Episode 206: MarTech and Its Impact on Modern Marketing Events with Joe Davy, founder and CEO of Banzai
Joe Davy, Co-founder and CEO of Banzai an event marketing platform joins us today to chat about martech and its impact on today’s B2B event landscape:

Key topics covered:
State of modern B2B events

Impact of event tech and martech on modern events

Types of virtual events that stand out today
...more
13min

FAQs about The SalesStar Podcast:

How many episodes does The SalesStar Podcast have?

The podcast currently has 235 episodes available.