The Sasha Eburne Show

The Sasha Eburne Show

By Sasha EburneBusinessEntrepreneurship
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The Sasha Eburne Show episodes

  • Ep 63 - From Kitchen Table to Multimillion-Dollar NDIS Business… and Losing It All | Vanessa Norman

    What happens when you build a multimillion-dollar business… and then lose it all?


    In this episode of The Sasha Eburne Show, Sasha Eburne sits down with Vanessa Norman, award-winning entrepreneur, author, and NDIS business coach, for a raw and honest conversation about starting an NDIS business, business growth, business failure, and rebuilding after losing everything.


    Vanessa started her NDIS provider business from her kitchen table in 2019 as a mum of four, including three autistic children, and grew it to over 200 participants and 50+ staff. She opens up about avoiding hard decisions, putting the business into liquidation, selling the family home and starting again as a coach. Her goal now is that no other family goes through what hers did.


    If you're an NDIS provider, thinking about starting an NDIS business, or a mum in business facing a setback, this episode is for you.


    Connect with Vanessa:

    Website: vanessanorman.com.au

    Facebook, Instagram & LinkedIn: Vanessa Norman

    Book: Seven Steps to Success in the NDIS


    Follow The Sasha Eburne Show for more conversations about business growth, mindset and leadership. If this episode landed for you, share it with someone who needs to hear it and leave a rating.

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    40 min
  • Ep 62 - 3 Business Mistakes That Are Killing Your Profits | Kirsty Heather

    Are you running your business - or are you just another employee in it?


    In this episode of The Sasha Eburne Show, Sasha Eburne sits down with Kirsty Heather, founder of The COO Hub, to uncover the 3 biggest operational mistakes holding cafe owners, restaurant operators, and entrepreneurs back from building profitable, sustainable businesses.


    With over 25 years of hospitality experience, Kirsty Heather shares practical strategies for improving restaurant profitability, business operations, staff training, customer service, and marketing.


    Together, they explore why business owners struggle to step away from daily operations, how simplifying your menu can improve profit margins, and why hiring the right people and building effective systems are essential for long-term business growth.


    If you're a cafe owner, restaurant owner, hospitality entrepreneur or small business owner, this episode will help you move from working IN your business to confidently working ON your business.


    Connect With Kirsty Heather


    Founder of The COO Hub

    Instagram: @thecoohub


    Follow The Sasha Eburne Show for more conversations about business growth, entrepreneurship, leadership, mindset, and building a profitable business.

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    37 min
  • Ep 61 - How to Become a Better CEO: The 5-Pillar Business Audit

    Are you leading your business like a CEO, or have you become the employee who does everything?


    In this episode of The Sasha Eburne Show, Sasha Eburne guides you through her CEO Audit, a five-pillar framework designed to help coaches and online entrepreneurs assess their leadership, identify business bottlenecks, and decide what needs to change next.


    Score yourself across five areas: one clear offer, knowing your numbers, protecting CEO time, building a business that runs without you, and choosing an environment that supports your growth.


    You'll learn how to calculate your monthly client targets, protect time for strategy, delegate more effectively, and use your lowest score to identify your next best action.


    📄 Get your CEO Audit worksheet: [https://drive.google.com/file/d/1B55Cm1GrE19qL0_HuLJ9Tc7AMUmvVMMJ/view?usp=drive_link]


    🚀 READY TO GROW YOUR BUSINESS?


    Join The Cash Machine Sprint


    A 30-day, self-led cash sprint for coaches and online entrepreneurs, designed to help you turn existing leads into conversations and paying clients.


    📌 Starts November 1 and runs through November 30.


    👉 Join here: [https://program.sashaeburne.com/the-cash-machine]


    Join Sasha at Destination CEO


    Connect with other entrepreneurial women, coaches, and online business owners for a day focused on sales, marketing, AI, and leadership on the Gold Coast.


    📅 November 5


    👉 Event details: [https://programmes.sashaeburnecoaching.com/destination-ceo-november]



    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    18 min
  • Ep 60 - The $1 Million Business Formula: One Niche, One Offer, One Funnel

    Are you trying to grow your coaching or online business but struggling because you’re trying to serve everyone?


    In this episode of The Sasha Eburne Show, Sasha Eburne shares her $1 million business strategy for coaches and online entrepreneurs: one niche, one offer, one funnel - then expand.


    Sasha explains why talented coaches often plateau when they refuse to commit to one clear lane, and how niching down, clear messaging and consistent marketing can help you become known for the specific problem you solve.


    You’ll hear the “seven cups of water” metaphor and learn why spreading your energy across multiple audiences, offers, and funnels can create confusion

    instead of growth.


    Sasha also breaks down the difference between your public attraction marketing message and the individual clients you can still support outside your niche.


    If you’re a coach or online entrepreneur dealing with too many offers, unclear messaging, business chaos, or inconsistent marketing, this episode will help you simplify your strategy and focus on what matters.


    Follow the show for more conversations about business growth, entrepreneurship, online business, coaching, mindset, strategy, and scaling your business.


    #BusinessGrowth #NichingDown #OnlineBusiness #Entrepreneurship #BusinessStrategy #CoachingBusiness #SashaEburne

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    15 min
  • Ep 59 - Stop Doing Everything Yourself: How to Grow Your Business | Tara Foster

    Are you doing everything yourself in your business and wondering why you never have enough time to grow?


    In this episode of The Sasha Eburne Show, Sasha Eburne talks with Tara Foster, founder of Seachange VA, about delegation, business growth, outsourcing, mental load, business operations, and stepping into your CEO role.


    Tara shares her journey from corporate life and motherhood to building a VA collective that helps women entrepreneurs get out of the weeds and create more space for growth, family, and the things they actually love doing.


    Together, Sasha and Tara unpack what being the bottleneck in your business really looks like, why successful women often struggle to ask for help, how to know what tasks to delegate, and why learning to trust others can completely change the way you run your business.

    They also discuss the difference between working in your business and working on your business, building a team, mental load relief, and why women should never put a ceiling on their goals.


    If you're a coach, service provider, online entrepreneur, or business owner who feels overwhelmed by doing everything yourself, this conversation will give you practical ideas for creating more space and support.


    Connect with Tara:


    Instagram: @seachangeva

    Linktree: Discovery call + contact links


    Follow The Sasha Eburne Show for more conversations about entrepreneurship, business growth, mindset and leadership.


    #BusinessGrowth #Delegation #Entrepreneurship #WomenInBusiness #OnlineBusiness



    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    34 min
  • Ep 58 -The Real Cost of Doing Everything Yourself in Business

    Are you doing everything yourself in your business and wondering why you never have enough time to grow?


    In this episode of The Sasha Eburne Show, Sasha Eburne sits down with Melissa Cunningham, founder of The Admin Suite, to talk about business growth, delegation, outsourcing, business operations, time management, and getting the right support as an entrepreneur.


    With 25 years of corporate experience, Melissa shares how she moved from a career across travel, airlines and administration into entrepreneurship - and why she now helps business owners take care of the behind-the-scenes work that keeps their businesses moving.


    Sasha and Melissa discuss the hidden cost of doing everything yourself, the biggest time thieves in a growing business, how to know what to delegate, and why trust is one of the biggest keys to successful delegation.


    They also explore how outsourcing repetitive tasks can free up your time and mental space so you can focus on growing your business, serving your clients and working on what matters most.


    If you’re a coach, online entrepreneur or business owner feeling overwhelmed by your never-ending to-do list, this episode will help you rethink what you really need to keep doing yourself.


    In this episode:


    • The biggest business time thieves

    • The real cost of doing everything yourself

    • Delegation and outsourcing

    • Business operations support

    • Building trust when getting help

    • How to create more time for business growth

    • Melissa’s journey into entrepreneurship

    • What’s next for The Admin Suite in 2026

    Connect with Melissa:


    🌐 theadminsuite.com

    📱 Instagram: @theadminsuite

    #BusinessGrowth #Entrepreneurship #Delegation #BusinessOperations #OnlineBusiness

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    27 min
  • Ep 57 - The Woman Behind the Business: Reclaiming Identity, Confidence & Sensuality with Rachael Lord-Gavin

    What happens when a woman stops performing all the roles she's expected to play and reconnects with the woman underneath them?

    In this episode, Sasha Eburne sits down with boudoir photographer Rachael Lord-Gavin for an honest conversation about confidence, sensuality, identity, and building a business around meaningful transformation.

    Rachael shares how photography became her calling, why boudoir became the work she was truly meant to do, and how she helps women reconnect with parts of themselves they've lost along the way.

    In this episode, you'll hear about:
    • Why you don't need confidence to take the first step
    • How boudoir photography can help women reconnect with their identity and sensuality
    • The power of doing something for yourself, not for someone else
    • How Rachael evolved from photographer to embodiment guide
    • The story behind her 12-month Indelible Experience
    • Why photography can become physical evidence of an internal transformation
    • How sensuality and authority can coexist
    • Rachael's journey from struggling with the business side of entrepreneurship to building a clear niche
    • Why getting the right support can change your business journey
    • Why Rachael believes you should “jump before you're ready”

    This conversation is a powerful reminder that building a successful business doesn't have to mean losing yourself in the process. Sometimes, your next level starts with stopping, breathing, and remembering who you are.

    Connect with Rachael Lord-Gavin

    Follow Rachel on Instagram @rachaellordgavin and send her a voice note if this conversation resonated with you.

    If this episode resonated with you, subscribe, leave a review, and share it with another coach or online entrepreneur who needs to hear this conversation.

    Power over pressure, always. 

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    22 min
  • Ep 56 - What Happens When You Stop Chasing Visibility?

    After 12 months away from the podcast, Sasha Eburne is back, and this time, she's opening the doors to her seven-figure business and sharing what she's been building behind the scenes.

    In this solo episode, Sasha reflects on why she intentionally stepped away from the podcast, what happened when she chose building over visibility, and how her business, community, and vision evolved during that time.


    Sasha shares:

    • Why she paused the podcast for a full year
    • What happened when she chose building over visibility
    • How she grew and deepened her community
    • The evolution of The CEO Collective™
    • How she built a business designed to support both family and growth
    • The new events business, including Destination CEO and the Build and Become Retreat in Fiji
    • The Alchemy Method and The Luminary Media Co.
    • What you can expect from the new season of The Sasha Eburne Show

    This season, Sasha is taking you behind the scenes of her seven-figure business as she continues building it in real time. She'll be sharing the decisions, strategies, numbers, wins, challenges, and lessons that come with growing a business at this level.

    If you're a coach, business owner, or online entrepreneur ready to move from six figures toward your next level, this season is for you.

    

    Identity first. Structure second. Momentum third.

    If this episode resonates with you, follow the show, leave a review, and share it with another businesswoman who needs to hear that sometimes going quiet is exactly what you need to build what's next.

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    17 min
  • Ep 55 - 6 Instagram Growth Hacks Every Virtual Assistant Needs to Know

    In this episode of The Sasha Eburne Show, Sasha gives us 6 strategies for scaling your Virtual Assistant Business on Instagram. Listen as she unpacks with you what it working on Instagram right now and how to optimise your Instagram to grow your following.


    VA Amplifier Event - Early-bird pricing


    You'll also hear:

    • why understanding your audience's needs, wants and desires is crucial
    • how to use Instagram Insights to grow your following quicker
    • the kinds of questions you need to be asking your audience
    • what 'future pacing' is and why it's important to know... and so much more!

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    16 min
  • Ep 54 - How to find your perfect work/life balance...

    Is balance a myth? In this episode, Sasha shares with us her concept of work-life balance, emphasising that it's not about equal time allocation but finding harmony. She shares her experience of building two multi-six-figure VA businesses in under two years and highlights the importance of in-flow living, setting non-negotiables, and delegating tasks to maintain a successful business without needing a large team.


    You'll also hear:

    • the challenges we face as VA's when it comes to work-life balance
    • how to think about your time holistically for better flow
    • what identifying high-value activities in your business can do for you... and so much more!

    Connect with Sasha here:

    IG - @sashaeburne__

    Sasha Eburne Coaching and Mentoring

    14 min

About The Sasha Eburne Show

From the publisher's feed


The Sasha Eburne Show is the business podcast for coaches and online entrepreneurs who have already built something real and are ready for what comes next.

Your host, Sasha Eburne, has…