The Savvy Scribe

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If you are looking to do freelancing, then this episode is perfect for you! My today’s guest, Lizzy Colombo, is sharing with us the benefits of a white labeling career as well as the foundational pillars that we all need to get started and thrive in our freelance writing business!

Key points in this episode:

• What is white labeling career
• Why white labeling is perfect for beginners and seasoned writers
• Benefits of white labeling in diversifying your income
• The four key facets to a successful and profitable white labeling career
• The foundational pillars that we all need to get started and thrive
• Time blocking tips
• Some time management tips for freelancers
• Setting boundaries while meeting deadlines

About the guest:

Lizzy is the owner and lead designer of White Point Creative, a boutique creative agency that specializes in brag-worthy brand identities and custom ShowIt websites for lifestyle brands and wellness entrepreneurs. When she isn’t discovering new fonts or working with her clients and team, you can find her on the beach with her husband and English Springer Spaniels, Folly & Daisy.

She is a seasoned freelancer with over 7 years as a graphic designer. In the last few years, she has noticed an uptick in questions in FB groups about freelancing and white labeling. So she started answering questions pulling from her own successful professional career. Lizzy now holds Freelance Fridays, a live Instagram training, as well as producing content on the subject on her blog, newsletter, and Instagram! Watch out for her special new offering for freelancers in the fall!

Resources mentioned on the show:

Dubsado – a tool for invoicing, contracts, scheduler

Check out Lizzy on Instagram: @freelance.freedom.collective

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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You’re going to love our new episode today! Aureal Williams joins us to share three ways to write from the inside out, so tune in and get some tips that you can use for your freelance writing career.

Listen in and learn:

• The three ways to write from the inside out
• How she got the idea of integrating astrology and nursing
• How she started her love for writing
• Why is meditation important when you start writing
• Benefits of having a ritual when you write
• How to meditate in an easy way
• How meditating helps you fight writer’s block
• Finding your own ritual

About Aureal Williams

Aureal Williams is a writer, intuitive guided imagery consultant, and deep space astrologer. As a long-time tracker of quantum shift changes over the past 60 years, she authored a definitive book, 5D Ordinary Descriptions of an Extraordinary Shift. Her blog posts are weekly and distributed widely over social media. https://aurealwilliams.com/blog/ Aureal works with individuals and teams wanting more unconditional love, intuitive living, a new relationship with Time, skill in letting go and living the present moment, and embodied sovereignty.

Resources mentioned in the show:

• 5D Ordinary Descriptions of an Extraordinary Shift
• Read her blog! https://aurealwilliams.com/blog/

If you find this episode interesting and want to reach out to Aureal for more inspiring tips in writing, you may send her an email to: [email protected]

Follow Aureal on socials!

Aureal Williams 5D, Here, Now | Facebook
Aureal Williams | Facebook
Aureal Williams – Medium
Twitter
Aureal Williams | LinkedIn

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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As many of you know, I started my freelance journey back in 2013. I did a LOT of research. I googled everything, followed people that were doing what I wanted to do, and I noted a lot of things, especially about pricing along the way. That’s what we’re here to talk about today, pricing and showcasing your services.

Key points in this episode:

• How to showcase your pricing to your potential clients.
• Should you put your pricing on your website?
• Reasons why or why not should you put your pricing on your website
• Some perks and tips when you join the Plan, Produce, Profit course
• How to list your services
• A bonus tip!

3 Reasons Why I DON’T Put My Pricing on My Website

1. Every client has a different budget

2. Your going rate is going to change

3. Everything is negotiable 

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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Today, we’re talking about research! Our guest, Katie, joins us today to discuss how research can help speed up your writing and the right way to do it.

About Katie Momo

Katie Momo is a copywriter for online courses and programs. She also coaches other freelancers on how to create sustainable and profitable service businesses. She is known for sales pages and emails. Katie has also worked with multimillion-dollar businesses doing copy and a billion-dollar organization doing social.

Don’t miss this episode to learn more about:

• How she started doing social media for businesses and how her strategy worked for winning clients
• Her career and wearing many hats
• Researching and the right way to do it
• Why we need our clients to give us the research they need for us to develop the best type of content for them
• How research speeds up your writing and makes clients happy
• Importance of research in writing

Resources mentioned in the show:

• Book More Clients bundle
• Great sites or resources to use when doing your research:
  • PubMed
  • Google Scholar
  • Medscape
  • Healthline

Also, connect with Katie on Instagram and LinkedIn, where she speaks about copy, content creation, and building a service-based business. If you want to learn more about these to add them to your writing skills, check her out on her website, too!

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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Curious about SEO writing and strategies? We’ve got Drashti with us today to discuss more about the basics of SEO and how to incorporate it to content writing.

Key points we’ve discussed in this episode:

• SEO Basics: What is SEO?
• Tips about SEO writing
• Some useful resources when you’re writing for websites
• How SEO writing for high-converting websites looks like
• What brought her to writing?
• How she started her career in copywriting and website design
• Tips for writing good SEO copy or content for different kinds of clients
• How do content writing and SEO strategy work together?
• How to include SEO while writing a blog post
• What are backlinks?
• 5 SEO writing tips
• Proper ways to use keywords in SEO writing

About the Guest

From working at a medical device company to writing for several, Drashti still calls herself a generalist writer. As a full-time content and copy writer, she likes to learn and write about almost everything under the sun. She’s worked with 6-to-7 figure coaches and consultants, online publications, and small to mid-sized businesses. 

She’s also starting a new business as a copywriter and a website designer where she’ll be sharing resources on all things websites. She’ll be doing that by providing knowledge, tips, and updates plus several DIY and Done With You options for new freelancers and small business owners. 

When not writing, you can find her with her nose in a book or looking up new spots to travel to.

Tools and resources mentioned in the show:

• Ubersuggest by Neil Patel
• Semrush
• Wordtracker Scout

Follow Drashti on socials!

LinkedIn

Instagram

Visit her website: https://thepurplescript.com/

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Ever wonder if writing a book fits you? Or have you thought of educating writers using your skill in writing? Book coach Jennie Nash is here with us today to share her tips and resources for our book coach and book writer aspirants!

Jennie is here with us today to talk about:

• Book writing
• Educating writers who want to write a book
• What exactly being a writer is
• Why people get into writing
• How the Blueprint Method helps anybody who might be thinking about starting a book
• Your ‘why’ or the reasons why you want to write a book
• Resources for writers who want to become a book coach
• Why Jennie chooses educating writers as her niche

About Jennie Nash

Jennie Nash is the founder and CEO of Author Accelerator, a company on a mission to lead the emerging book coaching industry. Author Accelerator has trained more than 100 book coaches in both fiction and nonfiction through their book Coaching Certification Program. Jennie’s own book coaching clients have landed top New York agents and six-figure book deals with Big 5 houses such as Penguin, Scribner, Simon & Schuster, and Hachette, and won dozens of national indie book awards. Client KJ Dell’Antonia became an instant New York Times bestseller and Reese Witherspoon Book Club pick in 2020, and in 2021, Client Jenn Lim, hit the Wall Street Journal bestseller list. Jennie is the author of 10 books in 3 genres.

Valuable Resources in She Uses in Educating Writers

Jennie shared two resources that she uses in educating writers to write a book. Both have 14-step processes  and philosophy that she teaches and adheres to, which is that you have to think before you write. 

• Grab this Blueprint for a Book worksheet to help set you up for writing your own book.
• Blueprint for a Nonfiction Book: Plan and Pitch Your Big Idea – a blueprint for writing a non-fiction book. It teaches about developing a book proposal, which is the document used to sell most nonfiction books rather than by the manuscript. 
• https://www.bookcoaches.com/ – provides a series of videos that talk about what it’s like to be a book coach, how you become one, what the training is like, what the community is like, who’s suited to it
• Inside Outline – an outlining tool used for character building that takes you on what’s happening to the character on the outside, the external events or plots that they’re experiencing and what’s happening to them on the inside.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

We recently did an in-depth workshop about reaching out to potential clients on linked in and my students were asking how many discovery calls they  need in order to get a client.

Friends, it’s a numbers game. Curious to know more?

Keep listening and learn:

• How you need to reach out to in order to get a client
• What is cold pitching and can it help?
• Platforms where you can pitch
• Cold emailing
• How to do pitching
• Action items to help you get clients
• My secret formula on how many pitches you need to do

Here’s the formula and a free download: Savvy Nurse Writer Sales Calculator – if you want this free download, send me a message on Instagram and just DM me the word FORMULA. Overtime, you can use this formula to figure out how many pitches you need to do.

"The more you pitch, the more potential you will have." ~ Janine

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

In this episode, we’ll talk about the steps to approach discovery calls and ways to overcome the anxiety behind it!

Listen to these episodes in case you missed these topics related to our discussion for today which is about steps to approach discovery calls:

• Episode 105: Identifying Your ideal Client with Kelly Whitman
• Episode 146: Building a Freedom-Based Business With Jamie Kullman

Key points in this episode:

• The anxiety behind a discovery call
• What’s stopping us from saying that “we can be great writers”
• Why many writers are introverted
• What is imposter syndrome and how it’s stopping us from reaching our full potential as nurse writers
• Steps to approach discovery calls

How to Approach Discovery Calls

Keep it brief but keep it straight to the point that you are able to help and make sure you are giving your value to them right on the call.

1. Qualify prospects
2. Start the call with a little bit of an icebreaker
3. Briefly introduce yourself
4. Listen and make sure you understand what they’re looking for

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

If we have some freelance writing clients, we often introduce our brand to our clients by telling them  who we serve and who our audiences are. But how can we start to introduce email marketing if we’d like to add this service to our business if we’re just writing blog posts right now? Rob and Kennedy are still joining me to continue the conversation about email marketing!

If you missed parts 1 and 2 of our discussion about email marketing, you can check them out here:

• Episode 176: Email Marketing With Email Marketing Heroes Rob And Kennedy
• Episode 177: Episode 177: Why People are Reported as Spam (Email Marketing Part 2) With Rob and Kennedy

Key points we’ve discussed in this episode:

• Our guests continued on giving us tips on how to avoid our emails from going to spam
• How to properly use images on your emails
• Directing people to your sales page
• How to get your emails opened
• How do you get more clicks on your emails

About Our Guests

Both actually have a weird background. Robin is a hypnotist, while Kennedy is a mind reader. They basically use skills of psychology, body language, reading people, understanding people, statistics, and human behavior to pluck a thought from somebody’s mind and read what they’re thinking. They have been doing this job for nearly 20 years. They set up this what they call “accidental business” but then they both realized they didn’t want to spend loads of time, like chatting to people.

And so, a really good, efficient way to sell their services, get gigs and repeat gigs, and get referred to other people’s gigs was by email marketing. They decided that they want to build a list of clients and send them emails and keep in touch that way at scale. They then apply the psychology of a hypothesis and a mind reading to their email marketing service.

How to Introduce Email Marketing Service to Your Clients If You are Writing Blogs

1. Start doing this for your own business

• Come out and prospect
• Become a sort of presence on the internet

2. Build your own list

3. When you’re already pitching to do your blog writing services, show a little bit of marketing knowledge

Mentioned in this show:

• Click Tricks – their free little booklet that teaches twelve different ways of dressing up your links so you can get more clicks from the very next email you send.
• Email Marketing Show – my guests’ podcast show talking about email marketing and it’s available on any podcast apps.
• Email Marketing Show Community – join over 3000 people on their Facebook Group talking about email marketing on a daily basis.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Email Marketing Heroes, Rob and Kennedy, join us again to continue the conversation about email marketing.  They were with us as well in our membership group where we did an entire 90 minutes workshop about email marketing. Today, in this episode of The Savvy Scribe Podcast, you’ll learn the number one reason why people are reported as spam when sending emails.

About Our Guests

Both actually have a weird background. Robin is a hypnotist, while Kennedy is a mind reader. They basically use skills of psychology, body language, reading people, understanding people, statistics, and human behavior to pluck a thought from somebody’s mind and read what they’re thinking. They have been doing this job for nearly 20 years. They set up this what they call “accidental business” but then they both realized they didn’t want to spend loads of time, like chatting to people.

And so, a really good, efficient way to sell their services, get gigs and repeat gigs, and get referred to other people’s gigs was by email marketing. They decided that they want to build a list of clients and send them emails and keep in touch that way at scale. They then apply the psychology of a hypothesis and a mind reader to email marketing.

Key points in this episode:

• What email marketing is?
• Types of clients it would benefit
• Understanding the funnel
• What is the going rate and pricing your services
• How to get started with email marketing for clients
• Prospecting and pitching your new services
• The importance of adding this strategy into your freelance business
• The number one reason why people are reported as spam when sending emails and they don’t buy

Why People are Reported as Spam and What You Can Do About It

Some insights that our guests shared:

• People want so many different products, so many different services, and then the buyer doesn’t know what you’re really even doing. 
• Take one thing that you most want to sell and is most beneficial to you as a business. 
• People want so many different products, so many different services, but then the buyer doesn’t know what you’re really even doing. Two ways to approach this: there’s the simple way and then there’s the more complicated but possible way. 
• How to build a relationship with people in your email list

Still curious about how email marketing works? Join them on the following platforms:

• Email Marketing Show – my guests’ podcast show talking about email marketing and it’s available on any podcast apps.
• Email Marketing Show Community – join over 3000 people on their Facebook Group talking about email marketing on a daily basis.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!