Welcome to Episode 34 of the Scaling to Business Success Podcast!

If you are just starting out with your online coaching business, and you're not sure as to how stand out and show your ideal clients that you are the best option to help them with their problems, then this episode is for you!

When I was starting out with my online coaching business, I wasn't sure how I would be able to stand out from others in my niche. But what helped me was to just be myself and show them that I am the best person for the job. It also helped me because I was creating YouTube videos on a weekly basis and that helped me to reach people who never knew who I was.

It can take time for you to get noticed in your niche, especially if you're brand new. But as long as you stick with it, and continue to push forward, things will change for you and your business. 

If you're ready to learn how to stand out in your market, get noticed and start bringing in more clients for your business, let's get into it!

Let's dive in to this week's episode!

In this episode you'll hear:

• Why it's important for you to act as if you've already mastered your particular niche - this helps to keep your mindset ready because you're going to be the expert in your niche! Act like you already are!
• Why you need to produce consistent content - this helps with the growth of your business, and it helps you to stay top of mind with your audience (consistent content can be podcasts, videos, posts on social media, etc.)
• Why it's important for you to limit the number of social media platforms you're on. This can lead to confusion with your ideal audience
• Experiment with online advertising! This is important if you want to fast track your growth of your business without relying on organic traffic or organic social media posts. 
• Learn how to automate your entire online process! This can be with your emails, scheduling and batching episodes of your podcast or YouTube channel, interacting with your ideal clients, and so much more!

I hope that you enjoy the episode!

Want to learn how you can turn your knowledge into a profitable online coaching business so you can stand out in a crowded market, work with dream clients and #WFA (work from anywhere)?

Register for my free two-day mini course that's available NOW!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE two-day mini course - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 33 of the Scaling to Business Success Podcast!

If you are a business coach, and you have created online courses before, and they've "flopped", then this episode is for you!

A lot of course creators and business coaches have had a course flop, and it's something that's very common in our niche in the online space.

I've also had courses flop throughout my time of being a business coach, and it was truly devastating to me especailly since my main focus in life is to help people succeed and serve them in any way that I can.

Over time, I learned that I had to turn my course flops into opportunities for me to do better. I took those lessons that I have learned over the years, and it led me to have my very first $10k course launch just a few years ago!

If you're thinking of creating an online course, or if you've created an online course before and you want to learn how to become better, this podcast episode is definitely for you.

Let's dive in to this week's episode!

In this episode you'll hear:

• Why you should be delivering what your audience NEEDS instead of what they want. Delivering what they need will serve them better in the long run.
• Why you should neve skip the pre-sell opportunity before creating your online course. This will help you so much more in the long run.
• If you want to be successful online, then you need to take course creation seriously.
• What should go into your online course and what shouldn't go into your online course.
• The difference between being an expert and becoming a teacher. Your audience and future students need a teacher, not someone who's known as the "expert."

I hope that you enjoy the episode!

Be sure to join me for my FREE live training "How I Enrolled 416 Students in 4 Months Without a Fancy Website or Huge Following Online" that's happening EVERY THURSDAY at 8pm EST!

Register here for the upcoming live training!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 32 of the Scaling to Business Success Podcast!

As a business coach, I believe that it's important that you have a great relationship with money. When you do have a great relationship with money, it allows you to experience so much more and you're able to do good things for others and for yourself.

But as time has gone on since I've started my entrepreneurial journey, I've seen a lot of business coaches speak negatively about money. They're upset about the bills that they have to pay, they're upset that money isn't coming into their business, and they're upset that they have so many expenses to pay in order to keep their business running.

I used to think this same way, but it all changed in 2019 when I got some devastating news about a family member. That was when I had to change my mindset and start thinking positive about money and the success that I wanted to happen in my life.

2020 was an eye opening experience for me, and it was an experience that allowed me to see so much and do more than what I thought I could when I had the right mindset, especially when it came to money. 

In this week's podcast episode, I'm talking all things money with you. Expenses, bills, mindset and how I strive to have a positive mindset around money even now. 

If you want success, having positive thoughts around money is going to inspire you in ways that you never thought imaginable. 

I want you to feel that for yourself and see that it's possible for your business. You just have to keep at it.

Let's dive in this week's episode!

In this episode you'll hear:

• Why it's definitley OKAY to talk about money! And why you should strive to have friends in your life and business who are also comfortable talking about money as well.
• My mindset and thoughts around investing/investments and expenses, especially when it's something that I know that I need to do.
• How I view paying my personal bills - and why I'm grateful to pay them. Like I truly love paying my bills and utlities, y'all!
• All my thoughts on money and why I'm not afraid to spend income on things - lessons learned from my week long cruise from 2023.
• Why I still live on a budget and a particular income for my personal life and for my business. 

I hope that you enjoy the episode!

Be sure to join me for my FREE live training "How I Enrolled 416 Students in 4 Months Without a Fancy Website or Huge Following Online" that's happening EVERY THURSDAY at 8pm EST!

Register here for the upcoming live training!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 31 of the Scaling to Business Success Podcast!

This week's podcast episode is ALLL about a methodology and strategy that I created, and it's something that I use for all of my social media posts, podcast episodes, videos, and so much more.

I'm going to be sharing my STATIC Content strategy with you in this week's episode! This strategy has helped me to enroll 416 students in my online course, and it has also helped me make my first $10k in my business, as well as make my first $30k in income in one year as a business coach and full time employee. 

If you're looking for ways that you can still reach out to your audience organically and have a strategic way of doing so, this episode is definitely for you!

It took me a while to understand that I was already doing this strategy when creating my YouTube videos, but once I took time to put it all together for an online course that I was creating, it clicked.

I want this same strategy to click for you as well, and when it does, it's going to be a gamechanger.

Let's dive in to this week's episode!

In this episode you'll hear:

• How this strategy works for my business and which social media platforms I have used this strategy on
• What STATIC Content is and what the acronyms stand for.
• How I used this strategy for my YouTube videos
• How I used this strategy to enroll students into my online course, and I still use it now!
• Where you can learn more about STATIC Content and how it can fit into your business as you're creating organic content online.

I hope that you enjoy the episode!

Be sure to join me for my FREE live training "How I Enrolled 416 Students in 4 Months Without a Fancy Website or Huge Following Online" that's happening EVERY THURSDAY at 8pm EST!

Register here for the upcoming live training!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 30 of the Scaling to Business Success Podcast!

When I was focusing solely on YouTube when I was first getting started with my business, one of the biggest questions I got asked all the time was, "How do I always look and sound so confident on video?"

Believe me, looking and sounding confidnent on video is not an easy task, but it was something that I strived to get better at because I knew that my business depended on it. 

It took me years of practice to finally feel confident to speak on camera and get used to the sound of my own voice. I also had to go through some mindset shifts around putting myself out there for others to find me, and being confident to not let judgement from others get to me. 

I'm going to share with you in this week's episode the things that I had to do in order to feel confident on video, and I'm going to be sharing my secrets with you! I hope you're ready because this particular episode is going to help you in so many ways. 

When you're visible on video and you feel good and confident about putting yourself out there, success will come to you in more ways than one.

Let's dive in!

In this episode you'll hear:

• Why you have to realize that talking to a camera is not normal at all, and what you should actually start doing.
• How to talk to yourself while recording and how you can become more comfortable with your look, your mannerisms, and your voice. 
• Why it's important for you to remember your message, why it's important, who you're talking to and WHY you're speaking to them 
• Personality over perfection - why it's important to share your personality with your audience instead of making sure that your videos are perfect
• Having a plan to create stellar videos that convert instead of using a teleprompter to speak in your videos.

I hope that you enjoy the episode!

Be sure to join me for my FREE live training "How I Enrolled 416 Students in 4 Months Without a Fancy Website or Huge Following Online" that's happening EVERY THURSDAY at 8pm EST!

Register here for the upcoming live training!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 29 of the Scaling to Business Success Podcast!

One thing that I know about achieving your goals and having success is that you have to be consistent. And for 2024, I have created my own consistency plan and it's something that I'm going to stick to.

I've followed a ton of business coaches who have been consistent over the years, and it still amazes me how they are still successful even while doing the most boring and mundane things. 

That's what I'm going to share with you in this week's episode. 

I plan to do two things for the remainder of this year, and I can't wait to share the results with you towards the end of the year. 

When you're consistent, you grow. I want to do the same.

Let's dive in!

In order to have the success that you want, you have to put yourself out there for others to find you. If you want them to find you, it all comes down to you being consistent in all areas of your life, including your business and the way you show up for your ideal audience.

Your audience is out there waiting for YOU to show up to help them. And when you're not consistent with showing up, giving value and making the sale, they find other people who can help them, but it doesn't end up working out for them in the long run.

If anything, especially after you listen to this episode, I want you to make a plan to be consistent. Be consistent with showing up, be consistent in the value that you provide, and be consistent with how often you ask for the sale for your offers. 

In this episode you'll hear:

• What my consistency plan consisted of in 2023 (running paid ads, creating a 2-day free mini-course, automated Instagram DMs, etc.)
• The two main things I'm focusing on this year and what my plans and goals are for 2024, and what I plan to achieve.
• Why am I going to put all of my focus on webinars to help grow my email list to my goal of 10,000 email subscribers
• How I'm going to continue this plan for two years, evergreen it, then move on to something else in 2025-2026

I hope that you enjoy the episode!

Be sure to join me for my FREE live training "How I Enrolled 416 Students in 4 Months Without a Fancy Website or Huge Following Online" that's happening EVERY THURSDAY at 8pm EST!

Register here for the upcoming live training!

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 28  of the Scaling to Business Success Podcast!

If you're looking for ways to become an authority in your field, this particular podcast episode is for you!

When I first got started with my online business and I was focusing primarily on YouTube, I had to find ways on how I could be an authority for my niche. 

In order for me to become an authority in my niche, I had to show up for my audience, as well as show them what I had to offer to help them solve a particular problem that they had. 

This is what it takes to become an authority in your field: you must solve a particular problem for your ideal clients, and you must be willing to show up online for them to find you!

If you're ready to learn how to make this happen, then this podcast episode will show what steps to take.

Let's dive in!

In this week's podcast episode, I'm going to share with you the strategies that I used to become the authority in my niche when I was focusing on YouTube. I did a ton of things, but two things that I did were to do weekly videos on my YouTube channel, and run ads to a free offer.

Now that I'm an Online Entrepreneurship and Digital Course Expert, I still do the same thing, but instead of creating videos, I now create weekly podcast episodes. 

It's something that I like to call "The Tortoise and Hare Strategy" and this is something that I got from one of my business mentors, James Wedmore.

I discuss more in this episode, so check it out to find out more!

In this episode you'll hear:

The things I did to grow my business while being a YouTube expert when I first got started with my online business

What the Tortoise and Hare Strategy consists of, and how you can use it for your business

Why consistency is KEY when it comes to using the Tortoise and Hare Strategy to show up as the authority

Understanding how your goals can help you stay focused and help you achieve your goal of being an authority in your niche.

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes! I'll be forever grateful.

Welcome to Episode 27 of the Scaling to Business Success Podcast!

This week's episode is all about what worked for me and my business in 2023, and what didn't work. And to be completely honest and transparent, a lot of things didn't work for me in 2023.

But there are lessons that I learned in 2023 that I will not take into 2024, because you don't want to repeat those lessons for another 12 months. 

What I like to do with this podcast is be transparent with you and that's what we're going to dive into this week's episode.

Let's dive in!

I wanted to do this particular episode because I've noticed that a lot of business coaches don't share what worked for them and what didn't because they want their business to seem as if it's the perfect thing so they can inspire others to get into the industry.

I've done a lot of things that I loved and it worked for me (and it's something that I would always make sure to do no matter what when growing my business online), but there are some things that I would change if I had to do 2023 all over again. 

One thing that I will say to you: not every business strategy will work for you, and that's okay.  This is what gets other business coaches stuck with seeing results because they feel that someone has the best strategy and it's going to explode their business. 

I was that person in 2023. But I also didn't give one particular strategy a chance when I first got started in 2016-2017 because I felt that it was too slow of growth for my business. Now, in 2024, I'm going to try that strategy and see what comes from it!

In this episode you'll hear:

• The two things that worked in my business and what I will be doing more of
• The one strategy that I more than likely won't do again (even if someone paid me to do it, it's a hard NO)
• Why I'm focusing on one particular strategy to grow my business this year 
• How consistency is going to be your best friend when it comes to the growth of your business 

I hope that you enjoyed this episode! I look forward to chatting with you next week on the Scaling to Business Success Podcast!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my FREE weekly LIVE training - REGISTER NOW!

Please support the podcast by giving an honest Rating/Review for the show on iTunes!

Happy 2024! 🎉

Welcome to Episode 26 of the Scaling to Business Success Podcast! In this week's episode, we're discussing all things uncertainty and how your relationship with uncertainty determines how much wealth you can obtain in your life.

Let's dive in!

Over the last few weeks, I have been hearing a lot about why some people are uncertain about investing in things, or things being too expensive. These same people want to get to a certain level of success but they're afraid of taking the risk to make it happen. 

If you're a business coach or entrepreneur, this is something that you NEED to do to get to the next level of wealth. No one knows the future but to get to the next level, you have to be comfortable with being uncertain.

In this episode you'll hear:

Why your relationship with uncertainty determines how much wealth you obtain in your life and your business

How taking risks with your ego, money and relationships is a great strategy for growth and success

How to navigate fear around worst-case scenarios

Stories from my life about uncertainty and taking risk to recognize abundance in your life

I hope that you enjoyed this episode! I look forward to chatting with you on January 9, 2024!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website

Please support the podcast by giving an honest Rating/Review for the show on iTunes!

Welcome to Episode 25 of the Scaling to Business Success Podcast! This week's podcast episode is all about how I'm using paid ads in my business for 2023 and what my strategy is going to be for 2024. 

Let's dive in!

If you've been following me on social media and listening to these podcast episodes, then you'll realize that I talk about paid ads often. I didn't realize how much using paid ads would change my life and my business because I was afraid to invest into them.

"What if I don't get my money back? What if this doesn't work out? I'm afraid of investing because I'm paying for something and I'm not getting the results I want or need." 

I would have these thoughts on a daily basis, and that was the reason why I was so against paid ads and telling my clients that they could do the same work and get the same results organically.

But I'm going against that now, and I want to share with you the reason why.

Let's get into it!

In this episode you'll hear:

Facebook + Instagram Ads/Automated Training Funnel - If I haven't said it before, I'll say it again: Facebook + Instagram ads are a game changer when it comes to growing your business online. Running ads also helps when you have an automated funnel running 24/7 and you're not having to do all of the work organically. Being able to create a training that helps to build your emailing list every single day is one of the most important things you should be doing as a business coach. I love having a funnel that runs all day every day and it also helps to bring more awareness to my business and to my brand, and it also attracts my ideal clients on a daily basis without me having to do all of the work.

Learning How To Use Different Media - I've also learned that it's important to use different media images when using paid ads because you don't want to have ad fatigue. I'm in the process of learning how to do simple content on Instagram so that I can start being more active with my content and what I share online. It's all about testing, and doing what's necessary to attract more of your ideal audience online, and switching up with images and videos is a must!

Increasing My Ads Budget - When it comes to creating an ads budget, I have a little bit of a money block because it's sometimes scary when it comes to increasing your ad spend, especially when you don't know what results may come from it. So I'm learning to slowly increase my ad spend, and this comes down to increasing it by $2 extra per month. I want to eventually get to $50/day in ad spend and have amazing results from it. 

Staying Consistent and Never Turning Them Off - Running ads and being able to scale them means never turning them off! I have a bad habit of turning things on and off, and it's important for you to let things run for a week before you change anything with ads. When you turn them on and off, this doesn't give your ads or Meta any time to put your ads out to your ideal people. Create the ads, turn them on and never let them turn off!

I hope that you enjoyed this episode! I look forward to chatting with you on January 9, 2024!

Links & Resources:

• Symone's website
• Send me a DM on Instagram! Let's chat there!
• The Scaling to Business Success Podcast website
• Check out my free two-day mini course!
• Apply for my Five Figure Launch Accelerator coaching program

Please support the podcast by giving an honest Rating/Review for the show on iTunes!