The Scottish Property Podcast

The Self-Employed Estate Agency Model That's Changing the Market with Ev Foster


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In this episode of the Scottish Property Podcast, Nick and Steven sit down with Ev Foster, Regional Partner for Keller Williams Scotland. Ev shares her journey from being a stay-at-home mother of four to leading the growth of Keller Williams into a nationwide estate agency brand.

After facing financial struggles following a divorce, Ev explored franchising and traditional estate agency work before discovering the Keller Williams model. She explains how the self-employed agent model empowers individuals, provides flexibility, and delivers a more personal service to clients compared to the traditional estate agency model she believes is “broken.”


🎙️ Episode Highlights:

🌟 From Mum to Entrepreneur

  • Juggling life as a stay-at-home mother of four

  • Facing financial pressure after divorce and needing to rebuild

  • First steps into business with a ladies’ gym franchise and traditional estate agency work

🏡 Discovering Keller Williams

  • Spotting the KW model as a low-cost, low-risk entry into self-employment

  • Starting as a self-employed agent in 2017/2018

  • Balancing financial independence with family flexibility

📈 Scaling with the KW Business Model

  • Returning in 2020 to lead the Glasgow market center

  • How KW provides training, support, and systems for agents to grow their own businesses

  • Why she believes the traditional estate agency model is broken

  • The rapid growth from zero to over 80 agents across Scotland

🚀 Keller Williams Scotland Today

  • Achieving the five-year goal of becoming a separate region in January 2025

  • Building a business that thrives in towns and villages, not just big cities

  • Recruiting agents from non-traditional backgrounds

  • Placing a strong focus on values, culture, and leadership development


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The Scottish Property PodcastBy Nick Ponty and Steven Clark

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