The Simple Way Podcast

It's easy for us to think that entrepreneurship is a glamorous lifestyle and sometimes it really is. But we need to keep it real and to make sure we're talking about the whole ugly truth when it comes to entrepreneurship, building a business and managing our expectations. In this episode, I'm going to share with you what I’ve learned and experienced in my seven years as an entrepreneur. Wherever you are on your journey, hopefully it will make you feel like you're not alone.

What You Will Learn in This Episode:

- Entrepreneurship isn't a quick fix and it takes a lot of patience

- You're an entrepreneur 24/7 and that means it can be very hard for you to switch off

- Why you have to invest money and time in order to get it back

- Understanding that as long as you're doing your best, that’s good enough

- Why you need to have people around you for help and support

- Accepting that there is always something that you might need to learn

- Sometimes you will fail, but failure is a part of success and part of the process

If you're on this journey right now, it's not all glitz and glam, and it can be difficult but it is worth it. Personally, I wouldn't have it any other way. I love being an entrepreneur and I hope you will too.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

As entrepreneurs, we are always looking at other ways to make money before we look at what we have already in place. We assume that there isn't more to be done with what we have and we jump on to the next venture.  In this episode, we're going to talk about how to find the hidden money in your business. I'm going to share with you some things that you can do with what you've already created to make the most out of the money that's already in your business. 

What You Will Learn in This Episode:

- How you can optimise your marketing and sales activities for what the offers that you've currently got in your business

- How to set up recurring revenue and subscriptions

- Why it’s crucial to stay on the pulse of what consumers want and do consistent market research

- Stepping up and raising your prices so you don’t undercharge and undersell yourself

You can find that money that is hiding in your business, don’t leave it on the table. There are ways to make more money without working harder. You don't have to launch a new product. Look at what you've already got, pour into it and you will be rewarded.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

If you made $1,000 every week for a whole year, that is $52,000 on top of what you already make, and that amount of money will make a great difference to your life and business. That’s why I’ve created a free seven day email challenge, which breaks down how to make $1,000 in seven days. In this episode we will go into more details of how you can do it.

What You Will Learn in This Episode:

- The importance of being clear on what you will do with the extra $1,000 this week

- How to decide what you will sell that will make you $1,000 every week

- How market research helps you focus on creating and selling something that your ideal client wants and desires

- Planning out content for the next seven days and choosing a platform in which your ideal client hangs out

- How other forms of marketing like email marketing will help you get your offer in front of as many of your ideal clients as possible

In this challenge, I will support you with building and selling a relationship. There is a sales script that you can utilise and which can help you with getting clients to part with their money and invest in you. I will support you with following up which is where the fortune lies. So take this challenge, embrace it, implement it and I guarantee you'll see the results. 

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

Making decisions in business can be difficult when you know that your decisions can impact money, revenue or even people's livelihoods. Decision making for people who are naturally indecisive can be even harder. In this episode, we will go over some practical things that you can use for making decisions and putting yourself in a more empowered position.

What You Will Learn in This Episode:

- How to gather the facts you need in order to make a decision

- How to do a SWOT analysis and look at the strengths, weaknesses, opportunities and threats of a decision

- How to make a sound decision as quickly as possible because time is money

- Getting clarity on what you want and what you need to do to make it happen

- Why consulting someone who will be able to support you in decision making is a good idea

- How to make a contingency plan and have other options and backup plans

The reason why we get stuck on making decisions is because we're afraid that we might fail or that we will make a wrong decision. Whether it's fear of failure or that people will think we aren't competent, we must overcome that fear, and learn to make decisions every day in order to move forward in our business. 

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

One of the biggest frustrations I see with entrepreneurs is that they have no idea how to price their product or service. It's time to price with confidence. In today's episode, we're going to go through some great questions and prompts that you can turn to every time you have a pricing dilemma in your business.

What is Covered:

- Things to think about when pricing - the result you want to create, the actual value of the offer, what client wants

- Considering your current and your desired position in terms of income, credibility and audience size

- How to do your research

- How to decide which clients or customers you want to sell to

- The best way to think about the return on investment

- How to stop charging for your time

Although it's difficult sometimes, it’s all about getting an offer together, putting it out there, testing it and seeing what happens. Don't be afraid to start a little bit lower than what you feel or you know. Then you can increase the price as the confidence and the business grow together. 

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

If you’ve been in business for a little while, you’ve probably experienced how easy it can be to get off the track and lose momentum. Many things can impact this, such as life happening, a mindset block, overthinking, losing your confidence - sometimes we don't even know what it is! However, we must know how to get our businesses back on the track after losing that momentum.

What You Will Learn in This Episode:

- How to reconnect with your goal

- Getting yourself back into a creative flow

- Applying the 80/20 rule where 80% you're creating and 20% you're consuming

- How to reset your schedule

- How to create an effective action plan

- Bringing a mentor and other people in to support you

This is your reminder that if business has gone off the track you can bring that momentum back. Draw a line in the sand, remember it doesn’t mean you have to start another business, and get back to work because you deserve success.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

In this episode, we will talk about the customer journey and why it's important for your business success. As soon as a potential client comes across you, the customer journey begins. We will go over some great ways to make sure that you have a great customer journey and that you're not leaving any money on the table.

What You’ll Learn in This Episode:

- How to get into the mind of your customers and understand what is going on for them right now

- How to have clear ‘I help’ statements so your potential clients know what you do, who you help and how you do it

- Understanding different touch points where a customer forms an opinion on your business

- How to take your prospects away from social media and into the space where you directly communicate with your audience

- Why you need solid nurture sequences

- How to optimise your sales page and make it easy to work with you

When you are in business, it's not just about throwing up a piece of content on your social media and hoping for the best. There are people out there who intend to work with you, and you don't even know it. So make sure that you think about the whole customer journey, that you don't lose any leads, any sales or any money, and your business will consistently grow.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

Many entrepreneurs have a goal to hit six figures in their business as their first milestone. In this episode I'm going to take you through a typical six-figure workday that has supported me for the last five years in maintaining my six-figure business. I will share with you how I structure my days, what is in my calendar, how I diarise things and keep myself on a schedule to make things happen.

What is covered:

- Starting your day with an intention

- Checking in with your team

- Checking in with your clients or customers

- Making time to focus on marketing your business

- Making time to focus on selling

- Ending your working day with admin stuff

- How to make time to prioritise personal development and make sure you're learning something new every single day

- How to practice self-care in order to grow and bring your best, calm, centered and aligned self

If you are looking to make six figures or grow a successful business, make sure that you're showing up for your business every single day. Your business will thank you for it and you will reach your goal and that next level.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

Scaling means that your business revenue increases without a substantial increase in resources or effort. It's essential to be able to leverage your time, but a lot of businesses try to do this too soon. If your business has been established to your care and your ideal client, if you know what your brand vision and offer is and you've built your audience, if you’re making sales and making consistent monthly revenue, then this episode is for you. You're ready to scale.

What You Will Learn In This Episode:

- How to make sure you have a product or service that is unique and valuable

- The importance of focusing on having a repeatable product or service

- How a marketing strategy set up for growth looks like

- Making sure that your business has tight back end systems and processes

- Why you need to have a teachable process

These are five ways to scale. Think about how you can implement some of them and make some shifts in your business. If you scale, don't do it before you make sure you have the growth and you've built your audience. When you feel like that you’ve reached that moment, then start thinking about how you can streamline everything and scale your business.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/

These eight trends will get you thinking and support you in doing something different for your business. Look into them and see how you can implement them into your business and do something in 2022 that is not being done by the majority.

It's that time of the year again when we are setting goals for the upcoming 12 months. We have all been in a situation to set goals that have never come to fruition. The reason is that we haven't got the clarity on the goal and the actions that we need to take. In this episode, I will share with you some exercises to help you get clear on your goals and how you can make them a reality.

What We Cover:

- How to get clear on your main goal that will have the biggest positive impact on your life

- Getting clear on your process, performance goals and impact goals

- How to review your goals as often as you can in order to create maximum results

Success happens when you make plans, when you're intentional, when you have the accountability and clarity, and when you have that jump-out-of-bed goal that you go after no matter what. So use this process to set your goals for the next year, break them down, set your deadlines and take actions to achieve those goals.

Resources:

- $1000 in 7 Days Free Challenge https://go.jojograham.com/optin1644181307423

- Follow my website https://jojograham.com/

- The Simple Business Growth Incubator https://jojograham.com/work-with-me/

- Find me on Facebook https://www.facebook.com/JoJoGrahamSimpleBusinessMentor/

- Find me on Instagram  https://www.instagram.com/iamjojograham/