In this episode, Pip interviews Jake Levesque, a firefighter and public information officer (PIO) for the North Las Vegas Fire Department. They discuss the importance of celebrating and highlighting the time spent off-duty, as well as the role of a PIO in the fire service. Jake shares his experiences working in collaboration with other fire departments in Las Vegas and the impact of social media on recruitment. He also talks about his journey into digital media, including fashion and travel photography. The conversation emphasizes the power of YouTube University and the importance of kindness in the fire service. In this conversation, Jake and Pip discuss the importance of storytelling in the fire service and the impact of social media on recruitment and public perception. They also touch on the challenges of being a public information officer (PIO) and the evolution of the PIO role. Jake shares his experience filming a reality show-like academy and the positive impact it had on recruitment. They discuss the power of engaging with social media comments and the importance of showcasing the reality of firefighting. This episode will have you asking yourself the question. What’s My Size Up??? Because what you do off the job, MATTERS!!!!