The Small Business Cheerleader

In this week's podcast episode we talk with Tania Cicmil, Founder & CEO of Mindstate Coaching, about all things personal development and mindset for female entrepreneurs.

Tania has been in business for over 25 years, formerly owning hair salons, and through her own personal development and experiences throughout her journey, she’s shifted her focus to helping others overcome the obstacles she faced in her early days. Tania integrates her entrepreneurial skillset, psychology, and experience to enable clients to live a life with incredible purpose and joy.

She is particularly passionate about empowering female entrepreneurs as a firm believer of ‘women supporting women.

During the podcast we talked about the following topics:

➡️ Why it's so important to implement the practice of personal development into your life;

➡️ The background behind her ‘The Rich Mother Mindset program’, the overall framework and the positive changes it has made in the lives of her clients;

➡️ The biggest mistake she she's young women making as they try to navigate their happiness and the world?

To find out more about Tania and Mind State Coaching just head to: https://mindstatecoaching.com.au or make sure to check out her socials:

Instagram – https://www.instagram.com/taniacicmil/

Facebook – https://www.facebook.com/mindstatecoaching

LinkedIn - https://www.linkedin.com/in/tania-cicmil-88691b65/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Lauren McLeod, a Pregnancy, Birth & Postpartum Doula based in Perth, about the benefits of running an intuitively-led business.

Lauren is a mother of two young children who lovingly supports birthing people in their journey to parenthood, whether it’s their first time or their fifth.

During the podcast we talked about the following topics:

➡️ How has your intuition helped guide you in business?;

➡️ Have you found that leading with intuition has helped avoid business burnout? ;

➡️ What advice would you give to someone who would like to start tuning into their intuition a bit more in their business?

To find out more about Lauren just head to: https://www.instagram.com/the.lauren.mcleod/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Lala from Lala Group, a 1:1 Business Coach and owner of 3 successful businesses, about the importance of building a quality business brand.

Lala has been a small business owner for over 20 years and provides us with value driven pointers on what to do when it comes time for you to invest in creating a brand for your business.

During the podcast we talked about the following topics:

➡️ What a brand actually is (no it's not just a logo);

➡️ Why it's so important to create a brand and how visuals play a big part;

➡️ Knowing just what your investing in and why it's so important to work with someone you feel aligned with.

To find our more about Lala Group just head to: http://lalaforbusiness.com.au/hello/

Download her FREE 

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

More from our podcast guest Lala:

I’m Lala, Perth 1:1 Business Coach and Branding Expert, serving up no hype, no bullshit and a little tough love. Business is damn hard and it’s normal to feel like you’re stuck or want to give up. I’ve been there many times over the past 20 years, so I know exactly how you feel.

I’m here to help you through your business journey, with guidance and support. I’m not a magic bullet, I won’t make all your business problems magically disappear, but I will help you get through them. I won’t do all the hard work for you either, but I will be there to show you how.

With me, you won’t get any sugar-coating (I’m not Willy Wonka). Instead, you’ll get lots of truth-telling and tough love. Tough love = growth and clarity!

Do you need Lala for your business? Get in touch or book a quick chat about my business coaching or business branding to find out!

Email: [email protected]

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Elle Enchanted, a real life fairy and children's entertainment specialist, about the importance of being yourself in business and how once she discovered this 'super power' her business skyrocketed and she attract only the most aligned clients.

During the podcast we talked about the following topics:

➡️ How do you be authentically yourself in business;

➡️ How to stay true to yourself and brand;

➡️ Why is that so important in business and specifically the world of children's entertainment to be yourself.

To find our more about Elle Enchanted Entertainment just head to: https://www.elleenchantedentertainment.com/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

More about our guest Elle:

Elle is the owner and creator of Elle Enchanted Entertainment which specialises in family fairytale entertainment for all occasions. With over 10 years experience in the performing arts and specifically working with children, Elle has become Perth’s leading children’s entertainment specialist.

A significant component of Elle Enchanted Entertainment is providing authentic fairytale character creations, live musicals and immersive performances. Additionally, Elle incorporates subtle messages relative to children’s wellness which focus on helping little ones build a strong sense of self.

Elle operates Elle Enchanted from her home office in city with the help of her Italian Greyhound Pixie, Stimson Python Twilight Sparkle and the Elle Enchanted Princess Squad.

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Brooke Vulinovich, an Instagram specialist, international keynote speaker and creator of the global Social Club Membership and Academy.

We talk about all things authenticity in an Instagram world and how by showing up as the 'real' you is the way to attract (and keep) your most aligned clients.

During the podcast we talked about the following topics:

➡️ How being the 'real' you on Instagram will help you attract aligned clients;

➡️ Why it's important not to get caught up in the 'rules' of what to do on Instagram and just DO YOU!

➡️ The ways to make it easy for people to find you, find what you do and a way to pay you.

We are also excited to announce that Brooke will be launching a new service offering very soon, as well as opening up tickets for the Social Club Christmas Party.  

To find our more on everything coming up, and ways to join the Social Club Community, just head to:

Instagram - Social Club Community

Instagram - Brooke Vulinovich

Website - https://www.brookevulinovich.com/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Sarah Chelle, an amazing Naturopath that helps her clients turn scatteredness + overwhelm into calm + clear.

We talk about all things overwhelm when in comes to running a small business and the pull to focus solely on building said business 24/7 and forgetting to put aside time to reconnect with the yourself. It's all about listening to the signs our body is sending us to SLOW DOWN!

During the podcast we talked about the following topics:

➡️ What is the long term impact on our health if we constantly feel overwhelmed and stressed?

➡️ How can we feel calmer when we're feeling overwhelmed?

➡️ What can we do to prevent stress and overwhelm creeping back up?

To find out more about Sarah, just head to her instagram page https://www.instagram.com/sarah_chelle_/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

More about our guest Sarah: Sarah's a naturopath who helps overwhelmed, scattered and stressed female entrepreneurs feel calm, clear headed and happy so they can live the biz and life of their wildest dreams.

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

EPISODE #24 - HOW TO STAND OUT IN A CROWDED E-COMMERCE SPACE In this week's podcast episode we talk with Chelsea Valentino, Co-Founder & CEO of Valentino Rise, an activewear and loungewear brand.

We talk about all things e-commerce and how really knowing your customers and building an online community can help you to stand out in a crowded e-commerce space.

During the podcast we talked about the following topics:

➡️ Transitioning from a brick and mortar to e-commerce business;

➡️ Finding what lights you up and just ‘going for it’;

➡️ Building an e-commerce business from scratch

➡️ The importance of finding ‘your’ people and taking the time to get to know them.

To find out more about Valentino Rise, just head to their website https://valentinorise.com

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

More about our guest Chelsea (and her business partner/mum Sharon):

Chelsea & Sharon are the aussie mother and daughter duo that are taking on the fitness industry. With a passion to encourage women to challenge society's unrealistic expectations on body image.

These two are determined to impact as many women as possible by encouraging them to ditch the trends & the idealism of believing that a so-called perfect body creates a joyful & perfect life. Instead empowering women to create realistic long term mindset & lifestyle changes that enable them to live in an authentic, happy & healthy way.

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Alana Nelson, Founder & CEO of Atone Wellness, Low Tox Luxury Hair & Beauty Salon.

We talk about all things leadership and how building a team that can work without you is the ultimate goal. During the podcast we talked about the following topics:

➡️ What makes a great leader;

➡️ Transitioning from working IN your business to working ON your business;

➡️ The systems you need in place to allow this to happen.

To find out more about Alana and Atone Wellness, just head to https://atonewellness.com.au/

Remember, you got this 👊

NW Marketing

▶️ THE SMALL BUSINESS CHEERLEADER

______________________

More about our guest Alana:

Alana is a salon owner and mum of 2 moving into mentoring salon owners predominantly those which are looking to or are low toxin with their brands and practices. Off the back of building a successful low tox hair & makeup salon in Perth WA that she started from her humble home studio, built it to a team of 6 & retired from the floor within 4 years. Her mission now is to see all salons succeed in being sustainable both financially and environmentally and help salon owners create a work life balance where both a passion for hair & the freedom of lifestyle can both coexist.

_______________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Kaia Hunter, a ‘50+ year old’ Life & Success Coach, all about helping women create freakin' kick-ass second half of life! 

During the podcast we talked about the following topics:
➡️ Finding your passion at 40
➡️ Always following your intuition;
➡️ Reward yourself for the small wins;

To find out more about Kaia and her awesome coaching programs, just head to 
https://bit.ly/kaia-hunter-coaching

Remember, you got this 👊

NW Marketing
▶️ THE SMALL BUSINESS CHEERLEADER

____________________________

A little about our guest this week:

Kaia Hunter is your ‘50+ year old’ Life & Success Coach.

She's also the owner of a highly successful financial services business that she's currently scaling and planning her exit from.

She's a single mum and has been since her daughter was a toddler.

She went from going back to live with her folks after her divorce, and earning  <$40k a year to owning multiple properties, changing careers at 44 and taking over that business at 48.

That business now turns over $500k a year.

She bought my dream home at 47.

She launched my coaching business at 49.

She's trained with some of the most respected names in the personal development industry.

Kaia is a certified Life Coach, and Master NLP, Time Line Therapy  and Hypnosis Practitioner.

She's devoured all things personal development for decades now.  You could say she's obsessed about the human mind and what makes us tick.

Kais is now on a mission to help other women create the life of their dreams - because you know what - it’s not too late, and you’re not too old!

____________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm

In this week's podcast episode we talk with Ezereve, an experienced, gifted musician who has been singing and playing the guitar for over 20 years and began singing at weddings at the age of 16.  She is also the Founder of Ezereve Music and Co-Founder of Champagne Duo and Champagne Duo Agency.

During our chat we talked about finding, and owning, your niche (the area that lights you up) and how doing this will attract only aligned clients and help grow your business.

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A little more on Ez:

Ezereve is a solo, acoustic Perth singer/songwriter and guitarist, who performs live music at events, weddings, and other special occasions. Ezereve has performed as a guest soloist for the Perth Symphony Orchestra, to crowds of over 5000 people. She sounds like a folkish Norah Jones with a bit of sass.

Ezereve is passionate about making a difference. Her album Knocking on the Shore raised $20,000 for World Vision Child Rescue in Cambodia. A total of $50,000 has been raised for charity through her music so far. Her latest goal is to raise $50,000 to donate to Minderoo Foundation, through her latest album #BFFme. Check it out on Bandcamp.

She has a bit of menagerie at home, including peacocks, snakes, sheep and chickens and loves to take leftover food from events to feed to her animal friends. 

Make sure to check Ez out online:

https://www.facebook.com/champagneagencyperth/
https://www.ezereve.com/
https://www.champagneduo.com.au/

_______________________________________

Find out a little bit more about your podcast host Nikola:

Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.

And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.

My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?

well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)

Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.

Website: https://www.nw-marketing.com.au/

Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm