In this week's podcast episode we talk with Lala from Lala Group, a 1:1 Business Coach and owner of 3 successful businesses, about the importance of building a quality business brand.
Lala has been a small business owner for over 20 years and provides us with value driven pointers on what to do when it comes time for you to invest in creating a brand for your business.
During the podcast we talked about the following topics:
➡️ What a brand actually is (no it's not just a logo);
➡️ Why it's so important to create a brand and how visuals play a big part;
➡️ Knowing just what your investing in and why it's so important to work with someone you feel aligned with.
To find our more about Lala Group just head to: http://lalaforbusiness.com.au/hello/
▶️ THE SMALL BUSINESS CHEERLEADER
More from our podcast guest Lala:
I’m Lala, Perth 1:1 Business Coach and Branding Expert, serving up no hype, no bullshit and a little tough love. Business is damn hard and it’s normal to feel like you’re stuck or want to give up. I’ve been there many times over the past 20 years, so I know exactly how you feel.
I’m here to help you through your business journey, with guidance and support. I’m not a magic bullet, I won’t make all your business problems magically disappear, but I will help you get through them. I won’t do all the hard work for you either, but I will be there to show you how.
With me, you won’t get any sugar-coating (I’m not Willy Wonka). Instead, you’ll get lots of truth-telling and tough love. Tough love = growth and clarity!
Do you need Lala for your business? Get in touch or book a quick chat about my business coaching or business branding to find out!
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Find out a little bit more about your podcast host Nikola:
Meet your Small Business Cheerleader & choc chip muffin connoisseur, Nikola With over 20 years’ of marketing experience, you could say I’m qualified for the job. With much of that time spent working in retail shopping centres, I’ve worked closely with small business owners (like you), helping them smash their goals and scale their businesses to a point they never thought possible.
And then it hit me… Sick and tired of seeing small businesses being taken advantage of and pressured into spending big bucks for little return by agencies, my mission became clear… I needed to make a change. Armed with the ability to see the bigger picture, guide clients through my step-by-step blueprint to success and a goal of bringing cost effective tried and tested marketing strategies to small businesses and solopreneurs, NW Marketing was born.
My guilty pleasure? well, apart from sticky date pudding, it’s watching lives and businesses be absolutely transformed into people helping, solution providing, money making machines! from the sidelines of course – they don’t call me the Small Business Cheerleader for nothing Keen to know more?
well… I’m a pawrent to Dash the Whippet (aka NW Marketing’s barketing manager), I’m a sucker for trashy reality TV (Teen Mum and 90 Day Fiancé are my go-tos), I’m allergic to exercise (Bootcamp’s excepted) and I was named “little, but loud” at my year 7 graduation (guess what?... nothing’s changed!)
Nothing makes me prouder than digging through the marketing trenches with you, making you feel comfortable on your journey and watching you get the results you’ve always desired.
Website: https://www.nw-marketing.com.au/
Download my FREE '5 Steps to Reduce Marketing Overwhelm' eBook Guide: https://www.nw-marketing.com.au/5-Keys-Steps-to-Reduce-the-Marketing-Overwhelm