Unless you've been living under a rock, you'll know about Wild Cosmetics. The company that made deodorant... well... interesting! And more than that, made influencers start actively promoting it to their audience.

Charlie Bowes-Lyon is the co-founder of Wild Cosmetics, a brand that, initially, couldn't get any investment in its idea for sustainable yet effective deodorant because the market was 'too small'. To get that initial support, the team needed to prove their business prowess with another product before achieving their ultimate goal which allowed them create the product we know as Wild deodorant today.

But even then, it didn't come easy. It took over 20 iterations to get to a product the team were happy with... and then covid happened as the brand was launching! And yet, Wild thrived.

This is a story of a Wildly successful brand, but also how 'failure' isn't final, why it's important to think around the issue, and how believing in your own vision is so important for success.

You can find out all about Charlie, Wild Cosmetics, and lots more in my book, You've Got This, available now.

SPECIAL EPISODE- You've Got This, Tracey Cole!

Change your thoughts, change your world? Abso-flipping-lutely!

There's no doubt that the power of the mind is incredible. It can allow us to confront issues and face fear head on, or it can make us retreat and play small. When we understand this and work on our mindset, just like we would other aspects of our wellbeing and health, the results can be truly remarkable, as an individual and as a business owner.

Enter Tracey Cole, an Accredited Master Trainer of NLP. I've been lucky enough to train with Tracey and was delighted when she agreed to share some of her words of wisdom for my book, You've Got This, and for this podcast too. We chat about limiting beliefs in all their guises, neuroplasticity, and how when we understand and start to challenge our values and thoughts, we can change our world and the opportunities available.

You can find out all about Tracey, as well of her words of wisdom and tips for a better mindset, in my book, You've Got This, available now.

SPECIAL EPISODE- You've Got This, Jo Tutchener Sharp!

Before Jo founded Scamp & Dude, she'd enjoyed a successful career in PR, running her own agency. After her children, she decided that the PR lifestyle wasn't compatible with two young children, so she decided to sell her agency and set up her own skincare brand with a friend. But then, a horrific headache landed her in hospital and, eventually, she faced brain surgery to remove a 'lump' on her brain. Unsure if she'd survive the operation, she started to go back over her life and was worried that she hadn't done enough to leave a legacy and help others. She vowed, should she wake up, she'd do something different.

Needless to say, she did wake up, and with a new passion for life, launched Scamp & Dude. Originally, the brand was aimed at children with the Superhero Sleep Buddy and clothing range that launched in Liberty, but it quickly became apparent that the real market was women... and so started the route that led to the Scamp & Dude we see today.

As Jo's business has continued to grow, so has her drive to help others- her Super Scarf campaign is testament to this, with over 60k scarves donated to women with cancer at this point.

Jo's journey is inspiring, fascinating, and absolutely heart wrenching. You can find out all about it, as well of her words of wisdom and tips for success, in my book, You've Got This, available now.

Suzanne Mulholland aka The Batch Lady has become a household name thanks to her simple (and delicious) meals that can be made in advance to make sure there's always an answer to that question 'what's for dinner?'. But Suzanne didn't come to this through her love of cooking- quite the opposite.

After working in the city as a time management guru for many years, Suzanne turned her organisational skills to family life when her own children came along. She decided that coming up with and cooking dinner from scratch every night wasn't for her, but she still wanted to provide delicious, healthy food for her family, so she started batching.

The parents at school asked how Suzanne did it, she shared this through a charity batch cooking evening, and the response was such that Suzanne decided to share it more widely, and started The Batch Lady.

But it wasn't all plain sailing. Many of her friends thought she was crazy to put herself out on social media, but she had big dreams and it was an essential step to help achieve them. Fast forward to now, and her fifth book has just hit the shelves (it's BRILLIANT), as well as her first TV series, Batch from Scratch, which she presents with Joe Swash.

To find out more about Suzanne, see www.thebatchlady.com. 

To grab your copy of You've Got This, head to Amazon or Bloomsbury

You might know Mark Blundell as a Formula 1 driver, or a TV personality, but he's also the founder of MBP, a sports talent agency that works across sponsorship, talent management, brands and events.

Mark started his business alongside his career behind the wheel, but this wasn't that well known until he actively started to grow the business after his racing days.

Despite having confidence and lots of form in his racing and presenting career, transferring these skills to a new setting with new hurdles to overcome was far from easy. However, not one to shy away from a challenge, Mark worked incredibly hard to hone his pitch, deliver results, and build relationships. This combination has proved hugely successful- not just for Mark and MBP, but the talent, brands and events that work with the team. 

I first heard Mark speak at Theo Paphitis' SBS event and was taken with his story, honesty and openness. I reached out to see if he'd consider speaking to me for You've Got This, sure he'd say no... and damn me, he said yes! In fact, not only did he say yes, but he's been so supportive, as has Jo at MBP, of the book, the podcast, and more besides. I learnt a lot from Mark during his chat with Theo and also from my chat with him. His words really had an impact, but his attitude, his support, and his values, arguably, even more so.

To find out more about MBP, see www.wearembp.com 

To grab your copy of You've Got This, head to Amazon or Bloomsbury

SPECIAL EPISODE- You've Got This, Brie Read

Put your hand up if you've had that feeling of your tights making their way down your legs and just wanted to scream? Well, this happened to Brie Read, founder of Snag, to the point she had to remove said tights in public. Instead of screaming and accepting the situation, Brie started researching the issue and found that she wasn't alone. The more she digged, the more she realised that women seemed to accept ill fitting clothes as just part of life- and she was done with it, and so the journey of Snag started.

Today, Brie and Snag are multi award winners, hugely successful, expanding into numerous different markets and have amplified the voices of and supported thousands and thousands of tight wearers all over the world. On this episode, Brie tells us more about her journey, the blocks, and how she overcame them... 

Read all about Brie, Snag, and overcoming blocks in my new book, You've Got This - available from all good bookshops NOW!

Joanna Jensen isn't just a lovely lady and a brilliant businesswomen, she's a fierce supporter and investor of female founded businesses, who all benefit from her experience, knowledge and understanding of the business world.

Joanna founded Childs Farm when her daughter struggled with eczema, and nothing that was on the market really cut the mustard. This led Joanna on a journey of learning, trying, testing- not only did the product have to work, but it needed to be fun and create joy in the children using it... fast forward and that was the foundation of Childs Farm.

It wasn't easy (that's a HUGE understatement), but Joanna nurtured and grew this brand to become the leading personal care brand for children and babies, and eventually sold a significant percentage of the company in 2022.

Since this time, Joanna has used her incredible knowledge to support amazing female founded brands and invested in a range of companies including Small & Supercharged Podcast friends Lemonade Dolls, The Clothes Doctor, Hunter & Gather, and many more.

Joanna is incredible- a powerhouse and someone I'm so grateful to. Not only has she contributed to the book, but she was also on the amazing panel at Hatchards Book Event in January 2025. What a lady!

To find out more about Joanna, see www.joannajensen.co.uk

To grab your copy of You've Got This, head to Amazon or Bloomsbury

To kick off the special You've Got This podcast series, I'm sharing the story of (and the insights provided by) Simon Alexander Ong, author of Energize AND one of the terrific panellists coming to the book event at Hatchards, Piccadilly!

Simon is an award winning life coach, keynote speaker and author of the best selling book Energize. But he didn't always want to be a coach, actually, he came across it during his time working in the financial sector. His interest deepened and he started to study alongside his full time job. Later, he started coaching and this grew to the point that he stopped working in financial services and dedicated all his working time to coaching and, latterly, speaking and writing too.

It was such a joy to speak to Simon for You've Got This, and I'm delighted I can share our full chat with you here... enjoy!

Got You've Got This? If not, grab it from Amazon or Bloomsbury here!

Well hello there- I wanted to restart with a podcast with a bang, and what bigger bang than the launch of You've Got This- a book I am SO proud of, it really is a bit of magic. And on today's episode, I talk all about it...

Get ready to hear about why You've Got This is a must for your library, how it's going to help you get crystal clear on want you want, to set useful goals, and then overcome the common blocks that stop you from achieving them. You're not alone... because... YOU'VE GOT THIS!

Grab yours from Amazon https://shorturl.at/W1umz

...Bloomsbury direct... https://www.bloomsbury.com/uk/youve-got-this-9781399416764/

...and any good book shop!

Oh- and I also chat about the book launch event at Hatchards on the episode- here's the link to that too! Grab your tickets! https://www.eventbrite.co.uk/e/youve-got-this-with-rhea-freeman-and-guests-at-hatchards-piccadilly-tickets-1111355457089

A very short and sweet one today... and the last new episode for this year. I know, I'm sad about it too, but let me explain...

As you may know, I have a book coming out in January with Bloomsbury (it's called You've Got This, available in all good bookshops and Amazon), a lot of press to do around it, a book launch even in London to sort, an awards ceremony, my lovely clients, Mastermind Group, children, life... to be honest, it's a lot, and I want to dedicate as much time as I can to my book launch, so I've decided, as much as I don't want to, to just pause the podcast for December. 

There have been some amazing guests this year, so there's plenty in the back catalogue, and come January, there's a LOT coming your way as I'm able to share some of the behind the scenes interviews I did as part of the book. They're SO good, and you're going to love them.

So, Merry Christmas- I'll still be on social media and in all the places, so I'll see you soon! Have a good one.