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The Solopreneur Survival Guide
The Solopreneur Survival Guide episodes
- Why the Trans-theoretical Model of Change is marketing GOLD!
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
20 min - Why you're Yoda not Luke
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
8 min - Identifying the Villains
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
8 min - Dreamy Future Vision
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
7 min - Struggling Avatar
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
12 min - What is a customer brand story and why do you need one?
In this episode we're going to be talking about what exactly a customer brand story is and why creating one is going to be instrumental to your business' success.
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasontwo
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
7 min - Your 5 Brand Connectors
In this episode you're going to learn:
- why your 5 brand connectors should have absolutely NOTHING to do with your business
- how to discover your 5 brand connectors
- some examples of how these have worked in the past for successful businesses and how I use them in my own business
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasonone
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
11 min - Your Brand Colors and Logo
In this episode you're going to learn:
- how to pick brand colors that are in alignment with your niche, demographic and who you are as a person
- free resources to discover your brand colors
- how to design your own logo and what to watch out for
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasonone
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
13 min - Life Mission & Identity Goals
In this episode you'll learn:
- how to discover your core values
- why a life mission statement matters for your business
- why SMART goals don't work and what to do instead
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasonone
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
9 min - Value Articulation Statement
In this episode you're going to learn:
- what a value articulation statement is and why you need one
- how to write your value articulation statement in a way that is clear and concrete so people will want to learn more
- how to figure out your differentiation factors and how to clearly state these so you set yourself apart from your competition
Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasonone
Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore
Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469
11 min
About The Solopreneur Survival Guide
From the publisher's feed
When I first started my online business in 2015 I didn't have a couple extra thousand dollars sitting around to invest in someone's course to hope it worked to grow my business. Many people who had…
gone through my Mindset Reboot Program were being called to start their own online business but had no idea where to start, so I figured I'd cover both bases and create a podcast that outlines everything I've learned about building successful online businesses from mentors like Matthew Pollard, James Wedmore, Brandon Lucero, Amy Porterfield, Jenna Kutcher, Donald Miller, Ray Edwards and a gazillion books I've read. You can easily and successfully run a business on your own without needing a team of people. It's all about systems, processes and following a clear step-by-step plan. The Solopreneur Survival Guide Podcast gives you that plan to create the business of your dreams - without the stress.