The Soulful Business Show™ with Cailen Ascher

One of the biggest mistakes I see coaches make when they create a group offer is not building in "down time" for their group members.

They think in order to provide value they have to jam pack every single second with content, but that is NOT what high-end clients want.

In truth, the very best clients are paying for a clear, simple and straightforward path to what they want…NOT a bunch of "stuff".

Today on the podcast I'm sharing how to structure a Premium Group Program that works for YOU, your schedule and also gets your clients great results.

And, I'm also covering why you should build in breaks into your program and what that looks like. This is something my clients thank me for all the time!

With love, Cailen

How we can help you create & sell a $100K group program…

• Come to the next Scale-Up Day™ to map out your very own Premium Group Program that can bring in $100k+ per year in just ONE DAY. Spots are extremely limited.
• Apply for Scale-Up Accelerator™ to build, launch and enroll a 6-figure Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

I'm back with another bite-sized episode for you :-)

This week on the podcast I'm diving into what to include — and what NOT to include — in your group program.

If you tried selling a group program before and it flopped, it's not because your program is "bad" or "destined to fail"...

…it might simply have been that you were winging it and didn't have a clear step-by-step template to follow. Let's change that!

All summer long I'm breaking down what makes a successful PREMIUM group program that can easily bring in $100K+ per year so you can stop working one-to-one and finally have white space in your calendar!

With love, Cailen

How we can help you create & sell a $100K group program…

• Come to the next Scale-Up Day™ to map out your very own Premium Group Program that can bring in $100k+ per year in just ONE DAY. Spots are extremely limited.
• Apply for Scale-Up Accelerator™ to build, launch and enroll a 6-figure Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

Did you know that there are 4 distinct types of Premium Group Programs?

That's right! And it's really important to get clear on which ONE you want to create in order to be successful right out of the gate.

Today on the podcast I'm walking you through each one so you can determine which is your fave and the best fit for you & your biz.

With love, Cailen

How we can help you create & sell a $100K group program…

• Come to the next Scale-Up Day™ to map out your very own Premium Group Program that can bring in $100k+ per year in just ONE DAY. Spots are extremely limited.
• Apply for Scale-Up Accelerator™ to build, launch and enroll a 6-figure Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

Today on the podcast, I'm giving you the cliff notes version of what it takes to create a highly profitable, high-ticket Premium Group Program.

Specifically, there are 5 things that your program MUST include to command a premium price point and WOW! your clients in the process.

With love, Cailen

How we can help you create & sell a $100K group program…

• Come to the next Scale-Up Day™ to map out your very own Premium Group Program that can bring in $100k+ per year in just ONE DAY. Spots are extremely limited.
• Apply for Scale-Up Accelerator™ to build, launch and enroll a 6-figure Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

We're kicking off something super fun on the podcast today…

…Scale-Up Summer School!

Ok, ok. I know that "summer school" typically isn't something to get excited about, but I promise this is different :-)

For the rest of the summer, you can tune in to the podcast every week for a quick 5-10min episode that will share an actionable tip, strategy or advice to help you create a successful high-ticket group program.

And, since all the episodes are bite-sized, you can easily fit them in while you're lounging by the pool, walking in the sand or on the short drive to pick up the kiddos from camp.

I totally believe that summer is a time when you should take time off and give yourself a much-need break, but that doesn't mean we have to let our biz mojo die in the process. (Been there, done that. Not fun.)

To kick things off, I'm bringing you an intro lesson all about Premium Group Programs and how they stack up against 1:1 work so you can really evaluate if a group offer is the right next step for you…or not.

With love, Cailen

How we can help you create & sell a $100K group program…

• Come to the next Scale-Up Day™ to map out your very own Premium Group Program that can bring in $100k+ per year in just ONE DAY. Spots are extremely limited.
• Apply for Scale-Up Accelerator™ to build, launch and enroll a 6-figure Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

This week on the podcast I'm talking about how to make $100K+ a year from ONE Group Program when you grab a Scale-Up Day™ Early Bird ticket.

If you're someone who likes to move quickly when you're excited about something (like offering a group program!), Scale-Up Day™ was made for you!

It's a one-day virtual event happening on June 30th for coaches and online service providers who want to create & sell a high-ticket group coaching program asap…and would LOVE to plan it all out in just ONE DAY :-)

During this virtual workshop you will…

• Learn all about Premium Group Programs — who they're for, how they work and how they can transform your life & biz for the better!
• Land on perfect, profitable idea for your group program
• Discover the ideal positioning of your program to attract in high-end clients
• Determine the length and structure of your group program that will work with your time, energy & lifestyle and gets your clients great results, too
• Calculate the ideal price point to hit (or surpass!) your next level revenue goals using our proprietary Program Profitability Calculator

Scale-Up Day™ is a great fit for you if…

• You are a coach or online service provider who wants to shift away from 1:1 work
• You desperately want a business where you can do the work you love, make great money and get clients great results but NOT be on back-to-back Zoom calls #3dayworkweek #5figuremonths
• Have been thinking about creating a group program but don't know where to start (or have tried offering one before and it flopped)

There are only 15 spots total for this intimate virtual workshop and many are already filled. Grab yours today and save $111 during early bird pricing (it ends in 2 days)!

Learn more & get your ticket here.

10% of Scale-Up Day™ ticket sales will go to Everytown for Gun Safety, the largest gun violence prevention organization in America. For more info or to donate go to www.everytown.org.

With love, Cailen

Want to work with me and my team to create a Premium Group Program?

• Grab an early bird ticket for the Scale-Up Day to save $111 on this virtual event where you will plan your Premium Group Program in just ONE DAY with me and my team! (Spots are extremely limited.)
• Apply for Scale-Up Accelerator™ to build, launch and enroll your Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

Let's dig into the first step to creating a must-join group program!

You may think it's to map out the curriculum or dial in your ideal client or even to do some market research on the most profitable idea.

Nope. That's not where to start.

We're going to take it back BEFORE those things to something that will determine the success or failure of your group program…and your business for that matter.

Listen to today's podcast to learn the first step in creating a swoon-worthy group coaching program that your ideal clients flock to join.

In this episode, I'm going to cover…

…The FIRST thing you need to do in order to succeed (so many people skip this!)

…What often holds talented coaches back & how to not let it stop you

…A super easy way to get started with your group program (that's happening very soon!)

If you want 3-day workweeks and 5-figure months with a group coaching program, it's NOT going to happen by accident.

But, lucky for you, I've developed a step by step plan to get you there.

Want access to it?

Head over to http://cailenascher.com/scaleup for all the details :-)

With love, Cailen

Want to work with me and my team to create a Premium Group Program?

• Grab an early bird ticket for the Scale-Up Day to save $111 on this virtual event where you will plan your Premium Group Program in just ONE DAY with me and my team! (Spots are extremely limited.)
• Apply for Scale-Up Accelerator™ to build, launch and enroll your Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

…but landing on that idea can feel like a ton of pressure!

You want to get it just right so your ideal clients come running.

You don't get bored by talking about something too narrow.

On the other hand, you don't want to pack the program with so much content it's a nightmare to organize and deliver.

So how do you get there? To that perfect, profitable concept for your group offer?!

This week on the podcast, I'm going to walk you through a simple 3 step process that will mine out your very best ideas for your group program, including…

…Claiming your expert status

…Attracting high-end clients

…And of course, discovering your perfect, profitable program idea

With love, Cailen

Want to work with me and my team to create a Premium Group Program?

• Get on the waitlist for the next Scale-Up Day virtual event so you can plan your Premium Group Program in just ONE DAY! (Spots are limited and priority goes to our waitlisters!)
• Apply for Scale-Up Accelerator™ to build, launch and enroll your Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

If you'd love to create a group offer, but feel totally stuck about what the perfect, profitable idea is for it, look no further.

Today on the podcast I'm walking you through 3 questions that will help you land on the ideal swoon-worthy concept for a Premium Group Program that will attract high-end clients with ease!

With love, Cailen

Want to work with me and my team to create a Premium Group Program?

• Get on the waitlist for the next Scale-Up Day virtual event so you can plan your Premium Group Program in just ONE DAY! (Spots are limited and priority goes to our waitlisters!)
• Apply for Scale-Up Accelerator™ to build, launch and enroll your Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.

Let's talk about how to find work-life balance with a Group Coaching Program!

If you're tired of back-to-back calls.

If you wish you had more flexibility to take a day off when you need it.

If you're hungry for a solution so you can STOP trading time for money, then listen up!

In this week's podcast, I'm sharing how moving from 1:1 coaching to Group Coaching can shift your life and biz for the better.

Listen in to learn how offering group coaching can…

• Get you a 3-day workweek
• Double your revenue while working fewer hours
• Attract high-end clients (not headache clients!)
• Give you flexibility for things that pop up unexpectedly (like a kid getting sick or an impromptu lunch date or massage!)
• Offer you the space for big picture thinking and implementing important projects

If you're ready to explore what a Group Coaching Program can do for you and your business, here's the next step…

…add your name to the waitlist for Scale-Up Prep School™!

Inside Scale-Up Prep School™ we're going to help you figure out the perfect profitable idea for your Premium Group Program!

With love, Cailen

Want to work with me and my team to create a Premium Group Program?

• Join the waitlist for Prep School™ and work with me and my team to figure out the perfect profitable idea for your Premium Group Program!
• Apply for Scale-Up Accelerator™ to build, launch and enroll your Premium Group Program in the quickest, easiest, most profitable way possible with our proven system.