The Sports Bubble has discussions with the talented people having fantastic experiences and doing amazing things in the sports industry.
In this episode, we speak with sports marketing expert Michael Angus. Michael has been involved in marketing for the past 10 years and is currently the Marketing Manager at Athletics Australia. Previously, Michael has had experience working within Golf, a sport he loves, where he was the Marketing and Corporate Sales Manager at Cobra Puma Golf.
We discuss where Michael's passions lie across marketing and sport, the challenges of marketing a sport like Golf in terms of identifying new target markets, his transition across to Athletics Australia and the goals and aspirations for athletics moving forward.
Action Item: We want to know a sporting organisation or online account you follow who produces the most engaging content which others should check out!
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Michael can be on LinkedIn (@MichaelAngus)
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