The Starters Club Podcast - Learn From Entrepreneurs - Get Your Business Started - Grow Your Current Business

Keywords are one of the most essential tool for any business that has a website.  First, you have to know that what you're offering is even something people are looking for. Second, you need to know how exactly they're searching for it, so you can start to get customers to your site.  

Jayne Rios, an Internet Marketing expert, came by to tell us why they're important, how you can use them for your business, and how you research them.

Mimika Cooney has an incredible story of seeing an opportunity and learning everything she could to make that opportunity happen.  She has also been one to continuously nurture her curiosity, which has lead to several successful businesses.  

We also talked a lot about entrepreneurship, setting yourself apart from the others, and finding that whole mommy/entrepreneur balance.

When it comes to gaining more exposure and more 'fans' for our business, Facebook Ads is usually the easy choice.

However, Facebook Ads can be a bit on the pricey side, and you're playing a constant game with tweaking, learning, and tweaking again.

Nathan Latka of Heyo.com came on to talk about a new approach to Facebook, but by using contests instead of ads.  He also talks about the art behind Heyo, and how it helps take out a lot of the guess work when it comes to actually gaining more followers, instead of just hoping.

Kathy Stowell has an amazing story of creating the perfect balance of entrepreneurship and mommy hood.  

She shares with us how her creativity and curiosity got her started, and how it lead her down a path where she teaches other mom's to find the balance that she has created.

Many Entrepreneurs find themselves spinning in the small stuff when it comes to running their business.  

Before you run out an hire a VA, this is a must listen episode because Christian introduces us to several tools that can set some of our most tedious tasks.

Tracy Matthews has been an entrepreneur since 1998.  She knows what it's like to follow her heart as part of her story was shutting down a profitable business to really follow her true passion of custom design jewelry.  

After having success as jewelry designer, she also decided to launch Flourish & Thrive with a partner to teach others how to create a career around passion.

If you're ready to start building a product and selling it, there's a little bit more to the process than just announcing the new awesome thing you've created to the world.  

Farideh Ceaser stopped by to talk about product creating, launch planning, and how to get the right strategy for your product, which will hopefully mean more money for you!

I have followed Jason now for five years, and thought his company 1-800 Got Mold was pure brilliance.  After being sick as a child, and never really knowing why, Jason figured it out while trying to find his next business venture.  The culprit: mold.  On a mission to make sure no one suffered like he did, Jason came across a mold sniffing dog, and never looked back.  He talks with us about business curve balls, helping people, and rescuing dogs. 

This story is like The Pursuit of Happiness meets Man on a Mission meets Dog Rescuer!

Podcasting is gaining massive popularity, but eveyone seems to be jumping in the interview format made popular by John Lee Dumas and Pat Flynn.  

Elsie who has been podcasting for a long time, and gave us some great examples of what you can do with this amazing medium.

We're all about celebrating wins, but everyone is crazy hush hush about their failures.  I'm putting my biggest ones out there in hopes you can pull something from them and learn from my mistakes.  

You can learn more about me at http://www.thestartersclub.com