The Story of a Brand Show

**This episode is brought to you by MuteSix, StoreYa, and Justuno**

“Changing the way that people engage with food” that's what Agni does. Today we have Miriam Cruz and Astrid Schanz-Garbassi, Co-Founders of Agni, a food healing company.

They each saw the opportunity for a brand like Agni but from two different perspectives. Astrid was working in healthcare to help patients reduce their dependence on medications, while Miriam had seen from the consumer's side with her health journey. Miriam and Astrid have built the business internally and as a reflection of how they want to see the world.

The brand has a mission to help one hundred million people to heal through food by 2030. But there are challenges. Securing the supply chain has been challenging but nowadays, messaging is more of a challenge to them. Still, the company is passionate about providing solutions for women's health problems.

In part 1, they talked about:

* Gratefulness * Overview of the brand * Their backgrounds * Agni teammates * Their challenges * Women's health

Join Ramon Vela, Miriam Cruz, and Astrid Schanz-Garbassi as they break down the inside story on The Story of a Brand.

For more on Agni, visit: https://agniforall.com/

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: http://www.mutesix.com/storyofabrand

*

This episode is also brought to you by StoreYa.

If managing your ads drives you crazy, and you’re all about automating your ecom business, then you have to give StoreYa a try! StoreYa will Launch, Optimize & Scale your ads on Google, Facebook & Instagram...WITHOUT YOU having to do ANYTHING

Their powerful AI will optimize your campaigns 24/7, delivering the best ads to the right customers...

They are a Google & Facebook Partner that supports over 400,000 merchants!

To get started and enjoy a 33% discount for the first month, simply visit www.StoreYa.com/Story

*

This episode is also brought to you by Justuno.

Worried about hitting your revenue goals this month?

Make the most of your website traffic with Justuno - the #1 CRO tool for thriving e-commerce sites.

Grow your email and SMS lists, show smart product recommendations to increase your average order value, improve return on ad spend, and so much more.

Justuno helps you convert more website visitors into sales.

Visit https://www.justuno.com/ramon/ for a free 14-day trial, one-click install on Shopify, and 15% off with the code RAMON.

*This episode is brought to you by MuteSix, Repeat, and CartText**

“Always be willing to look outward,” suggests Lilian Umurungi-Jung, Founder and Owner of Mumgry. In the second half, she says that knowing when and who to gain support from is vital for your business. One cannot do everything by themselves, so it's essential to release the fear and ask questions.

Mumgry has products with dark chocolate peanut butter and even comes in pistachio flavor. Their products use minimal natural oils and can be taken anywhere without a freezer.

Lilian mentions that their products are suitable for fruits as well as vegetables. It’s important to Lilian that people always get the freshest version of Mumgry products made with only the “good stuff” inside.

She talks about:

* Challenges and lessons learned * What makes their products special * Their dual strategy * Manufacturing process * New products

Join Ramon Vela and Lilian Umurungi-Jung as they break down the inside story on The Story of a Brand.

For more on Mumgry, visit: https://www.mumgry.com/

Subscribe and Listen to the podcast on all major apps. Listeners can also search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand

*

This episode is also brought to you by CartText.

Are you interested in improving your Abandoned Cart Recovery rates?

Cart Text is Powered by real people, not bots, not AI, real people. Cart Text will contact & engage with your customers in real-time to make the sales you missed.

One by one, CartText will convert your abandoned carts, churned subscriptions, and billing-related issues using live agents + SMS. Real people, getting the job done.

To learn more, visit https://carttext.com/

*

This episode was brought to you by Repeat.

Repeat is the easiest way for your customers to reorder products they love.

Repeat will automate a frictionless reordering experience for the most significant part of a CPG brand’s customer base: The non-subscriber.

Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts.

The result? Higher LTV, better margins, and more insights on your best customers.

To learn more, visit https://signup.getrepeat.io/

*This episode is brought to you by MuteSix, Repeat, and CartText**

“Created out of necessity,” Lilian says the brand saw a need for snacks that were easy to consume and purchase and were made with only “good stuff.” Today we have Lilian Umurungi-Jung, the Founder and owner of Mumgry, a plant-based snack food company.

Lilian used to work at a tech and gaming company during the time she was pregnant in 2018. She found it frustrating not being able to find the right snack for herself at the grocery store. And in one moment of frustration, she uttered the word, “Mumgry” which she later used as the brand's name.

She experimented with nut butter to create a recipe without sugar, salt, and just plant-based. According to Lilian, the plant-based pantry is growing, and there's still a new world of plant-based foods to explore.

She talks about:

* Gratefulness towards her husband * Overview of the brand * Her story behind the word 'Mumgry' * Transitioning to plant-based

Join Ramon Vela and Lilian Umurungi-Jung as they break down the inside story on The Story of a Brand.

For more on Mumgry, visit: https://www.mumgry.com/

Subscribe and Listen to the podcast on all major apps. Listeners can also search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by CartText.

Are you interested in improving your Abandoned Cart Recovery rates?

Cart Text is Powered by real people, not bots, not AI, real people. Cart Text will contact & engage with your customers in real-time to make the sales you missed.

One by one, CartText will convert your abandoned carts, churned subscriptions, and billing-related issues using live agents + SMS. Real people, getting the job done.

To learn more, visit https://carttext.com/

*

This episode was brought to you by Repeat.

Repeat is the easiest way for your customers to reorder products they love.

Repeat will automate a frictionless reordering experience for the most significant part of a CPG brand’s customer base: The non-subscriber.

Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts.

The result? Higher LTV, better margins, and more insights on your best customers.

To learn more, visit https://signup.getrepeat.io/

**This episode is brought to you by MuteSix, Gorgias, and Attentive**

“You don't need to be the one doing the creativity,” says Tim. “What's important is the ability to put people together.” In the second part, Tim Parr, Founder and CEO of Caddis, suggests The Longevity Economy by Joseph F. Coughlin.

Tim mentions the massive gap between buyers and the marketing directed to particular groups. He faced complications in his journey due to wrong things existing in the system. He tells Caddis’ goal has always been to create something that influential people can recognize as something different and unique.

In recent times, a lot of people are embracing the age factor, especially women. There's a lot of examples in health and wellness but not much in the eyewear lifestyle category. The brand is coming up with new designs, collaboration, and funding music education in schools.

Here he talks about:

* Huge potential market * Accepting aging * Systemic problem * Caddis products * Creativity * Their website * What's next

Join Ramon Vela and Tim Parr as they break down the inside story on The Story of a Brand.

For more on Caddis, visit: https://caddislife.com/

Subscribe and Listen to the podcast on all major apps. Listeners can also search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand

*

This episode was brought to you by Attentive.

How do the most innovative companies reach mobile consumers?

Meet Attentive, the text messaging solution trusted by innovative retail & e-commerce brands like CB2, Coach, and thousands of Shopify brands.

On average, Attentive customers see 25x ROI and 18.5% of online revenue driven by SMS. Ready for SMS to become one of your top three revenue channels?

Learn how to get started with your free trial by requesting a demo at https://www.attentivemobile.com/

*

This episode is also brought to you by Gorgias.

Did you know that loyal customers are 9x more likely to convert compared to a first-time shoppers?

That's why exceptional customer service is so important for your retention & growth. I recommend using Gorgias.

Gorgias combines all your communication channels, including email, SMS, social media, live chat, and phone, into one platform and gives you an organized view of all tickets.

This saves your support team hours per day and makes managing customer orders a breeze.

Go to https://www.gorgias.com/ to book a demo and mention the Story of a Brand podcast for two months free.

**This episode is brought to you by MuteSix, Gorgias, and Attentive**

“To make aging cool,” that's the mission of Caddis. Today we have Tim Parr, the Founder and CEO of Caddis, a corrective eyewear brand.

Tim was a guitar player before starting Caddis, and even before playing music, he worked in brand strategy consulting. He had a bicycle as well as an apparel company. Caddis began as a reading glass company but has evolved into a lifestyle brand on a mission to make “aging cool.”

According to him, raising money was one of the most challenging parts. With the coming of a lead investor, the brand's progress became easier. He mentions that when he realized that they were not in the reading glass business rather the age business where glasses are the door prize. This epiphany was a game-changer for him.

In the first half, he talks about:

* Gratefulness * Overview of the brand * What pushed him * Bluegrass music * Did his creative background helped him * Challenges * Why is lead investor was critical for momentum * Game changer

Join Ramon Vela and Tim Parr as they break down the inside story on The Story of a Brand.

For more on Caddis, visit: https://caddislife.com/

Subscribe and Listen to the podcast on all major apps. Listeners can also search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand

*

This episode was brought to you by Attentive.

How do the most innovative companies reach mobile consumers?

Meet Attentive, the text messaging solution trusted by innovative retail & e-commerce brands like CB2, Coach, and thousands of Shopify brands.

On average, Attentive customers see 25x ROI and 18.5% of online revenue driven by SMS. Ready for SMS to become one of your top three revenue channels?

Learn how to get started with your free trial by requesting a demo at https://www.attentivemobile.com/

*

This episode is also brought to you by Gorgias.

Did you know that loyal customers are 9x more likely to convert compared to a first-time shoppers?

That's why exceptional customer service is so important for your retention & growth. I recommend using Gorgias.

Gorgias combines all your communication channels, including email, SMS, social media, live chat, and phone, into one platform and gives you an organized view of all tickets.

This saves your support team hours per day and makes managing customer orders a breeze.

Go to https://www.gorgias.com/ to book a demo and mention the Story of a Brand podcast for two months free.

**This episode is brought to you by MuteSix, ShoppingGives, DRVE, and CartLoop**

“It's all about knowing your customer,” says Sam N. Adams, who is the Co-Founder and CEO of dot.LA in the second half of this Feature. He talks about trends in the resurgence of live promotion and subscription box service in LA.

Sam mentions that there have been more opportunities for mom and pop brands since the pandemic. Pandemic has harmed the broader marginalized population, whereas the benefits have gone to the privileged.

As per Sam, it's a very exciting time to be in the startup world. He recommends new founders sign up for their newsletter. He further advises brands to know their buyers and build a community.

He talks about:

* ECommerce trends at LA * Economic standpoint * Social justice and impact around LA * Recommendation for new founders * Lessons he has learned * Upcoming events

Join Ramon Vela and Sam N. Adams as they break down the inside story on The Story of a Brand.

For more on dot.LA, visit: https://dot.la/

Subscribe and Listen to the podcast on all major apps. Just search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://www.mutesix.com/storyofabrand

*

This episode is also brought to you by ShoppingGives.

Looking for an easy way to engage conscious consumers through social impact? ShoppingGives has you covered.

Working with brands like Steve Madden and Kenneth Cole, ShoppingGives is helping brands of all sizes give back while boosting customer loyalty and lifetime value.

Get access to native integrations, exclusive donation data, and a fully managed donation process so you can do good while doing well.

To get started on your social impact journey, visit https://shoppinggives.com/sb.

*

This episode is brought to you by DRVE.

Why not amplify your sales with up to fifty thousand dollars per day in ad spend and a team of experts to optimize each paid marketing campaign.

Sound good? Let me introduce you to DRVE. DRVE invests and manages paid marketing for e-commerce brands around the world.

They have a unique offer of capital, expertise, and data-driven systems to scale online sales.

For more information, visit https://drve.com/pod/

*

This episode is brought to you by Cartloop.

If you are looking to grow your Shopify brand beyond automated blasts, you're going to love Cartloop.

Cartloop is the conversational SMS platform built for Shopify and loved by millions of shoppers.

They help hundreds of brands like ShineOn, Schoolyard Snacks, and GoodieCo recover more abandoned carts, convert website visitors into shoppers, and build customer loyalty, so they come back again and again.

Create a radically better SMS marketing experience, drive more revenue, and start building your SMS community in minutes.

Only for my listeners, get started with Cartloop today and get your first 2 months for free at Cartloop.io/story. That's right. 2 entire months to try conversational SMS marketing for free.

Head to https://www.cartloop.io/story today

**This episode is brought to you by MuteSix, ShoppingGives, DRVE, and CartLoop**

“To celebrate and empower the L.A. tech startup ecosystem and catalyze innovation” that's the overall mission of dot.LA. Today we have Sam N. Adams, who is Co-Founder and CEO of dot.LA, a career platform for news events and community Los Angeles Tech and startup ecosystem.

LA has been evolving as a fascinating and vibrant hub for startup activity. So, dot.LA saw a need for a media outlet to act as a megaphone for this hub. The platform not only focuses on software but on companies that bring something more modern as well.

According to Sam, the crypto and NFT marketplace is booming currently. As for LA, it lies at the intersection between art and tech.

He talks about:

* Gratefulness * Overview of the brand * Diversity in LA * Trends or categories they see * What's exciting for him * Crypto and NFT in LA

Join Ramon Vela and Sam N. Adams as they break down the inside story on The Story of a Brand.

For more on dot.LA, visit: https://dot.la/

Subscribe and Listen to the podcast on all major apps. Just search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://www.mutesix.com/storyofabrand

*

This episode is also brought to you by ShoppingGives.

Looking for an easy way to engage conscious consumers through social impact? ShoppingGives has you covered.

Working with brands like Steve Madden and Kenneth Cole, ShoppingGives is helping brands of all sizes give back while boosting customer loyalty and lifetime value.

Get access to native integrations, exclusive donation data, and a fully managed donation process so you can do good while doing well.

To get started on your social impact journey, visit https://shoppinggives.com/sb

*

This episode is brought to you by DRVE.

Why not amplify your sales with up to fifty thousand dollars per day in ad spend and a team of experts to optimize each paid marketing campaign.

Sound good? Let me introduce you to DRVE. DRVE invests and manages paid marketing for e-commerce brands around the world.

They have a unique offer of capital, expertise, and data-driven systems to scale online sales.

For more information, visit https://drve.com/pod/

*

This episode is brought to you by Cartloop.

If you are looking to grow your Shopify brand beyond automated blasts, you're going to love Cartloop.

Cartloop is the conversational SMS platform built for Shopify and loved by millions of shoppers.

They help hundreds of brands like ShineOn, Schoolyard Snacks, and GoodieCo recover more abandoned carts, convert website visitors into shoppers, and build customer loyalty, so they come back again and again.

Create a radically better SMS marketing experience, drive more revenue, and start building your SMS community in minutes.

Only for my listeners, get started with Cartloop today and get your first 2 months for free at Cartloop.io/story. That's right. 2 entire months to try conversational SMS marketing for free.

Head to https://www.cartloop.io/story today

**This episode is brought to you by MuteSix, FenixCommerce, and EcoCart**

“To take the time to invest in ourselves, that's the lesson Adam learned in the pandemic.” In the second half, Adam Bridegan, Co-Founder of Made In, former CMO of Rhone, and Founder of Gaylord says that Covid was a blessing in disguise.

Covid made him think about what he wanted from life, and he even read Dale Carnegie’s “How to Start Living and Stop Worrying.” Implementing a strategy from the book called “stop-loss control” was a light bulb moment for him.

After leaving Rhone, Adam wanted to do things he was not making time for before. So, he went to North Carolina, where he grew up, and met friends he had not seen in years. He helped and gave free advice to entrepreneurs. Eventually, he realized that he wanted a change; he wanted to use his experience and expertise to help other entrepreneurs in their journey. This has turned into his latest endeavor, the formation of Gaylord.

He talks about:

* How Covid was a blessing * His light bulb moment * Lesson from pandemic * What was he thinking * How to see the positives of this experience

Join Ramon Vela and Adam Bridegan as they break down the inside story on The Story of a Brand.

For more on Gaylord, visit: Gaylord

Subscribe and Listen to the podcast on all major apps. Just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by Fenix Commerce.

Folks, we all know delivery and shipping are a major pain.

Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore.

And post-purchase, stay on top of things with Fenix proactive delivery alerts.

Retailers, brands, and online merchants big and small trust FenixCommerce to optimize the entire order, shipping, and delivery experience, so why not you.

For more details, check out fenixcommerce.com.

*

This episode is also brought to you by EcoCart.

EcoCart is an e-commerce plugin that encourages checkout by allowing your customers to shop carbon neutral with you.

And we all know that Sustainability is now a driving factor in consumers’ purchasing decisions.

That’s why the 1,500+ brands that use EcoCart like APL, BarkBox, Ancient Nutrition, and OLIPOP are seeing a massive boost to customer loyalty and engagement as well as up to 20% increase in cart conversion rates.

Get started today. Go to ecocart.io/sob

**This episode is brought to you by MuteSix, FenixCommerce, and EcoCart**

“To not allow it to change us that will be the biggest mistake in the pandemic,” says Adam. Today we have Adam Bridegan, Co-Founder of Made In, former CMO of Rhone, and Founder of Gaylord.

Adam didn't grow up well off. His parents believed in him and had always encouraged him to give back to the community. Since its founding, Adam has been at Rhone. While there, one of his team members co-founded Made In, a direct-to-consumer brand.

Adam is a father of 3 kids. He has always been busy with work and building things, but Covid coupled with his wife's scare with breast cancer, made him stop and reflect on his life, his children, and the decisions in his life. That's why Adam calls it his turning point.

In part 1, he talks about:

* Gratitude * His life before the pandemic * The pandemic as a turning point * Experience with Covid

Join Ramon Vela and Adam Bridegan as they break down the inside story on The Story of a Brand.

For more on Gaylord, visit: http://gaylord.io

Subscribe and Listen to the podcast on all major apps. Just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by Fenix Commerce.

Folks, we all know delivery and shipping are a major pain.

Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore.

And post-purchase, stay on top of things with Fenix proactive delivery alerts.

Retailers, brands, and online merchants big and small trust FenixCommerce to optimize the entire order, shipping, and delivery experience, so why not you.

For more details, check out fenixcommerce.com.

*

This episode is also brought to you by EcoCart.

EcoCart is an e-commerce plugin that encourages checkout by allowing your customers to shop carbon neutral with you.

And we all know that Sustainability is now a driving factor in consumers’ purchasing decisions.

That’s why the 1,500+ brands that use EcoCart like APL, BarkBox, Ancient Nutrition, and OLIPOP are seeing a massive boost to customer loyalty and engagement as well as up to 20% increase in cart conversion rates.

Get started today. Go to ecocart.io/sob

**This episode is brought to you by MuteSix, StoreYa, and Justuno**

“No company is perfect,” says Oliver since there's always something more to do. In the second half, we continue the conversation with Oliver Mauss, Founder of DRVE.

DRVE looks for companies with a stable environment. Oliver mentions that not every company or product fits their program. However, when they find a match, there are various ways that a brand can work with them.

In part 2, Oliver talks about

* How people start working with them * What DRVE looks for * Categories they prefer * Involvement in other areas * When equity is an option * When things don’t work * Category examples * Dealing with partners in the pandemic

Join Ramon Vela and Oliver Mauss as they break down the inside story on The Story of a Brand.

For more on DRIVE, visit: https://drve.com/pod

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: http://www.mutesix.com/storyofabrand

*

This episode is also brought to you by StoreYa.

If managing your ads drives you crazy, and you’re all about automating your ecom business, then you have to give StoreYa a try! StoreYa will Launch, Optimize & Scale your ads on Google, Facebook & Instagram...WITHOUT YOU having to do ANYTHING

Their powerful AI will optimize your campaigns 24/7, delivering the best ads to the right customers...

They are a Google & Facebook Partner that supports over 400,000 merchants!

To get started and enjoy a 33% discount for the first month, simply visit www.StoreYa.com/Story

*

This episode is also brought to you by Justuno.

Worried about hitting your revenue goals this month?

Make the most of your website traffic with Justuno - the #1 CRO tool for thriving e-commerce sites.

Grow your email and SMS lists, show smart product recommendations to increase your average order value, improve return on ad spend, and so much more.

Justuno helps you convert more website visitors into sales.

Visit https://www.justuno.com/ramon/ for a free 14-day trial, one-click install on Shopify, and 15% off with the code RAMON.