The Subscription Box Show

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Today’s guest is Liam Brennan, co-founder of Buster Box. Buster Box is a subscription box based out of Ireland, and has been featured on Dragon’s Den, RTE, Silicone Public, radio stations in the UK, and on The Subscription Rockstars Podcast with Stefan Pretty of Subbly.

Liam broke into the subscription scene back in 2015. After failing to finish college twice, and while still managing a Microsoft call center in Ireland, Liam and two of his childhood friends decided to take their idea of a subcription box for dogs, and turn it into a real business. Just a few short years later, Buster Box is the premier subscription box for dogs in Ireland, the UK and the EU. 

As Buster Box continued to grow, so did Liam’s knowledge in the subscription box business. He now hosts a FB group and website dedicated to help other subscription box entrepreneurs along their journey.  Liam is also currently working on launching his first ever online course for subscription box owners. This on demand course will undoubtedly help existing and aspiring entrepreneurs get on the right track and follow a proven track record. 

I am a big fan of Liam’s, and I’ve followed his work for a long time, so it was an honor for me to have him on the show

This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth! Tell them TSBS sent you!

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

The most influential person that Liam know in the subscription box industry: Stefan Pretty
Liam's favorite subscription box: Flavourly
Liam's favorite social media platform: Facebook and Instagram

Links for Liam and BusterBox:
BusterBox website: https://busterbox.com
Liam's website: https://liammichaelbrennan.com
Liam's email: [email protected]
Subscription Box Resources Facebook Group: https://web.facebook.com/groups/subscriptionboxresources/?_rdc=1&_rdr


Host Links:

The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page:

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Today’s guest is David Chesterfield, owner and founder of The Original Craft Beer Club. The largest craft beer subscription box in the USA. 

David cut his teeth in the subscription game back in the early 90’s when he started his wine of the month club, “Gold Medal Wine Club”.  Talk about longevity, David still runs this company! In 2010, Craft Beers were on a tremendous rise, and David saw an opportunity to marry his knowledge of the craft beer industry, with his then 20 yrs of experience bringing amazing wines to people on a monthly basis.

The rest is history! SInce 2010, The original craft beer club has been rated top craft beer subscription box, has been featured on the colbert report, Good morning america, the beer connoisseur, Today and many more. With over 8000 micro breweries and growing, The original craft beer club has plenty to choose from ! And on today’s episode, David and I chat about some of the fundamentals of what makes a subscription box grow and stay relevant in today's changing landscape.

This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth! Tell them TSBS send you.

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

The most influential person that David know in the subscription box industry: Jonathan Beekman
David's favorite subscription box: Man Crates ***(technically not a subscription box or service)***
David's favorite social media platform: Instagram and Facebook

Links:
David and Craft Beer Club:
Website: https://craftbeerclub.com/


Host Links:

The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com

Eric Musick’s email: [email protected]

Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow

The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Tired of not getting responses from suppliers, or not sure where to start when it comes to contacting your ideal vendor?

On this episode, you will learn how to reach out to suppliers.  I’ll share with you some of the hard lessons I learned along the way.  And what I used that finally worked.  Today my subscription box company and I work with over 20 different suppliers,  and we continue to reach out and grow!  You can also find some FREE email templates that I've actually used to attract suppliers on the website at https://thesubscriptionboxshow.com/blog

By the time you finish this blog, my hope is that you’ll have a better understanding, and proven ways to reach out to vendors, no matter their size. 

 Episode Link: https://www.buzzsprout.com/927664/3714545-episode-018-focus-friday-reaching-out-to-suppliers.mp3?blob_id=14030753&download=true

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

This episode is sponsored by Louis and Lea. Visit https://louisandlea.com if you or someone you know is expecting a new baby!  Louis and Lea have FREE resources and everything you need from Birth to Birthday.  @officiallouisandlea on Instagram.  Tell them TSBS sent you and use discount code SUBSCRIPTION and receive 10% off!!

Host Links:

The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com

Eric Musick’s email: [email protected]

Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow

The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/

Book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Raise your hand if you love the murder mystery genre!
On this episode, I talk with Ryan Hogan, co-owner and founder of Hunt A Killer.  Ryan has built a multi-million dollar company from what was a live event, to now a subscription box company that ship out over 27 000 boxes a month! Hunt a killer is now one of the biggest and most recognized names in the murder mystery niche. 

They’ve been recognized and featured in The Washington post, Entertainment Weekly, Buzzfeed, Fast Company, I heart radio and many many more.  Ryan is considered one of the founding fathers of the murder mystery genre in the subscription box world.  And on this episode, Ryan will show you how perseverance can help you overcome any obstacles you encounter.  And in business, you will undoubtedly encounter some obstacles.

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

This episode is sponsored by Louis and Lea.  Visit https://louisandlea.com for everything from Birth to Birthday! If you or someone you know is expecting, let Louis and Lea help better prepare you with FREE resources, and eco-friendly subscription and gift boxes! @officiallouisandlea on Instagram

The most influential person that Ryan know in the subscription box industry: Matthew Arevalo
Ryan's favorite subscription box: Bokksu Box
Ryan's favorite social media platform: LinkedIn

Ryan Hogan and Hunt A Killer Links:
Website: https://www.huntakiller.com
Ryan's LinkedIn: https://www.linkedin.com/in/ryanehogan
Company's Facebook Page: https://web.facebook.com/groups/huntakiller/?_rdc=1&_rdr

Host Links:

The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Face

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Today’s guest is Josh Band, owner and founder of Plate Crate!

Plate Crate is a monthly subscription and gift box company who caters to the baseball world!

Josh created Plate Crate back in 2015 while playing independent baseball. A baseball fan himself, he was looking to subscribe to a baseball box. To his surprise, he found none. That’s when Josh decided to fill the void!

Josh first started Plate Crate to help himself earn a little side money as his salary playing baseball across the mid-west wasn’t anything to write home about. Completely bootstrapped, Josh took what little money he had...around $600-$700 he had saved, and spent the next 5 yrs figuring out how to grow Plate Crate through books, podcasts, mentorships and failures!

On today’s episode, Josh and I chat about bootstrapping a subscription box business, and the clever inexpensive ways you can do this to grow your business!!!

 This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth!

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

The most influential person that Josh know in the subscription box industry: Mike Salguero of ButcherBox, https://butcherbox.com and Gautam Gupta of NatureBox, https://naturebox.com
Josh' favorite subscription box: ButcherBox and Stance Sock Subscription
Josh' favorite social media platform: Instagram

Guest Links:
Josh and Plate Crate:
Podcast: https://podcasts.apple.com/us/podcast/spotlight-by-platecrate/id1476407341
Website: https://platecrate.com
Josh's Instagram: https://www.instagram.com/joshplatecrate/
Plate Crate's Instagram: https://www.instagram.com/platecrate/
Josh's email: [email protected]
Josh's Book recommendation: The One Thing by Gary Keller

Host Links:

The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page:

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Welcome to TSBS! On this Focus Friday, you will learn the 3 STEPS TO RESEARCH your idea!
On the last Focus Friday, you learned 3 Steps To Find Your Idea, and on this episode, you will learn how to research that idea. Is your idea viable? Is it worth pursuing? Resources to help you.  My goal is to get you on the right track, remove those training wheels to get you riding on your own...don't worry, you're never actually alone ;-) So listen in on great ways to get the three steps implemented for YOUR idea.
Step 1: The Google/Amazon Search
Step 2: The Four Value Models
Step 3: The Pre-Launch

This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth! 

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

Eric's Top Three Books To Start With:
1. The Compound Effect by Darren Hardy
2. The Magic Of Thinking Big by David Schwartz
3. Secrets Of The Millionaire Mind by T. Harv Eker
(honorable mention to Choose by Ryan Levesque)

Eric's Top Three Podcasts:
1. Build Your Network by Travis Chappell
2. Entrepreneurs on Fire by John Lee Dumas
3. Marketing Made Easy by Amy Porterfield
(honorable mentions to The $100 MBA Show by Omar Zenhom's for quick 10-13 min daily podcasts, and to Michael O'Neals Solopreneur Hour, great conversational style podcast... I know, I cheated ;-)

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
Book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Today’s guest is Adam Whitehead. Owner and Founder of Sportsman’s Box. Sportsman’s Box is a subscription box for any outdoorsman or woman who wants to be better prepared for success in the field and stream.

Adam brought the concept for his hunting and fishing box to life in March of 2015 with $750 and a good idea. An avid outdoorsman and athlete, Adam applies a tremendous amount of determination and perseverance to every aspect of his life. Receiving his undergraduate degree from East Carolina University in Health and Fitness, he took a turn shortly after college learning the basics of web design. Once the "new world", outside of small town/farm life was opened up, his hunger to learn began, putting him on a quest to learn the in's and out's of business. 

Today he spends his time working to improve the hunter and angler experience, while hoping to help improve the perception of who the hunter/angler is. 

Sportsman’s box has been featured by some of the biggest names including:
USA Today, Outdoor Channel, Carbon TV, NWTF, Delta Waterfowl and Wide Open spaces.

They’ve also been able to partner with some of the biggest names in hunting and fishing including;
Gator coolers, Vortex Optics, code blue, stealth cam and many more.

On today’s show, Adam and I discuss how to start a business with $750, and how to ultimately scale to the success he and Sportsman’s Box are today.

This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth! 

The most influential person that Adam know in the subscription box industry: Katrina Lake from Stitch Fix
Adam's favorite subscription box: FabFitFun
Adam's favorite social media platform: Facebook

Links:
Adam and Sportsman's Box:
Website: https://www.getsportsmansbox.com
Facebook: https://www.facebook.com/sportsmansbox

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Today's guest is Kevin Tighe, co-founder and CEO at Beachly.  Beachly is a subscription box company that connects people with the lifestyles that they love. Beachly delivers beach inspired apparel, accessories and lifestyle products from the industry's top brands and hottest newcomers directly to their members' doorsteps every season.

Before starting Beachly (formerly Coastal Co.) Kevin had founded WeBRAND, the Cross Coast Group , a popular college oriented blog, and served as CMO to a financial tech start-up. Kevin grew up in Washington DC and moved to Los Angeles in 2005 to attend the University of Southern California. He’s contributed articles and commentary which has been featured in online publications such as VentureBeat, Forbes.com and Mashable. He’s also been featured on the Brand On Purpose Podcast, and the Pacific Business Journal.

Beachly has partnered with Heal the Bay, Pledging to help keep fragile coasts pristine and clean. Each month, proceeds from each box fund a Heal The Bay hosted beach cleanups, as well as additional Heal The Bay coastline protection initiatives.  Beachly has recently been named finalist for Surf Shop Box Finalist for Hawaii Venture Capital Association’s Start up of the Year.

On today’s episode Kevin and I dive in all aspects of the subscription box business. Kevin shares some of the pitfalls to avoid, along with how to adjust and recover from unforeseen obstacles that can turf your business if you aren’t willing to adapt along your journey.

This episode is sponsored by Harbor Marketing Agency. Visit harbormarketingagency.com  for get your FREE FUNNEL AUDIT, and for everything you'll need to get started on the path to growth!

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

One type of product/box Kevin would stay clear of: Anything that does not provide true value
Kevin's favorite subscription box: Daily Harvest and Bootay Bag
Kevin's favorite social media platform: Instagram


Links:
Kevin and Beachly:
Instagram: https://www.instagram.com/beachly/
LinkedIn: https://www.linkedin.com/in/kevinptighe/


Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com

Eric Musick’s ema

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Hey, welcome to The Subscription Box Show, I’m your host Eric Musick, and today is our Weekly Friday segment called Focus Friday, where we deep dive into a subject that is specific to the subscription box industry.  And on this episode, I’ll show you 3 Steps to Find Your Idea!

There is no better time to work on your business, and to implement new ideas into your life. Don't have any idea what to do? Where to start? If you've been waiting for your chance at doing something different, or new in your life, then tune in and find out how anyone can start by doing 3 simple steps!

This episode's sponsor is Louis and Lea. Go to louisandlea.com to get all your Mother's Day gift ideas!!! Right now, use promo code MOTHERSDAY10 to save 10% off the Just For Mom Box, perfect for any Mom in your life regardless if it's her 1st or 50th Mother's Day! Louis and Lea, helping you Birth Day to Birthday!

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com

Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2

The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com

Eric Musick’s email: [email protected]

Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow

The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/

Book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

Today’s guest is Dorothy Illson, founder of Needles Eye Media. Needle’s Eye Media is a full-service digital marketing agency. 
Before starting her own company, Dorothy helped a subscription box start up grow to $6 million dollars. 

Dorothy is best known as the premier media buying partner for 7 figure personal brands and other digital product businesses who are looking to scale their customer acquisition with PAID traffic.

In this episode we discuss how Dorothy leverages a scientific approach to help her clients grow, and lessons she learned in the subscription box industry.  She’s also the host of the Do Well Do Good podcast and has spoken on stages all over the world on how to take advantage of paid advertising.

For Dorothy's FREE Avatar Template, email me and I will forward you the document: [email protected]

Guest Links:
Website: https://needleseyemedia.com

Shareable Episode Link: https://www.buzzsprout.com/927664/3489409-episode-011-dorothy-illson-needles-eye-media.mp3?blob_id=13056865&download=true

The Subscription Box Show shareable Trailer
https://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=true

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
Book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]