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The Sway Effect
The Sway Effect episodes
- The Sway Effect - Episode 34 with Antonia Gray, Head of Corporate Communications, Nextdoor
In this episode, our Founder and President Jennifer Risi chats with Antonia at Cannes Lions on take aways from this year's festival, how AI is disrupting the PR game, and how Nextdoor's generative AI tool is benefiting local communities.
20 min - The Sway Effect - Episode 33 with Alexis Schwartz, Head of Purpose Partnerships, Executive Director, The Guardian US
In this episode, our Founder and President, Jennifer Risi, sat down with Alexis live at SXSW to discuss how to empower women leaders, what it means to be an inclusive leader, the changing landscape of media and why purposeful partnerships are vital in 2024.
16 min - The Sway Effect - Episode 32 with Eleanor Hawkins, Communications Strategist and Writer, Axios
In this episode, our Founder and President, Jennifer Risi, sits down with Eleanor live at SXSW to about the increasing importance of the communications function, how PR leaders are incorporating AI into their workflows, and the outlook for the rest of the year.
19 min - The Sway Effect - Episode 31 with Aisha Counts, Tech Reporter, Bloomberg News
In the latest episode, Founder and President Jennifer Risi caught up with Aisha Counts, tech reporter at Bloomberg News, who covers the latest in social media and Big Tech. Jen and Aisha discuss the recent Super Bowl, why more people are turning to TikTok for their news and what's in store for Big Tech.
23 min - The Sway Effect - Episode 30 with Kathy Baird, Chief Communications Officer, The Washington Post
As we kickoff 2024, Founder and President Jennifer Risi chats with Kathy Baird, Chief Communications Officer for The Washington Post, following their time at the World Economic Forum in Davos, Switzerland, to discuss all things AI, what readers can expect from the Post in the run up to the U.S. election, and why the outlet is increasingly utilizing TikTok to share the news today.
24 min - The Sway Effect - Episode 29 with Resh Sidhu, Global Director, Arcadia Creative Studio, Snap Inc.
On this month's episode, Founder and President Jennifer Risi reconnects with Resh Sidhu, Global Director of Arcadia Studio for Snap Inc, following their time together at Cannes Lions to discuss two key topics - the increasing impact of AI on the creative industry, and the importance of creating lasting personal connections especially during these challenging times.
33 min - The Sway Effect - Episode 28 with Tanya De Poli, Founder & COO, Founders Agency and Alvaro Melendez, Co-Founder and CEO, CRANT
In honor of The Sway Effect’s 4th birthday, our Founder Jennifer Risi sat down with network partners Tanya De Poli, Founders Agency, and Alvaro Melendez, CRANT, to discuss how they started, entrepreneurship, and how they are collectively navigating today’s challenging environment. #FourYearsofTSE
30 min - The Sway Effect - Episode 27 with Kimberly Seals Allers, Creator, IRTH App
This month, after recently connecting with IRTH App’s Kimberly Seals Allers at SXSW, we’re discussing the racial disparities in maternal health care. A timely discussion as Black Maternal Health Week was recognized this month. Kimberly has created an app that aggregates prenatal, birthing, postpartum and pediatric reviews of care from Black and brown parents to combat inequalities in health care. While there are multiple factors that contribute to these disparities – it’s time that we pause and ask ourselves what we can do to stop this.
25 min - The Sway Effect - Episode 26 with Rohit Bhargava, Founder & Chief Trend Curator, Non-Obvious Company
On this month's episode, Founder Jennifer Risi takes the podcast on the road to SXSW and sits down with Rohit Bhargava, Founder & Chief Trend Curator, Non-Obvious Company to discuss their recent Female Quotient panel at SXSW where they discussed how AI will affect DEI communications, his latest book “The Future Normal,” and non-obvious trends in the digital & marketing industry today.
13 min - The Sway Effect - Episode 25 with Kathryn Finney, Managing General Partner, Genius Guild
On this month's episode, Founder Jennifer Risi takes the podcast on the road to SXSW and sits down with Kathryn Finney, Managing General Partner, Genius Guild to discuss the current state of funding and advice for entrepreneurs during times of economic uncertainty.
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About The Sway Effect
From the publisher's feed
'The Sway Effect', a podcast series featuring the innovators, disruptors, movers and makers that are shaping the Marketing & Communications Industry.
The Sway Effect knows how to create trends, shape opinions and drive behavior. We will explore what’s now and what’s next in marketing and communications, and The Sway Effect's sweet spot -- connecting brands with industry experts, media and influentials the world over. We're not the usual cast of characters you'll find on Madison Avenue. We're authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers.