Did someone say email marketing is dead? HA! We check our email every day and we don’t blink an eye. Why is it still not a viable strategy for most business owners? What we’ve discovered is other marketing techniques have become more sexy, shiny, and sensationalized to the point of blindness when it comes to sending messages to your customer’s inbox. Furthermore, the awareness of data protection has affected these other techniques which
bring us back to emails and my guest Matt Bacak walks us through why email is still king of the hill.