When you stop to think about it, satellite TV is an astonishing technical achievement - a communications relay in orbit around the planet which allows us to beam live footage from across the world directly into our homes. While this is a staggering accomplishment, however, there’s more to running a satellite television network than the satellites themselves.

In this week’s episode, we sit down with Peter Simpson, CTO of UK satellite network Freesat, to discuss the challenges involved, how to balance the technical requirements of broadcast TV and on-demand streaming, and why data is so essential for the continued success of the industry.

Head to http://bit.ly/ITPP-Telly for more information on all the topics we've spoken about in this week's episode.