The Tech Smart Boss Podcast

When was the last time you looked in your spam folder? I may be the only one, but if you look in there you'll find a lot of junk, but you'll also find some updates from many of the companies you buy products and services from, that you probably wanted to hear from.  These days you can't count on email to get your message across, and with the upcoming GDPR regulations, there are even more reasons email is not going to be a reliable communication method going forward.

In this episode, I go into some ways other than email to keep your customers (and your leads) up to date with the messages that you want them to know about.

http://www.techsmartboss.com/75

Almost every social media company is under pressure these days due to all the security lapses, leaks, and controversies that are taking place, almost on a daily basis it seems.  As a result, they are making changes to restrict APIs, change terms and conditions, and do whatever they can to stop the bleeding and bad press, and it seems like they could care less the impact to our businesses and their developer partners who are using those services.  In this episode, I go over the changing landscape in social media, how it's impacting your business, and what you should do about it. http://www.techsmartboss.com/74

Every business has customers (and potential customers) that have questions about your products and services.  Therefore it only makes sense that every business should have a knowledge base or support site on their website.  But many don't.  In this episode, I go into why you should have one, what you should put there, and what you should do with it once you have it. http://www.techsmartboss.com/73

Knowledge is power,  and in business, the more knowledge you have, the more likely it is you will be successful. But with information coming from all directions, it's hard to be on top of everything, unless you leverage technology that is. In this episode, I cover the 3 main areas of oversight that every entrepreneur needs in their business to be successful. http://www.techsmartboss.com/72

If you are anything like me, you really dislike attending long and boring team meetings.  Especially when you're the boss and paying everyone's salary.  In this episode, I cover 8 steps and some very useful technology to take your meetings to the height of efficiency and productivity. https://www.techsmartboss.com/71

If you have listened to our podcast for more than a few episodes, no doubt you've heard me talk about the importance of content marketing for lead generation.  In this episode I got deeper into the subject and outline the tech stack that I use as well as the process of how I use it. http://www.techsmartboss.com/70

Part of being a Tech Smart Boss is always trying and learning about new, early stage technology.  But you can't just jump into new technology and expect to use it right away.  It's called early stage technology for a reason.  In this episode, I give you my 6 step process for finding, evaluating, and eventually adopting early stage technology that helps grow my business (on a budget). http://www.techsmartboss.com/69

There seems to be an explosion of entrepreneurship taking place these days.  And in general, that is a great thing.  But in this episode,  I'm going to toss away pleasantries and political correctness and hand out some real talk.  Not everybody is built to be an entrepreneur.  I'm going to give you my thoughts on if you have what it takes or not,  or if you should just stick to your day job.  Caution: Don't listen to this episode if you are easily offended. http://www.techsmartboss.com/68

Even though it seems like everybody is #winning with their business, the harsh reality is that most businesses fail (and a very high number in the first year).  Another large segment are in zombie mode,  they are basically dead but still limping along due to the sheer force of the entrepreneur who refuses to let it die.  In this episode, I cover 10 reasons on why and if any of these currently apply to you, it could be exactly what you need to hear to change course and save your business from becoming a statistic. http://www.techsmartboss.com/67

Everybody's blogging (at least it seems).  But most businesses are just wasting their time and money.  Don't be like most businesses, listen to my 8 step process on how you should build and execute your blog strategy with the sole purpose of generating traffic and converting leads.  Even if you have a successful blog, I hope you get a few steps from this episode to make it perform even better. http://www.techsmartboss.com/66