This is the first audio episode of SPARK Insights and it exists because three friends showed me something I couldn't ignore.
I've been using AI to help write my newsletter for over seventy issues. I speak everything first, run it through Claude, and edit the draft. The ideas have always been mine. But a conversation with Caitlin, Amy Birks, and Brandon Fong from a community called Curiosity Island made me look at something I'd been avoiding: the voice on the page didn't sound like me.
In this episode I walk through what happened when I saw the patterns AI leaves behind in writing, the three filters I built to fix it, and why my writing started landing different with people before I even told anyone what I changed.
I'm also sharing the AI Writing Filter I built so you can do the same thing with your own content. And I close with an original song called "Worth Knowing."
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Key Moments:
[00:00] Why you're hearing my voice for the first time [02:00] How I've used AI to write 70+ issues of SPARK Insights [05:00] The process: I speak it, transcribe it, shape it, edit it [06:30] The question that changed everything: does the content still land? [08:30] The decision I had to make once I saw the patterns [09:30] The three filters I built: AI Tells, Voice, and Sovereignty [11:15] What shifted when people started telling me the writing was landing different [13:00] What Caitlin, Amy, and Brandon mirrored back to me [14:13] "Worth Knowing" - an original song