The ToolShed Podcast

Financial management plays a vital role in the success of any enterprise. However, not all business owners are financially savvy, and even those who are may find it challenging to manage their finances effectively. Implementing Profit First with consistency and commitment can help businesses achieve their financial goals and continue to aim for improvement.

In this episode, I have Katie Crismale-Marshall, a Profit First professional passionate about helping tradies transform their businesses using the Profit First method. Katie has earned a reputation for her financial management and profitability strategies expertise with years of experience in the trades industry. She understands tradies' unique challenges and works tirelessly to guide them towards financial success.

Key takeaways:

• The challenges of implementing Profit First in Australia
• Profit First is an ongoing process that requires continuous attention and improvement
• Embrace change and be willing to make adjustments to improve the business
• The instant assessment is a powerful tool for measuring the financial health of your business
• The role of a Profit First professional in helping businesses implement Profit First
• Invest in education and training to improve skills and bring value to clients
• Starting Profit First can be challenging, but it's important to begin as soon as possible

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Stay tuned next week when we talk about how podcasting can help your business development with Ronsley Vaz. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

• https://www.profitfirstfortradies.com.au
• [email protected]

The right mindset is crucial to achieving business success. It's essential to focus on cultivating a growth mindset, allowing individuals to embrace challenges, learn from mistakes, and persist in facing obstacles. Implementing effective systems and strategies, building client relationships, understanding their needs, and joining a group of like-minded entrepreneurs are key to achieving business success. Entrepreneurs can achieve their goals and build successful businesses by adopting these strategies and cultivating a growth mindset.

In this episode, I have the pleasure to sit with Adam Wolfe, the Director of "Builders Of Architecture," an award-winning architectural builder in Melbourne since 2009. With a passion for delivering exceptional renovation and construction experiences, Adam is committed to transforming the industry and shaping the future. His entrepreneurial spirit and commitment to continual learning make him a beacon in the industry, resonating with his team, architects, and homeowners. Adam shares valuable insights on achieving business success by feeding your mind with the right stuff, working on your systems and procedures, and focusing on your team's growth.

Key takeaways:

• Business success begins with the right mindset and implementing effective systems
• Creating an environment for team input and problem solving leads to continuous improvement
• Nurturing connections with clients and architects leads to repeat work and deeper relationships
• Building a culture of continuous improvement drives performance and positive results
• Investing time and effort into understanding the fears, frustrations, wants, and aspirations of clients
• Deepening relationships with clients and professionals takes time, effort, and patience
• Joining a group of like-minded entrepreneurs can provide support and guidance for business growth

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Stay tuned next week when I talk with Katie Crismale-Marshall on finances and implementing profit-first. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

• https://buildersofarchitecture.com.au/

Builders cannot be successful by relying solely on their building skills. They need a community of peers with the same values and passion for improving the industry. Through building a community, builders can share experiences, advice, and resources to help them grow their businesses. Being part of a community can help builders improve their skills and knowledge, which will help everyone thrive in the industry.

In this podcast episode, I discuss everything about the community of builders and Builder Registration with Colin Brewer, a senior executive with experience in national and international corporations. Colin is a 65% shareholder of the Builder Registration Group of companies, where he helps clients become registered builders and run their own building companies successfully. He emphasizes the importance of developing a solid team and promoting a positive culture in the industry.

Key takeaways:

• Having a supportive community is crucial for builders to succeed in their profession.
• Builder Registration helps builders with the assessment process until they obtain their license.
• Support offered by Builder Registration, including legal support and access to documentation
• The Registered Builders Network provides a platform for builders to connect with peers and access benefits.
• The network offers purchasing discounts and legal support to its members.
• Building a supportive community can help alleviate the anxiety and isolation often felt by builders.
• Importance of protecting yourself as a builder and not going broke.

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Stay tuned next week when we talk about The Power of a Growth Mindset for Business Success with Adam Wolfe. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

https://builderregistration.com.au/

• VIC - 03 9122 8624
• NSW - 02 9023 2066
• QLD - 07 3522 5692

Entrepreneurship is not just about starting a business. It's about having the mindset to continuously innovate and find ways to stand out from the competition. It's not just about what you do but how you make your customers feel before, during, and after doing business with you. Your perceived position predicts your profits, so creating your own magnetic energy and increasing the buyer's energy by moving away from being a brown box and creating a unique authority positioning is important.

In this episode, I interview Steve Brossman. Steve is a former National Professional track champion and nine times Amazon best-selling author in marketing and sales. He has had 20 years of TV and video experience, including hosting his own network TV Show. Steve has spoken in 15 countries and trained over 65,000 Entrepreneurs, professionals and business owners to stand out in their Market. Steve emphasizes creating a unique authority positioning and messaging to attract ideal clients and stand out in a competitive market.

Key Takeaways:

• Your perceived position predicts your profits
• Importance of personal magnetic energy and creating a relationship with customers
• Communicate your unique position and differentiate yourself from competitors
• Move away from being a brown box and create a unique authority positioning
• Systemize services and turn them into a blueprint or unique authority positioning
• Learn from people outside your own industry
• People pay for how you make them feel before, during, and after doing business with you

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Stay tuned next week when we talk about the benefits of having a community for builders with Colin Brewer. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

[email protected]

https://stevebrossman.com/

Automation can be a game-changer for businesses of any size. Automating repetitive tasks makes processes more efficient, freeing up time for high-leverage activities and ultimately increasing profits. Imagine an electrician company manually handling inquiries, taking weeks to follow up with potential clients, resulting in lost business. Imagine the same company with a streamlined sales process that automatically generates and sends invoices, schedules appointments, and follows up with clients, allowing them to focus on providing quality service instead of administrative tasks. This is the power of automation. By identifying areas that can be automated, businesses can save time and money while improving their bottom line.

In this episode, James Buchanan, founder of Automation King, discusses automation in depth. Has been consulting business owners on setting up end-to-end customised software and marketing solutions since 2019. His skills lie in merging systems to streamline operations and create optimised sales and delivery pipelines. James is dedicated to supporting all business owners to truly automate and streamline their in-house operations through innovative solutions.

Key takeaways:

• Optimising business processes and systems to free up time for high-leverage tasks
• Every industry has good practices that can be applied to other industries
• Automating internal systems as well as client-facing processes
• Consider using conversational marketing to engage with potential clients
• Evaluate your company's sales process to identify areas where automation can be implemented.
• Work with an expert in automation to help identify areas for optimisation
• How Automation King helps in the lead nurturing process and optimises conversions

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Next week, I will discuss entrepreneurial mindset for business success with Steve Brossman. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

https://www.automationking.com.au/

https://buildersbusinessblackbelt.com.au/podcast/

Mental health is a crucial aspect of an individual's overall well-being, affecting every area of life, including work. Organizations that prioritize mental health are more likely to have happier, healthier, and more productive employees. With the rise of mental health issues, it has become increasingly important for organizations to have the tools and resources to support their employees. Mental Health First Aid empowers leaders to support their staff by equipping them with skills to recognize and assist with mental well-being. Organizations can foster a culture that values mental health and supports its employees by creating a supportive environment for people to feel comfortable discussing it.

In this episode of The ToolShed Podcast, I talk with Corey Gaidzionis, founder of The Association for Mental Health in Construction Australia. He is also from Big Emotions Academy, which promotes mental well-being and healthier, happier relationships. Corey's passion for creating change, building conversations, and helping people learn how to communicate openly about their mental health journey was ignited after his mental health breakdown. He believes that mental health first aid empowers leaders, managers, and owners of organizations to recognize when something's not going right with their staff and how to support them.

Key takeaways:

• Mental health breakdown can lead to a passion for creating change and building conversations
• Mental health support is crucial in all industries and life in general
• Active listening, empathy, and giving space are essential communication skills in supporting others' mental health
• Active listening is a skill that can be taught and practiced
• Taking care of oneself is crucial in being able to effectively support others
• Recognizing changes in someone's behavior can signal that they might need support
• Creating an open and supportive environment for people to feel comfortable discussing their mental health is essential.
• Keep mental health emergency resources, such as crisis hotlines, easily accessible

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Next week, stay tuned when we talk about streamlining your business and increasing profits with James Buchanan. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

https://www.linkedin.com/in/corey-gaidzionis/

https://bigemotionsacademy.com/

https://bigemotionsacademy.com/mhfa

Safety is a crucial aspect that lies within our control, and it is essential to measure safety to identify areas for improvement and acknowledge achievements. Planning within the construction industry often needs to catch up, which is why consultation and obtaining buy-in from the supply chain are vital. We can strive for continuous improvement and create a safer and more efficient construction industry.

This week, Brad Mitchell, director of Pursuit of Zero, an organization focused on promoting safety in the workplace, takes us through creating a culture where everyone is as safe as possible rather than just complying with occupational health and safety regulations. Brad has over 15 years of experience in the construction industry. He discusses the common misconceptions around safety, the challenges businesses face in implementing safety practices, and the importance of involving the team in decision-making processes.

Key takeaways:

• The importance of measuring safety performance and keeping score with visible lead safety indicators
• The importance of measuring safety performance and keeping score with visible lead safety indicators
• Safety is in our control and should be used to create a safer workplace and drive safety performance
• Safety sharing, a process where team members share opportunities for improvement, can help break down walls and encourage sharing
• Planning and consultation with the supply chain are key to creating a safe workplace
• Continuous improvement is key to creating a good safety culture and driving safety performance for an organization.

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Next week, stay tuned when we discuss why mental health first aid is crucial for organizations with Corey Gaidionis. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

Brad's LinkedIn - https://www.linkedin.com/in/brad-mitchell-116a141b3/

Pursuit of Zero - https://www.pursuitofzero.com.au/

Effective systemisation is essential for business success, providing time optimisation, reliability, and consistency. Systemology, rooted in the Pareto principle, emphasises streamlining the critical client flow to maximise profitability. Team buy-in and clear communication are crucial for successful systemisation. Certainty, clarity, and performance are key elements of an effective systemisation strategy. By enhancing these principles, businesses can significantly improve their systemisation efforts and reap substantial rewards.

In this episode of The ToolShed, I have James Brown, a seasoned business consultant with over 20 years of experience helping organisations implement systems and processes to improve team productivity, efficiency, and overall business performance. In 2018, James founded BizTech Guru, a consulting business dedicated to helping business owners achieve greater time freedom and business success. His approach heavily draws on his expertise in SYSTEMology, a revolutionary methodology for systemising businesses. In recent years, James has partnered with SYSTEMology to run their group training programs. He has now helped hundreds of people from around the world to implement this simple yet powerful methodology.

Key takeaways:

• Importance systems and processes in place that result in time freedom, reliability, consistency, and other factors
• Orienting the team members on why the new procedures will make their work easier
• What Critical Client Flow is, and how will systemising this help the business owner step back
• Assessing storage of process to transform systemisation as part of the team's DNA
• BizTech Guru helps systemise business so that owners can spend more time for themselves

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshed.com

Stay tuned next week when we discuss creating a safer and more efficient construction industry with Brad Mitchell. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

• https://www.biztechguru.com.au/
• https://www.systemology.com/

Insurance is a critical component to safeguard against unforeseen risks. Builders might find this subject the most complicated to discuss. That is why having an insurance broker makes for all the difference. When there is an intermediary between builders and insurers, growth is secured in every aspect. They understand and speak the language from both sides.

Here, I share a conversation with Petara Tanuvasa, a construction insurance risk specialist and Director of Silverback Insurance Pty Ltd. With a deep understanding of the unique challenges and complexities faced by construction businesses, he strives to provide tailored insurance solutions that safeguard builders' operations, assets, and personal liabilities. Petara helps builders understand the language of insurers and present their strengths to get the appropriate level of coverage.

Key takeaways:

• Challenges faced by builders in obtaining home warranty insurance
• Insurance brokers as an intermediary between builders and insurance companies
• Cyber protection is critical for builders, as there is a risk of fraudulent invoicing and other cyber crimes
• Builders should start early and consult with a broker to develop a long-term strategy for growth
• Education for builders on new market trends and improve their skills to manage risk
• Multiple types of insurance to protect builders and their businesses
• Working with a knowledgeable broker can increase chances of obtaining the appropriate level of insurance

All this and more, on this week's episode of THE TOOLSHED

Join the toolshed - thetoolshedpodcast.com

Stay tuned next week when we talk about streamlining operations and achieving business success with James Brown. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

• https://silverbackinsurance.com.au/

One major marketing mistake many businesses make, including those in the trades, is not taking a long-term approach to marketing. Marketing is a slow burn and requires consistent effort to be effective. Business owners must take responsibility for their marketing and invest in it by creating a strategy, attracting potential customers, and building their brand. Avoiding mistakes in marketing can help businesses in the trades create a successful and sustainable marketing plan.

In this episode of The ToolShed, I have Stephanie Campanella discuss the common mistakes that trades-based businesses make in marketing. Stephanie founded Tradies Get Online, Australia's leading digital marketing agency dedicated to the construction industry. The daughter of a builder, Stephanie understands the demands, challenges and opportunities facing construction companies. She is an expert in all aspects of digital marketing, including digital marketing strategies, customer experience, customer journey mapping, social media tactics, customer nurturing and lead generation.

Key takeaways:

• Marketing is a long-term investment, and businesses should invest in it consistently
• Keep the marketing efforts running to keep your pipeline full
• Marketing is about consistency and investing in the market
• The importance of taking responsibility for financial health and marketing in a business
• What marketing elements should websites contain or showcase
• Time in the market is essential for marketing success
• The mindset of a prospect looking for a trades-based business on Google versus social media platforms

All this and more, on this week's episode of THE TOOLSHED.

Join the toolshed - thetoolshedpodcast.com

Next week, we will cover Builders and Insurance: overcoming challenges with Petara Tanuvasa. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.

• https://www.tradiesgo.com.au/
• https://www.facebook.com/groups/tradiemarketing/
• https://www.linkedin.com/company/tradies-go/
• https://www.instagram.com/tradiesgetonline/
• https://www.youtube.com/channel/UCS3CRfhpNIzaPCQM9SdTlnw