Your expertise could be packaged into a book that attracts high-quality leads, positions you as the go-to expert in your niche, and generates passive income on Amazon — all while you sleep!

Host Paula Burns sits down with Claire Clarke — the brand book expert helping coaches, consultants, and course creators grow their businesses with a book that does the selling for them — completely changing how you think about your business strategy.

Claire talks about practical, strategic workbooks and planners that your clients actively use — tools so valuable they become lead magnets, programme boosters, and passive income streams. And the best part? You can sell them on Amazon with no stock, no warehouse, and no upfront cost.

If you're a coach, consultant, or course creator who wants to grow your visibility, attract better clients, and build a business asset that works for you around the clock — this episode is unmissable.

In this episode, we explore:
— How a book can position you as the go-to expert in your niche and attract high-quality leads on autopilot
— The difference between a book people read once and a strategic tool clients return to again and again — and why that distinction matters for your business
— How branded books work as lead magnets and programme boosters — and why they outperform most other marketing tools
— Who this strategy works best for and how to get started even if you have no idea where to begin

Claire's approach is practical, low-barrier, and genuinely exciting for any professional woman ready to turn her knowledge into a business asset.

Website: https://iamclaireclarke.co.uk/client-gallery/

Facebook: facebook.com/iamclaireclarke

LinkedIn: linkedin.com/in/iamclaireclarke

Get a free step by step planner ideation guide here
https://www.subscribepage.com/planner-ideation

#TrueYouPodcast #ClaireClarke #BrandedBook #PassiveIncome #CoachesAndConsultants #LeadMagnet #WorkbooksAndPlanners #AmazonKDP #WomenInBusiness #BusinessStrategy #ProfessionalWomen #ExpertPositioning #OnlineBusiness

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 Andrea Rainsford is a business growth strategist and the creator of Buyology™ a distinctive approach to business that helps wildly brilliant women create consistent income in a way that feels deeply aligned. Her work brings together the unique mix of values, personality, learning style, business style, connection style, buying style, and selling style empowering women to grow in a way that is natural, effective, and entirely their own.

With a 30-year career that includes senior roles at Ernst & Young and Eversheds, Andrea led multi-million pound deals and helped businesses across Europe scale through connection-led strategy. But her proudest achievement isn’t on paper, it’s the resilience and determination it took to rebuild her life and business from the ground up after a life-changing health event.

Today, she runs her business under her own name and leads two flagship experiences: The Freedom Factor and Haven, where she guides women to grow sustainable, profitable businesses rooted in clarity, kindness, and freedom.

This conversation will leave you rethinking what business can feel like and what becomes possible when you build it your way.

 Email: [email protected] 
Contact: https://linktr.ee/andrearainsford 

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Content note: this episode includes open and honest discussion of eating disorders, emotional eating, body image, and food-related shame. If you are currently struggling with an eating disorder, please listen with care and reach out to a professional for support. 

What would it feel like to sit down to a meal — any meal — without guilt, fear, or shame? To eat freely, joyfully, and without restriction?

For so many women, that feels impossible. In this episode of The True You Podcast, host Paula Burns sits down with Lisa Ungar — accredited eating disorder specialist, nutritionist, psychologist, and woman who has lived every step of this journey herself — for one of the most compassionate, liberating conversations on the show.

Lisa's story is one of hard-won freedom. Having navigated her own complex relationship with food and her body, she rebuilt that relationship from the inside out — through resilience, self-compassion, and a genuine commitment to understanding what food truly meant to her. Today, Lisa eats everything. Freely. Without shame. Without restriction. And with a love for her body she never thought possible. Now she helps other women do exactly the same.

Drawing from her expertise in nutrition, psychology, and her own lived experience, Lisa works with women to move away from food guilt, emotional eating, and body shame — and towards genuine food freedom, body confidence, and lasting peace with themselves.

In this episode, we explore:
— What eating disorders and disordered eating really look like for women — and why so many go unrecognised for years
— The powerful connection between food guilt, body shame, and self-esteem — and how healing one begins to heal all three
— What emotional eating actually is, what drives it, and how to start untangling your relationship with food without restriction or self-judgment
— Practical first steps for women who know their relationship with food needs to change but don't know where to begin

This is not a weight loss episode. This is not about restriction or discipline. This is about freedom — and every woman deserves to feel it.

Connect with Lisa:

https://www.instagram.com/_lisaunger

www.lisaunger.co.uk

[email protected]

https://www.facebook.com/bingeeatingspecialist 

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Claire Tavernor is a Certified ADHD Practitioner, Advanced ADHD Coach, EFT Practitioner, and Somatic Hypnotherapist. She is IFS-informed, trained in trauma-informed somatic work through an ICF-accredited programme, and certified in a rapid eye movement technique that gently helps reprocess trauma and emotional overwhelm. She works with high-achieving women who appear successful on the outside, but feel overwhelmed, dysregulated, and stuck in constant overdrive. Many of her clients have undiagnosed or late diagnosed ADHD, and have spent years pushing through with perfectionism and pressure, never realising their nervous system has been running the show.

https://linktr.ee/clairetavernor

www.clairetavernor.com

www.linkedin.com/in/claire-tavernor

www.instagram.com/clairetavernor_/

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Sarah van Dort is a personal stylist with a passion for helping women reconnect with their confidence and sense of self through style. She works closely with private clients, guiding them with warmth and intuition to discover colours, shapes and wardrobes that truly reflect who they are. She’s also the founder of Stylish Socials - elegant, empowering events that bring incredible businesswomen together to celebrate, connect and inspire each other in beautifully curated settings. For her, it’s all about authentic self-expression, meaningful connection, and making women feel amazing just as they are.

Sign up to the Style Lounge -

 https://subscribepage.io/sarahvandort-the-style-lounge

Book a 30 min Style Match Chat -

https://calendly.com/sarahvandort/style-match-chat

Join my Style Circle Facebook group -

https://www.facebook.com/groups/1096330525564815

Download my new Summer Packing Guide -

https://subscribepage.io/summerpackingguide

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Kirsty is an absolute NINJA when it comes to all things time and productivity-related in business. She is a Master Certified Coach, a serial small business owner, host of the Time & Productivity Podcast for Entrepreneurs and a mum to a fiesty 1 year old.
She’s navigated through a bajillion different time and productivity issues in her own businesses, and has coached thousands of hours on those same issues with other women and mums in business.
She’s also the founder of The Productive Mama and The School Hours Only Method - which exist solely to help mums overcome their time and productivity challenges so they can have both - the time with their kids and the wildly successful business. 

W: https://kirstyknightcoaching.com/

Link to my podcast - https://podcasts.apple.com/gb/podcast/the-time-and-productivity-podcast-for-entrepreneurs/id1601098858
Link to my free 6 hours back challenge - https://kirstyknightcoaching-discoverycall.lpages.co/6-hours-back-free-challenge

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Beverley Jones is a Burnout Keynote Speaker, her passion is helping others not go where she went when she travelled a journey through burnout.

Through her work she shares her expertise across many areas of well-being including the 7 signs you are not coping helping you to how to identify them in yourselves and others. She also shares tips for self–care to ensure that wellbeing is always forefront of your mind and top of everyone and every business agenda.

As an speaker, author and consultant she is able to share her work through many mediums with an
aim of helping at least one person in every audience she links with to avoid the path to burnout.

https://www.linkedin.com/in/beverley-jones/

www.awakenmentoring.co.uk

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Lisa Williams, also known as the Vision Board Queen, is a trained vision board facilitator who works with businesses to create the blueprints for their dream life and the freedom they desire, Lisa has achieved several of her visionary dreams, from her dream wedding to her beautiful rainbow baby. Lisa is extremely passionate about Vision boards and the law of attraction. She was once that negative nelly and turned her life around by changing her mindset. Lisa is now a Best-selling Author, Podcast, NLP and journaling therapy practitioner.

https://www.facebook.com/groups/visionboardqueen

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Dr. Nava Israel is a lifelong innovator, entrepreneur, author, researcher, educator, speaker, facilitator, and consultant in both business and academia. Her background as a social and cultural change-maker, and her PhD in epidemiology create an interdisciplinary and a humanitarian lens to everything she does.

Nava is on a fierce mission to leave the world a better place. As part of this mission, she wrote her award-winning book, CONEtrolled: How we’ve lost our freedom and how to reclaim it.

Website: https://www.navainc.ca/
LinkedIn: https://www.linkedin.com/in/nava-israel-phd-ab892a3/

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Sabina Pillips is a Thermomix Team Leader and a busy mum of two. She is all about staying fit and fueling her family with wholesome, home-cooked meals. With the Thermomix — the smallest, smartest kitchen appliance — she can make it all happen with less stress and more joy.

https://www.facebook.com/sabina.tylek

https://www.instagram.com/fit.with.thermomix/

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