Want to connect with Gianna on social media? Follow her @giannamaclainephotography

Summary

In this conversation, Gianna McLean shares her inspiring journey as a senior photographer, detailing her rapid growth in the industry, the importance of product offerings, and the strategies she employed to build a successful senior team. She emphasizes the significance of mindset and coaching in achieving business milestones, including her recent home purchase at a young age. Gianna also discusses her plans to launch a coaching program to empower other photographers in the senior space.

Takeaways

• Gianna started her photography business right after high school.
• She quickly learned the ropes of senior photography through experience.
• Adding products to her sessions significantly increased her revenue.
• Clients appreciate both digital images and physical products.
• Gianna successfully launched a senior team to enhance marketing.
• She adjusted her pricing strategy to reflect the value of her services.
• In April, she achieved one of her biggest months in sales.
• Gianna bought her first house at the age of 20.
• She plans to launch a coaching program for senior photographers.
• Mindset and support are crucial for business growth.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
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Want to follow along with Lauren on Social Media:

@goldmangrows

https://www.goldmangrows.com/

Summary

In this episode, Christa welcomes Lauren from Goldman Grows, a paid ads leader with extensive experience managing multi-million dollar ad budgets. Lauren shares her insights on how creatives can harness Facebook ads to elevate their business to the next level. Together, Christa and Lauren discuss practical strategies and hint at an exciting collaboration in the works. Tune in to learn from Lauren's expertise and discover how to make paid ads a transformative tool for your business.

Takeaways

1. Simplifying Paid Ads: Lauren shares how paid ads can be straightforward and cost-effective, debunking common myths.
2. Solid Offer Foundation: Ensure your offer is strong and engaging before investing in paid ads to maximize effectiveness.
3. Precision Targeting: Utilize ads manager for precise audience targeting, rather than relying on post boosting.
4. Building an Ecosystem: Integrate ads with organic content to create a cohesive marketing strategy that enhances brand exposure.
5. Long-term Strategy: Approach paid ads as a long-term investment rather than a quick solution for immediate results.
6. Investing in Growth: Embrace the mindset of investing in ads as a pathway to personal and professional development.
7. Exciting Collaboration: Christa and Lauren hint at a future collaboration designed to help creatives and photographers scale their businesses.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Want to follow Amy on Social Media:

 @amysimkusphotography

@amysimkusphotographyseniors

Summary

In this episode, we explore the inspiring story of Amy Simkus, who transitioned from a corporate career to a successful full-time photographer. Amy shares her experiences, challenges, and the pivotal moments that led her to pursue her passion for photography.

Key Takeaways:

• The initial steps Amy took to transition from her corporate job.
• How Amy built a solid brand and client experience in the photography industry.
• The mindset shifts necessary for pursuing a creative career.
• Strategies for overcoming fears and embracing change.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Summary

In this episode, Christa shares her journey of scaling her photography and coaching businesses. She discusses the importance of outsourcing, building a solid coaching framework, and the strategies she employs to engage clients and market her services. Christa emphasizes the significance of having a supportive team and the need for sustainable business practices, especially as she prepares for maternity leave. The conversation highlights the duality of her business model and the various income streams she has developed.

Takeaways

• Christa shares her current business practices and scaling framework.
• Outsourcing is crucial for managing multiple business aspects.
• The transition from one-on-one coaching to group coaching can enhance scalability.
• Building a supportive team is essential for growth and efficiency.
• Marketing strategies should evolve as the business scales.
• Sustainability in business practices is key for long-term success.
• Christa emphasizes the importance of education and digital offers.
• Preparing for maternity leave requires a solid team in place.
• Scaling can lead to multiple income streams and business opportunities.
• Coaching is a two-way street that requires commitment from both parties.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Summary

In this episode, Christa discusses the essential elements of marketing for business scaling, emphasizing the importance of having a solid structure in place before diving into marketing efforts. She highlights the significance of mindset, consistency, and understanding your audience, as well as the need for effective marketing strategies that nurture relationships and leverage data. Christa encourages business owners to focus on doing fewer things well rather than spreading themselves too thin, ultimately leading to sustainable growth without relying solely on paid advertising.

Takeaways

• You need the right structure before marketing.
• Mindset can derail your marketing efforts.
• Consistency in marketing is crucial for success.
• Understanding your audience is key to effective marketing.
• Data analysis helps identify what works in your business.
• Nurturing relationships leads to more opportunities.
• It's better to do fewer marketing strategies well.
• Successful marketing strategies take time to pay off.
• Don't let external factors affect your mindset.
• You can scale your business without relying on paid ads.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Summary

In this conversation, Christa discusses the critical aspects of scaling a business through effective team building and outsourcing. She emphasizes the importance of time management, identifying tasks that can be delegated, and understanding one's zone of genius. Christa provides practical tips for hiring the right employees and overcoming the fear of delegation, ultimately highlighting that time is the most valuable resource for entrepreneurs.

Takeaways

• Scaling requires a clear understanding of your business goals.
• Time management is crucial for business growth.
• Outsourcing can lead to more efficient operations.
• Identify tasks that can be delegated to free up your time.
• Your zone of genius should focus on income-generating activities.
• Hiring the right employee can significantly impact your business.
• Don't wait for the perfect time to hire; it will never come.
• Trust your team and allow them to take on responsibilities.
• Your time is your most valuable resource; invest it wisely.
• Successful businesses often have shorter to-do lists.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Summary

In this episode, Christa shares her journey of scaling her photography business and the lessons learned along the way. She emphasizes the importance of understanding the motivation behind scaling, evaluating the scalability of one's business model, and building a strong foundation for growth. Christa also discusses the value of mentorship and staying focused on personal goals rather than getting distracted by industry trends. The episode concludes with a teaser for the next discussion on outsourcing to facilitate growth.

Takeaways

• Christa is excited to share her journey of scaling businesses.
• She has achieved multiple six-figure businesses through various strategies.
• Scaling should not just be about money; it should align with personal values.
• Understanding the motivation behind scaling is crucial for success.
• Many photographers overlook the scalability of their business model.
• A strong foundation is necessary before attempting to scale.
• Mentorship played a significant role in Christa's business growth.
• Focusing on personal goals helps avoid distractions from industry trends.
• Scaling a broken system will not lead to success.
• Outsourcing is essential for managing growth effectively.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Want to connect with Brandi? 

Follow her on Instagram here: https://www.instagram.com/brandipricephotography/

Check out her Senior Photography Education page: https://www.instagram.com/6figureseniorphotographer/

Summary

In this episode, Christa interviews Brandi Price, an exclusive full-service senior photographer from Oklahoma City. Brandi shares her inspiring journey of transitioning from a high school teacher and stay-at-home mom to building a six-figure photography business focused solely on seniors. Despite early doubts and industry advice that she couldn't only photograph seniors, Brandi committed to doing what she loved—and proved them wrong.

She explains how niching down, offering a high-touch client experience with products and professional hair & makeup, and setting firm personal boundaries has allowed her to run a profitable, sustainable business while being fully present for her family. Brandi also discusses her recent success mentoring other photographers who want to specialize in seniors and build thriving businesses without sacrificing their personal life.

Takeaways

• You can build a thriving business by photographing ONLY what you love — Brandi proves it with her senior-only model.
• Niching down helps you stand out and attract clients who value your work.
• A full-service experience (hair, makeup, products) allows for higher prices and fewer sessions.
• Boundaries matter — she never works weekends and still grew her income by $40k in one year
• Seniors (and their parents) want an experience that boosts confidence and leaves them raving
• You only need a handful of ideal clients — not 100+ bookings — to build a profitable business.
• With small tweaks and the right structure, it's possible to grow your income without sacrificing family time.

Thinking about joining Uncapped or Intensive coaching?

 DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Want to connect with Kassie? Follow her on Instagram: https://www.instagram.com/kassiemoorephotography/

Summary

In this engaging conversation, Christa and Kassie Moore discuss the evolution of Kassie's photography business over two decades. They explore the challenges faced by photographers in a saturated market, the importance of recognizing one's value, and the shift from a shoot-and-burn model to a more curated client experience. Kassie shares her journey of increasing her pricing while enhancing the value offered to clients, emphasizing the joy and fun that comes with this transformation. The discussion highlights the significance of passion in the creative industry and encourages photographers to embrace change for growth.

Takeaways

• Kassie recognized the need for change in her photography business after years of experience.
• Many photographers feel stuck despite appearing successful on social media.
• Value and pricing should reflect the expertise and effort put into the work.
• Transitioning from a shoot-and-burn model to a curated experience can enhance client satisfaction.
• It's important to focus on delivering quality over quantity in photography.
• Kassie's average pricing increased significantly after implementing new strategies.
• Education and continuous learning are crucial for growth in any creative field.
• Photographers should not be afraid to raise their prices if they provide more value.
• Embracing change can lead to renewed passion and excitement in one's work.
• Building relationships with clients can lead to better understanding and service.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!

Want to connect with Emily? Follow her on Instagram: https://www.instagram.com/emilysommerphotography/

Summary

In this conversation, Emily Sommer shares her journey as a senior photographer, discussing her transition from a shoot and burn model to a full-service approach. She emphasizes the importance of creating a unique client experience, balancing family life with her business, and the value of senior photography as a one-time event. Emily also offers advice for aspiring photographers on how to stand out in a competitive market and build a successful business.

Takeaways

• Emily transitioned from shoot and burn to full service photography.
• She found that fewer clients can lead to higher earnings.
• Senior photography is a unique, one-time event that clients value.
• Balancing family life and business is crucial for sustainability.
• Creating a personalized client experience is key to referrals.
• Emily emphasizes the importance of being different from competitors.
• She offers mini sessions to cater to clients' needs.
• Emily's average earnings per session increased significantly after her transition.
• Word of mouth is a powerful marketing tool in the senior photography space.
• Emily encourages photographers to focus on serving their clients well.

Thinking about joining Uncapped or Intensive coaching? 

DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.

Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!