In recent years, the electric car industry has experienced significant growth and innovation. As more people become interested in electric vehicles (EVs) and the technology surrounding them, there is a need for reliable and informative sources of news and updates. This is where Alex Guberman comes in.

In an interview with Grant Ball, Alex Guberman, the creator of the YouTube channel "E for Electric," discusses his journey into the world of electric cars, his pivot in content strategy, and his plans for the future. Alex was inspired to create a Facebook group for Tesla owners after purchasing one of the first Model S vehicles. The group quickly grew in size, and Alex saw an opportunity to monetize his passion for electric cars.

E for Electric focuses on electric cars and the industry surrounding them. With over 170,000 subscribers and 34 million total channel views, Alex has become a prominent figure in the electric car community. He is passionate about helping people get into electric cars and promoting products and brands that he genuinely believes in.

Highlights

[01:59] How Alex got into electric cars and his story before that
[07:36] Alex's first big sponsor and the importance of personal connections
[12:39] Why Alex revamped his YouTube channel and the focus on a new audience
[21:17] Delegating tasks and managing the day-to-day operations of the channel
[27:18] Alex’s future plans for the channel
[32:39] E for Electric’s monetization strategy
[39:46] The shift in the purpose of the channel and the importance of personal goals
[44:19] The impact of the pivot on Alex's personal life and channel
[46:56] The importance of finding meaning and fulfillment in life
[50:57] Why Alex plans to move to a different country
[52:50] The impact of sponsorship on channel authenticity and personal fulfillment
[57:57] Alex's golden rule for growing a YouTube channel
[01:01:19] The importance of always improving and adapting on YouTube

Resources Mentioned

Subscribe to E for Electric  on YouTube

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball Treesicle

Augie Johnston Vidchops Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Building an audience around a niche activity can be very challenging because it requires creativity, entertainment value, and an understanding of the desires of your audience. Mariam's story is a great example of how one can turn a seemingly niche activity into a successful business and YouTube Channel. But how did she manage to build such a large audience around what may seem like a niche activity?

Mariam Marks discusses how she built a successful YouTube channel around her unique face paint art. She shares her journey of discovering this niche, the process of painting her own face, and the challenges and rewards of being an artist and entertainer on social media. She also talks about the importance of having multiple income streams and finding a balance between creativity and business.

Mariam's success is not just a result of her creativity, but also her focus on schedule and structure. She admits that scheduling and structure are her weakest points as an artist, so her husband helps her stay on track. Mariam also discusses the importance of having multiple streams of income, and how her husband helped her structure the business side of her channel.

Mariam Marks, @MariamMarks, is an artist and entertainer with a YouTube channel of over 850,000 subscribers and 700+ Million views across social media platforms. Maryam has built a successful career around her unique and amusing face paint creations, which she showcases in creative and humorous videos. Mariam offers valuable insights into building a following on social media, monetizing content, and balancing multiple pursuits

Highlights

00:01:28 Mariam's process of painting her own face
00:08:26 What is Mariam's full-time job and other ventures
00:13:20 The role of Mariam's husband in the business
00:16:39 What are the challenges Mariam faces when dealing with brands
00:26:09 Setting goals and evolving on YouTube
00:30:41 The impact of Mariam's success on YouTube on her life
00:40:05 Balancing structure and creativity in producing content
00:44:11 The importance of connection with the audience and positive feedback
00:48:14 Accepting transitions and finding fulfillment in new endeavors

Resources Mentioned
Subscribe to Mariam Marks on YouTube

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball
Treesicle

Augie Johnston
Vidchops
Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Who wouldn't love to travel and work at the same time? Foz is living that dream. His exposure to different cultures and environments fuels his creativity, providing a fresh perspective that he can bring back to his studio and incorporate into his content.

In this episode, Foz talks about the freedom that comes with being his own boss and how it has enabled him to travel and work from anywhere in the world. He emphasizes the joy of having the flexibility to work according to his own schedule and location. Foz also shares his experience of traveling throughout Europe for three months, gaining new creative ideas, and networking with other digital nomads.

Foz (@FozTech) is a tech YouTuber with over 150,000 subscribers. Throughout the discussion, Foz shares his experience of working for himself and running his own business. He also provides insight into the early days of his YouTube channel and how he has managed to grow it to its current state.

Highlights

01:03 Being your own boss and the advantages of having time and location freedom

03:32 Foz's early days on YouTube and his journey to hitting 1000 subscribers

05:01 The importance of commitment to consistency and seeing the end result to stay motivated

09:27 Delegating tasks and working with freelancers

10:28 How Foz’s work schedule look like and what is the importance of having a structure to stay disciplined

15:27 The challenges and benefits of working while traveling

18:32 Approach to creating content for his YouTube channel and the importance of authenticity

21:18 Sponsorships and monetization

22:47 Foz's favorite part of being a YouTuber and the impact he wants to make on his audience

Resources Mentioned

Subscribe to FozTech on YouTube

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball
Treesicle

Augie Johnston
Vidchops
Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Building a successful channel in a niche market on YouTube can be both challenging and rewarding for creators. Ariel Bravy, who started as a hobbyist, established himself as an authority in the field of car safety devices by creating high-quality content for his audience.

In a conversation between Grant Ball and Ariel Bravy, the creator of Vortex Radar, they discuss various topics related to his YouTube channel and the niche of devices that enhance car safety. They touch upon the difference between written articles and videos as information-sharing mediums. Ariel explains that while videos are more engaging and can showcase products in action, written articles are more efficient for conveying detailed information and comparisons. He also suggests that conducting live streams can be a great way to connect with his audience in real-time and address their queries.

Ariel also talks about the challenges of balancing personal tech support with creating content and maintaining enthusiasm for his channel. He notes that while he enjoys helping people with their tech-related queries, it can be time-consuming and sometimes detracts from his ability to create content. He also discusses the importance of maintaining enthusiasm for his channel, which he achieves by constantly learning and testing new products, and by focusing on the joy of sharing his knowledge with others.

Highlights

00:51 How Ariel got into testing and reviewing car safety devices 
04:18 Ariel's income streams, including affiliate links and private sessions 
11:02 The importance of enjoying how you make a living [00:12:04] Ariel's workflow for creating videos 
14:50 The time-consuming process of testing and reviewing dashcams 
16:44 Ariel's process for choosing which devices to test and review 
19:40 Ariel's experience with manufacturers and their responses to his reviews 32:30 The importance of staying true to your values and content on YouTube 
36:00 Ariel's experience with haters and negative comments on his videos 
39:45 The role of social media in promoting and growing a YouTube channel 
45:15 The challenges of balancing family life and work as a full-time YouTuber

Resources Mentioned

Subscribe to Vortex Radar on YouTube

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Doing something that you love may be challenging for most of us due to the different paths we take in life. However, Victoria Fratz Fradkin took a different path and arrived at her dream destination: producing horror content. Along with her husband, they founded the Social House Films that has been killing it on YouTube.

Victoria Fratz Fradkin shared her love of creating horror films and the satisfaction of seeing audiences react to her work. She described the intricate process of making a horror short film, from writing the script to pre-production and post-production. Victoria also discussed the importance of learning as much as possible about the industry, including the YouTube algorithm, and how that has helped them to improve their channel and reach a wider audience.

Victoria is one of the co-founders of Social House Films, a high-production-value horror channel on YouTube with over 220k subscribers. They specialize in crafting suspenseful horror short films. Their channel began with a camera test that turned out to be successful: the short film Bedhead, which has amassed over 3M views.

Highlights

01:08 Victoria describes herself as a horror enthusiast and talks about falling in love with horror storytelling
02:18 Social House Films' style and how they balance high production value with storytelling
06:30 Discussion of the number of subscribers Social House Films had when Bedhead was posted
08:53 Victoria's background in marketing and how she got into filmmaking
14:27 Overview of Social House Films' creative process and how they find success in making unique horror content
18:00 Importance of having a strong team and how they collaborate with other creatives
22:52 Discussion of how they title their videos and create thumbnails to entice viewers
28:07 How Victoria created a community and how Social House Films engages with their audience
29:40 Monetizing their YouTube channel through sponsorships and merchandise
35:00 Overview of the importance of staying adaptable in the entertainment industry

Resources Mentioned

Subscribe to Guest on YouTube

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Have you ever searched for a video on YouTube, only to come up empty-handed? That's exactly what happened to Brian Eslick, but he didn't let it get him down. Instead, he took matters into his own hands and created the video himself. Pretty smart, right?

In this episode, Brian Eslick talks about how he got started on YouTube, the separation of his YouTube channel from his shop, and the increase in business he received due to his channel. Brian also discusses the amount of time he spends on YouTube, the evolution of his channel, and how he monetizes his shorts. Additionally, he emphasizes the importance of staying in people's minds even when not posting videos and scaling up the shop due to increased business.

Brian Eslick, also known as How To Automotive, is an automotive expert with over 180,000 subscribers and over 55 million total channel views on YouTube. His experience and advice provide valuable insights for anyone looking to make money on YouTube and build a successful channel. By focusing on creating engaging content, being consistent, and engaging with viewers, anyone can create a thriving YouTube channel.

Highlights

01:22 - Initial reason for starting a YouTube channel
05:23 - Evolution and Different chapters of the YouTube channel
07:27 - The increase in subscribers and views due to shorts - The effect of shorts on revenue
11:01 - Repurposing old content for shorts
13:11 - Scaling up the shop due to increased business
14:31 - How YouTube has changed Brian's life
18:26 - The challenges of being a small business owner
20:24 - The importance of being passionate about what you do
22:14 - The role of social media in marketing and building a brand
25:27 - The importance of consistency in producing content
32:49 - The impact of the pandemic on Brian's business and YouTube channel
35:25 - The importance of diversifying income streams
41:15 - The importance of being authentic and true to yourself

Resources Mentioned

Subscribe to How To Automotive on YouTube
https://www.youtube.com/@HowtoAutomotive/

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Mental health is significant when it comes to content creators but sometimes we all feel burnout. Positive affirmations are a great tool for maintaining mental health which is what Tiania Haneline preaches to her audience. Tiania runs a TikTok channel with her daughter Scarlett that focuses on positive affirmations to help people love themselves.

In this episode, Tiania Haneline talks about incorporating positivity and something unique when creating content. Tiania and Scarlett have also released a book called "I'm Going to Have a Good Day," which is meant for both the listener and the reader. The book is a unique and positive story about Scarlet going throughout her day, from doing her affirmations in the morning to going to sleep at night. Tiania also talks about why consistency and staying up-to-date with trends when creating content for social media is the biggest challenge for creators.

Tiana and her daughter Scarlett have a YouTube channel, @scarlettandtiania, with over 350k subscribers and counting. On their YouTube channel, they post videos of their daily life and the different activities they do. They have gained a large following and have become a source of inspiration for many.

Highlights
01:06 The importance of positive affirmations in current times especially in parenting
05:27 Importance of being involved in your child's social media presence
06:16 Tiana's transformation from a single mother living paycheck to paycheck to a successful influencer
11:37 Effectively apply positive affirmations as an adult
13:28 Tiania’s advice for creating a book that can sell
16:49 Biggest takeaways from Tiana and Scarlett's book "I'm Going to Have a Good Day"
21:23 Why affirmations should focus on the end goal, even if it's not true yet
22:49 How Scarlett gets attention from fans and how Tiania handles it
27:08 Acknowledging the frustration of dealing with social media algorithm changes
32:47 How negativity comes with fame and how Tiania handles it

Resources Mentioned

Subscribe to Scarlett and Tiania on YouTube https://www.youtube.com/@scarlettandtiania/videos

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

YouTube provides a powerful platform for showcasing the process of creating products, as exemplified by Nick's Handmade Boots in this episode. Through its engaging videos, the company has cultivated a devoted fanbase of highly engaged viewers dedicated to the brand. This success has translated into significant sales growth, with a double-digit increase in business.

In this conversation between Grant Ball and Shuyler Mowe, the owner of Nick's Handmade Boots, they discuss the importance of influencer marketing and creating compelling content for YouTube. Shuyler emphasizes the value of building genuine relationships with influencers and creating organic connections to products. Shuyler stresses the need for businesses to plan beyond ad revenue and be prepared for the constantly evolving social media landscape.

Amid the pandemic, Nick's Handmade Boots has taken advantage of the video medium, ramping up their content production and amassing over 400k channel subscribers and counting.

Episode Highlights

01:06 Typical week at the company
03:36 Success of the company's online presence
06:41 Impact of online videos on sales
09:09 Development of a core fan base
11:00 Advice for starting a YouTube channel
13:16 Launching a podcast and its success
15:36 Changes in marketing over the decades
16:11 Importance of staying true to the company's values
18:02 Balancing authenticity and business goals
21:00 Importance of customer service in the boot industry
22:25 Process of building a custom boot
25:52 Challenges with machine maintenance
27:10 Differences between handmade and machine-made boots
29:33 Incorporating new technology into the production process
31:11 Importance of sustainability in the industry
34:07 Future plans for Nick's Handmade Boots

Resources Mentioned

Subscribe to Nicks Handmade Boots on YouTube https://www.youtube.com/c/nicksboots

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

The hair care industry can be profitable, offering a chance at a big win. Shawnta’s journey to creating her own hair care line began after a viral video and multiple requests from her followers. She initially partnered with a company to manufacture her products but decided to take charge and assemble her own team.

As a successful YouTuber and founder of Nourish, Shawnta highlights the importance of standing out and staying true to oneself for continued growth. She also recognizes the value of team building and delegating tasks to focus on individual strengths. Shawnta intends to broaden her brand's reach by networking and launching new products.

Shawnta’s Way, a YouTube channel devoted to hair health, wellness, and lifestyle tips, boasts a substantial following of over 200,000 subscribers and more than 21 million total channel views. Additionally, Shawnta has launched her own product line and has received recognition in Vogue and Vanity Fair.

Highlights

[01:06] Shawnta's experience on YouTube and its evolution over the years

[03:58] Shawnta's experience with selling her products, building Nourish’s business model

[08:01] Scrapping the idea of working with a company and building her team from scratch

[09:15] Finding the right manufacturer and formulator Sticking to her values

[14:15] Pitching and making your audience aware of your product

[15:15] The importance of core values for your brand

[20:14] The importance of using natural ingredients and products

[21:50] Shawnta talks about her experience with the Institute of Integrated Nutrition and how it's for everyone

[26:43] Shawnta’s goal of making holistic living more mainstream

[30:43] Shawnta’s plans for launching a new product and building brand awareness.

[31:55] Shawnta talks about building her dream house in a new state she moved in

[35:30] How Shawnta found her assistant through Instagram who helps her get more organized

[40:30] Shawnta's advice on building a team

[43:50] The importance of standing out and staying true to your brand on YouTube

Resources Mentioned

Youtube @ShawntasWay

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball

Treesicle

Augie Johnston

Vidchops

Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com

Self-love and self-care are more important than gaining followers or making money. In a highly saturated market of content creation, how does Jitivoz thrive as a content creator while following this principle?

Jihan Ramirez shares her experience with online content creation, including the challenges of sharing breastfeeding videos and dealing with negative comments. She also talks about her passion for yoga and meditation and the importance of building a stable business beyond social media. Her biggest takeaway is to focus on personal growth outside of social media and to maintain strong personal relationships.

Jihan Ramirez, also known as JITIVOZ, has over 1.16 million subscribers and over 89 million views on YouTube. She has built a successful online presence through her expertise in yoga and meditation, her positive and authentic personality, and her commitment to creating engaging and informative content.

Highlights

[01:18] Importance of having a sense of certainty and a bigger purpose beyond just achieving followers or financial success
 [03:00] Committing to content creation, including setting goals and working on energy levels, confidence, and trust in the process
 [05:26] Prioritizing content creation and doing it with passion and enjoyment, to feel good about what you're doing
 [07:05] Finding inspiration and taking breaks while staying committed
 [09:11] How to deal with not feeling like showing up, and how to create content honestly and authentically
 [12:08] How Jihan found her deeper purpose and meaning in life while becoming a single mother
 [22:50] The benefits of creating shorts, including the ability to showcase your personality and creativity in a short amount of time, and the potential to be viral
 [25:10]The ways to come up with ideas for shorts, including using prompts or challenges, and finding inspiration in daily life
 [28:25] The importance of collaboration and networking in content creation
 [32:00] How Jihan faces the challenges of being an influencer, including dealing with negative comments and criticism
 [37:00] What’s in the future of content creation
 [42:00] Importance of being authentic and true to yourself in content creation

Resources Mentioned

Youtube @JITIVOZ

Subscribe to the Video Creatr Youtube channel

Check out Grant and Augie’s Channels below:

Grant Ball
Treesicle

Augie Johnston
Vidchops
Baller Boot Camp

✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com