Brand photography isn’t just about aesthetics—it’s about strategy, you know I’m a strategy-first gal. And if you’re not thinking about it that way yet, you might be missing out on photos that actually work for your brand and you want to make sure you get the most out of everything you’re doing for your business.

In this episode, I'll give you my best tips to plan a photo shoot with variety, depth, personality, and everything you need for your website and marketing. 

If you want to grab the Brand Shoot Planner Workbook, you can get it here: raquellauren.kit.com./brand-shoot-planner

Get my coaching program details here.

Find me on Instagram and say hello! 

Do you have a solid brand strategy? If you're feeling stuck anywhere in your business, from coming up with what you want to talk about to planning a photoshoot or working with a designer, a lack of clear brand strategy can sneak in and steal your confidence in your brand and cause a lot of frustration. I hope this episode helps, and I'd love to hear your questions!

Schedule your free discovery call with me here.

https://www.instagram.com/raquel.furmanFind me on Instagram and DM me to say hello or ask questions.

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Sign up for my weekly-ish email, The Gloss, here. (raquellauren.com/podcast-email-sign-up)

My journey into brand strategy started with a single photo shoot—one that completely changed how I saw branding, storytelling, and the role of visuals in business. In this episode, I’m sharing how that experience shaped my approach to brand identity, why strong visuals matter, and what I’ve learned about creating a brand that truly connects. 

You'll also hear about the old days of shooting on Polaroids and film, the rise of the internet, and the shifts brands had to make to exist online suddenly after primarily focusing on print and packaging.

If you want more conversation, weekly photo, content, and branding tips and ideas, sign up for my weekly email, The Gloss, or find me on Instagram and drop me a line to say hello.

If you want to talk about how we can work together on your brand, schedule your free discovery call here.