How to keep going when you want to give up. That’s what many of us want to know when we’re in the middle of a career pivot or just starting out in marketing or marketing ops.

Robbie Swale is the author the book by that exact name - “How to Keep Going When You Want to Give Up” as well as “How to Start When You’re Stuck”

Some of the things we talk about in this episode include:

• What’s more important than ‘what’ you want to do or become
• Why the internet and social media is a horrible place to seek out reassurance
• Why trying to predict the future is a lost cause
• The benefits we both have found from a non-linear career path and experience

Helpful links:

• Get in touch with Robbie:
• Connect on LinkedIn:

Buy his books

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

This week's podcast is with my good friend Mason Cosby.  We chat about Mason's winding road from wanting to be a Pastor to now helping others get their dream jobs by utilizing Linkedin as a networking powerhouse.

Mason is the Marketing Director at Gravity Global (formerly Mojo Media Labs) and acts as the marketing agency's "Research and Development" department. Through monthly workshops, weekly blog content, weekly podcasts, and daily social content, Mason constantly shares what's working to drive growth in B2B today.

Additionally, Mason interviews top marketing leaders to learn how they have built their careers, so you can learn how to build yours on his podcast, the Marketing Ladder. 

Topics discussed:

• Show up, even when you don't feel like it and if you're generous, serendipity will find you
• Laid off only 20 days after getting engaged and finding a house; what do I do?
• Pivoting after being a potential Pastor (try saying that fast)
• LinkedIn weekly networking targets
• What we learn from dead-end jobs that help us in the future
• The S-curves of growth
• What is it now that you find the most joy in?
• Recruiters are practicing risk aversion
• Why it falls on the job seeker to make themselves stand out

Connect with this week’s guest Mason Cosby

• Website: https://www.mojomedialabs.com/
• Linkedin: https://www.linkedin.com/in/masoncosby/
• Podcast: https://open.spotify.com/show/1ZgA5WCH8ZXt3KAMYccWVE 

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

I wanted to talk about pivoting within constraints, whether self-imposed or not self-imposed but my guest and I went off on a compelling tangent about whether or not you need to be on social media to survive as a business.

In this week's episode of the Winding Road podcast I speak again with Dayna Del Val a return guest. 

Dayna lives in Fargo North Dakota and is the President & CEO of The Arts Partnership an umbrella arts nonprofit organization dedicated to cultivating community through the arts.

Additionally, she is a professional stage and commercial actor, speaker and writer.

Topics discussed:

• I felt like I was my truest self when somebody hit the board and said Action!
• reconcile that stupid fear of missing out or fear of you didn't work hard enough
• How much do you believe in serendipity versus like feeling like you have to be out there?
• Where could I put my time and see better returns?
• How can you remove social as a perceived key marketing channel?
• Seeking reassurance
• You always remember the negative comments more than the positive ones.

Connect with Travis L Scott:

• Website: http://www.windingroadcareers.com/
• Instagram:https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/travislscott1.0

Connect with this week’s guest Dayna Del Val

• Website: https://daynadelval.com/
• Newsletter: https://daynadelval.com/rediscover-your-spark-course/

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

Let's face it, for some of us, time is more valuable than money.

We would take a pay cut to gain more time.

But what if you're trying to pivot into a new field and you need to carve out time to learn?

What if you've spun up a side project to help you make the pivot or increase your income?

What if you took the leap and are now a solopreneur trying to do everything?

Where is this time going to come from?

Well, Jenny wrote an entire book on this topic: Free Time: Lose the Busywork, Love Your Business, and we talked about some of the things she wrote about you can use to get more time back.

You may love what you do, but you also have a life to live.

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About the Guest:

Jenny Blake is an author and podcaster who loves helping people move from friction to flow through smarter systems, powered by Delightfully Tiny Teams. She just launched her award-winning third book, Free Time: Lose the Busywork, Love Your Business.

Where to find Jenny:

Amazon: Free Time, Pivot, Life After College
Podcasts: Pivot with Jenny Blake, Free Time  with Jenny Blake

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

Chris Roche has gone from an intern to CRO to founding a successful business (Catalyst Consulting)-  all in about 6 years.

In this episode, he shares how he moved up the marketing career ladder so fast. 

He also shares insight into why he thinks starting his career in sales has made him a better marketer.

Things Mentioned in the Show:

• Chris on LinkedIn
• Catalyst Consulting
  
  

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

When you're making a pivot, there can be pressure to feel like you have to keep up with everyone else on platforms like LinkedIn, Twitter, and TikTok. 

You don't. 

In this episode, I talk about things you can do to still be active on social media platforms, build an audience, and make a name for yourself without feeling like you need to be an expert in an area you just pivoted into. I share where you can go to learn, absorb, and become more confident- plus build new relationships. 

I also share some behind-the-scenes info on how I'm approaching this season of The Winding Road and how I'm building it. 

Here are links to some of the things mentioned in this episode:

Books:

• The Long Game by Dorie Clark
• Pivot by Jenny Blake
• Free Time by Jenny Blake

Communities:

• MOPros
• Pavilion
• RevGenius
• Jenny Blake's BFF
• Certified Mastery
• HubSpot Solutions Partner Facebook Group

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

I met Dayna in Dorie Clark's Recognized Expert community and I invited her onto my podcast to talk about something else entirely, but the conversation to a fork in the road and we began to talk about the power of belonging to a community. 

We both are grateful to get to belong to the ones we do and it has been life (and career) changing for both of us. 

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

What does it mean to "become forever employable"? How do you achieve it?

Jeff and I talk about this, which is also the topic of his book by the same name.

We cover things like: 

• How long does it take to become forever employable or a recognized expert in a field
• How to build a personal brand
• How to figure out what you should become an "expert" in
• Should you pivot
• ...and more

If you'd like to connect with Jeff, you can find him here, and on LinkedIn and Twitter

You can buy his book on Amazon.

If you'd like to connect with me, Travis, you can find me on Twitter and LinkedIn as well.

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

In this episode, I'm dropping a knowledge bomb (I just wanted to say that, actually what I talk about isn't rocket science or a revelation) about one of the best - if not the best- things you can do to achieve a competitive advantage throughout your career.

Some of the books I mention are:

• 1:25 - This is Marketing by Seth Godin
• 2:58 - So Good They Can't Ignore You by Cal Newport 
• 4:45 - Linchpin by Seth Godin
• 5:32 - Obviously Awesome by April Dunford
• 6:11 - Steal Like an Artist by Austin Kleon
• 7:12 - Entrepreneurial You by Dorie Clark
• 7:50 - The War of Art by Steven Pressfield
• 8:24 - Start Finishing by Charlie Gilkey 
• 9:35 - Building a StoryBrand  by Donald Miller
• 11:35 - Stand Out by Dorie Clark

Want more content like this?

• Read my latest blog post
• Follow me on LinkedIn and Twitter

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers

Carrie and I had a great conversation loaded with takeaways for those just starting their careers as well as those who have been in it for a while.

Some of the things we talked about were:

• Her decision to take an unpaid internship at age 40 and how that changed the trajectory of her career
• Reinventing yourself - sometimes multiple times
• How being curious and trying new things can change your life and career
• When and why you need to "Marie Kondo" your current job and company
• Why you shouldn't let yourself or anyone else put you in a box when it comes to your career

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• Connect with Carrie on LinkedIn
• TalentNet Media - where Carrie works now
• Connect with Travis on LinkedIn and Twitter

Follow Winding Road Careers:

• Website: https://www.windingroadcareers.com/
• Instagram: https://www.instagram.com/windingroadcareers/
• Linkedin: https://www.linkedin.com/company/winding-road-careers/
• Twitter: https://twitter.com/thewindingrd
• Facebook: https://www.facebook.com/windingroadcareers