Thanks to MAINGEAR for speeding up everything for us. Check out the VYBE line that’s making up the core of Matt’s new studio -- and use code CREATE for a free additional year of warranty on desktops: https://maingear.com/ref/656/

Join Our Patreon: https://www.patreon.com/thecreateunknown

In November of 2009, Art (aka TheGamerFromMars) uploaded his very first video, a scathing review of the Atari 2600 game “Aqua Adventures.” Now, thirteen years and 275 million views later, Art creates some of the most gripping documentarian-style content on the platform. His transformation, both in his content and his physique, is unlike anything else on YouTube today, and now he’s entering The Create Unknown to tell us all about it.

As the master of YouTube thumbnail clickbait, Art has crafted some truly titillating titles for his videos. So, naturally, we want to know what we would use to clickbait Art himself. We also dive into his storied history of shadowbans, and how hard the adpocalypse really hit him.

We dive a little deeper into that rabbit hole to find what kinds of things are causing demonetization to happen, and Art gives us some solid actionable advice to get around these issues. We also talk a little about twitter, and just how crucial it can be for creators to have a following on the platform.

Aside from being a successful creator, Art also runs “NanoZebra” – a company with the sole mission of getting sponsored messages for creators. He tells us about his inspiration for starting the company, some of his day to day operations, and if you can believe it, Matt connects it all to obscure WWII cargo cults.

Then we address the big one – Art’s gigantic muscles. He talks about his long journey toward changing his lifestyle, and how cyberbullying actually made him healthier. We also launch into a substantial Planet Fitness rant, and how the company actually LOSES money on Art. 

We round things out with some discussion on Art’s incredible documentary series on TCU alumnus Chris Chan, the modern paradox of loneliness, and the allure of the dysfunctional.

Thank you to everyone who joined live this week, and thanks especially to our patrons. You make each and every episode of this show possible.

We’ll see you all next week for another Matt and Kevin solo episode!

You love anime. You love tea. Get 10% off your order with code CREATE at The Dragon's Treasure: https://www.thedragonstreasure.com/

Buy our T-shirts: https://www.thecreateunknown.com/store/

Join our Discord to talk with artists, creators, and fans of the finer things in online life: http://discord.gg/tcu

Apple: http://bit.ly/TheCreateUnknownApple

Spotify: http://bit.ly/TheCreateUnknownSpotify

Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts

CREDITS: 

Hosts: Kevin Lieber and Matt Tabor 

Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 

"Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  

Theme by Mega Drive → http://megadrivemusic.com  

Opening Animation: Kidmograph 

City Animation: Eric Langlay 

"The Create Unknown" is produced by Unknown Media. 

CONNECT WITH US: 

» Chat with us on DISCORD: https://discord.gg/qAQV3Jw  

» Follow us on TWITTER: http://twitter.com/createunknown  

» Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  

» Follow us on FACEBOOK: http://facebook.com/thecreateunknown  

» View our website: https://thecreateunknown.com

Learn more about your ad choices. Visit podcastchoices.com/adchoices