TheProfitablePractice

TheProfitablePractice

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TheProfitablePractice episodes

  • Why is AIDA crucial in your marketing
    "You might have read that and said “what the heck is AIDA anyway” Well what a great question to ask.
    And most of all, how the heck will it help my marketing?
    Lets dive in right away and find out the major problem with most health professionals marketing. It’s one of the four steps in the A.I.D.A model and the simple ways you can ensure your marketing is more specific, more powerful and hits the mark each and every time.
    If you’re going to bother to do marketing for your business, you migh
    12 min
  • How a health business can learn leadership from the Australian SAS
    "You may well feel that the Australian SAS and health and medical businesses are polar opposites.
    But it many ways, they are very closely aligned.
    Mick Donaldson a 15year veteran of the Australian SAS talks leadership and the parallels between what the elite forces look for, what they work with and ultimately strive towards and how the best health and medical business owners do the exact same.
    Jump in now and see how you can leverage more than 20 years of elite combat leadership into your health...
    16 min
  • How Gratitude is the perfect motivator
    "The words gratitude and motivation aren’t normally that well associated and written together.
    And that in itself is a real problem as we’ve known for many years of the beneficial links between the two.
    But ask yourself right now… Do you actively seek out what your most grateful for on a regular basis? And by regular, I mean daily.
    So with gratitude and motivation so closely linked, then knowing how simply and easily you can (on a daily basis) use this one simple tactic, to always increase.
    9 min
  • How to ensure you never over service a client
    "Over servicing a client is no doubt one of the things a practitioner fears the most. Not from the fact of actually over-servicing… but from the angle of the perception from other people, colleagues or clients.
    And it scares inexperienced practitioners the most.
    Lets be honest. No one wants anyone to think that they over-service or even feel that there is a perception that they over service.
    But it’s a reality every practitioner needs to be aware of and the good news, there is one easy...
    13 min
  • Why categorising yourself at a particular "level" always hampers your growth
    "The old business model of “You’re at x level of 4 steps in your business journey” is an old and broken business ethos and you need to avoid it.
    Simply put, this mentality of being told, (and believing) that you have 4-5 steps of a business model is an outdated approach to business growth and will only serve to slow you down and impact your ability to grow.
    Trying to make people believe that business has 4-5 steps in a triangular shape, only leaves you being placed into a box…a category…
    13 min
  • Leverage it for less than your worth
    "Leveraging is one of your biggest assets to grow, scale and impact more lives with your business.
    So why do so many business owners fear it?
    Why do so many people blame a lack of money, or pretend they have the time to do it…when clearly they don’t?
    And worst of all, when they DO spend (not invest) their time doing that task, they end up taking way more time, in most cases they have a substandard result..and… it costs them way more money.
    So what’s the answer? Well that’s the easy p
    13 min
  • Owner Time: Your best 5mins each day
    "Learning how to be more efficient, and more so, more effective, is a critical part of being able to grow and scale your business.
    Choosing to be laser focussed on the right things, at the right time, is also a key marker point of whether your business will grow and become what you ultimately desire it to be.
    It’s why “Owner Time” is so crucial to your business success.
    But what is it? And can I really get huge benefit from this 5mins every day?
    Absolutely you can.
    Many of our leadin
    11 min
  • Get a haircut and earn more profit in your business
    "So I just got a haircut and I grew my business as a result. It literally is as simple as that.
    Go and get yourself a haircut and you’ll be able to grow your business.
    There’s several great aspects that you can learn from getting a haircut and implement immediately, that I will guarantee, will help you grow your business.
    So jump into this 10min podcast right now and reap the benefits for yourself. Just don’t judge my haircut. ;-)
    "
    12 min
  • Business Growth Tip: Do the Dirty Reps
    """Do this. Do that. Look left. Jump up. Everyone has a bunch of success secrets that they profess to the world is their secret sauce to success.
    Maybe it’s their “top tips” or their “5 must do things” …either way, we’ve surely heard them all right?
    But there’s one constant that always remains true in every, single, one of these success secrets that we’re told.
    And I’ve quickly and easily unveiled it in this short podcast.
    So stop reading this now and use the next 6-7mins wi
    10 min
  • How to reduce your biggest admin expense right now
    "Your biggest admin expense in your business right now is killing your cashflow and nailing your profits.
    Now that got your attention didn’t it! … And so it should.
    As health business owners we often always push for more… more clients… more referrals… more utilisation with our practitioners.
    But what if the best way to get more… was to actually do less?
    I hear you saying “Go on Jase, tell me how that’s possible”
    So I will.
    In this short podcast you’ll easily see how the
    16 min

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The Profitable Practice Podcast