TheProfitablePractice

TheProfitablePractice

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TheProfitablePractice episodes

  • Why to use 2 ads when hiring a team member
    "Why to use 2 ads when hiring a team member.
    For many people, hiring is an exciting time as it most often signifies business growth and more impact to the community around them.
    But it’s also a time that creates anxiety and angst for the senior team members and business owner primarily.
    What to post. What to comment on. What to put out as the advert itself. These are all parts that need to be addressed and putting them into a Seek Ad is the worst thing you can do...
    15 min
  • Why you shouldn’t send Xmas gifts to referrers
    "I’m not a grinch by writing that heading and for those that know me, I’m one of the most generous and grateful people going around.
    The real challenge is though, sending generic Xmas gifts to referrers does not achieve anything.
    Considering everyone feels its an obligation and you just paint yourself as one of another sheep in the flock, there’s no reason to do it in the first place.
    Unless your doing it to express gratitude and thanks to which it doesn’t actually do that anyway.
    Rather
    13 min
  • How to sell without selling on your website
    "As weird as it might sound that a website needs to sell without selling, its exceptionally important that your health and medical website does exactly that.
    It’s also one of the biggest problems with the digital footprint of health professionals.
    Yet, it is so easy to fix and ensure that you get it right for the pediment of your business, team and to create further impact by helping more clients.
    The real challenge as to why so many of us get it wrong is because of two (2) simple factors...
    14 min
  • Why most health professionals suck at management
    "So no doubt that heading has probably got your attention and potentially annoyed some of you by just reading it...But that’s great because it gives you an opportunity to now learn more and improve so that all of us can be better at management in our health businesses.
    There is one fundamental reason why most health and medical businessowners suck at management and it’s been something that has been getting gradually worse in the last decade.
    The good news is that it’s easily identifiable...
    12 min
  • The 6 must do's in every challenging conversation
    "We often hear about all the things we shouldn’t do in tricky situations, especially challenging conversations with team members.
    And let’s face it, no one likes confrontation and no one actually enjoys having difficult discussions at the best of times, let alone when it’s based around negativity, discipline, problems with clients etc.
    But just like there are many things for us to avoid in these crucial conversations, there are also some key fundamentals that we must do if we’re wanting to..
    15 min
  • Using accountability and habits to empower your team for growth
    The Australian SAS and health and medical businesses owners have a huge amount in common.
    One of the biggest ways is with regards to habits and some processes and behaviours that are closely mirrored in what great business owners do and what all Australia SAS soldiers are renowned for.
    Mick Donaldson a 15year veteran of the Australian SAS talks habits and behaviours and the parallels between what the elite forces complete and how the best health and medical business owners do the exact same...
    14 min
  • How observing improves your business by 10%
    "Start watching it and it’ll grow…
    Yep, just like plants and grass, everything in your business ill increase, if you watch it.
    It’s known as The Hawthorne Effect and is scientifically shown to increase all areas of what you watch and observe by approximately 10%.
    So think about how important this one observation (pun intended) is in you being able to grow your business right now.
    It’s quick, simple and easy and all the information of how to reap the benefits is here in the next 8mins…
    12 min
  • 6.5 weeks to double your business
    "It almost sounds too good to be true… doubling your business in just 6.5weeks.
    Well for one of our clients, she’s done exactly that… and yep, in ONLY 6.5wks.
    Measuring her SPEC from when she first started working with our team to now, in less than 2 months, she’s doubled her client visits from each and every new client.
    With more new clients making appointments each week and a 100% positive outcome result in the past month, she has not only increased her new client numbers, but she has...
    12 min
  • The secret is in the follow up
    "What if I told you the secret wasn’t in the original marketing message, but in the follow up instead?
    Would it change the way you “market” and “promote” your business and team?
    Because ultimately it doesn’t matter how creative you are in your marketing messages across any medium or platform, the REAL SECRET comes in your follow up.
    And knowing how to do that in a simple, systemised and structured way is the key to getting epic results from your marketing.
    Jump in now and learn the
    13 min
  • How to implement values and beliefs to help drive your business growth
    "Everyone has no doubt heard of how valuable good team culture is to have a strong, stable and profitable business.
    And having a core set of values and beliefs is the exact underpinning of having this structure in place as a starting point.
    So what makes a “good” value and belief for a business to hold true?
    What if all health and medical businesses could learn from the Australian SAS core values and beliefs and more easily implement such valuable assets into their own business.
    In this...
    14 min

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The Profitable Practice Podcast