They Get It

Yes, this title is a direct quote from Greg during our episode- not only is it hilarious but it's also just good advice for getting into retailers. He's done so much with Bathorium over the past 7 years, despite keeping his full time job. In this episode, Greg tells us stories about luxurious baths off the coast of Italy, landing a spot on Good Morning America and his plans to take Bathroium on full time. Press play and hear Greg tell you all about it! 

We've been seeing the benefits of hyper-personalization across ecommerce- brands leveraging quizzes to make product recommendations, setting up hyper-segmented email flows to personalize communication with clients and even custom formulation of products based on customer needs. Kavisha tells us about her journey from creating fully custom skincare products for clients to using that data to build a product line. Press play and let her tell us all about it! 

Do you ever think about the produce that doesn't get purchased at the grocery store? With such a short shelf life and such high consumer expectations, it's no surprise that food waste is a huge problem in North America. David walks us through his mission of repurposing unwanted fruits & vegetables into amazing products to create what he refers to as, the circular economy. Grocery stores benefit from selling produce they otherwise would have thrown out, the end consumers benefit from cheaper prices (thanks to lower product costs), and the Earth benefits from less food waste piling up in landfills. Press play and hear David tell you all about it! 

Zack and Erika have been together for 3 years despite founding 3 growing businesses and living in two different countries. They share their tips for dating another entrepreneur, doing long distance and prioritizing their time with friends & family. If you're an entrepreneur or in a relationship with an entrepreneur, this one's for you.

It's 3pm. You're craving coffee but you've already had two cups. Do you go for the third and risk the caffeine overload? It's Blume is an amazing substitute for the afternoon latte. These products are more than just drinks to their customers, they're rituals. Need proof? Just take a look at the hundreds of reviews on every single product on It's Blume's website. Press play and let Karen tell you how she's done it! 

Why do I still have my iPhone box from 3 phones ago? Why am I so drawn to unboxing videos? There's just something about great packaging that makes a brand stand out. Maybe it's a first impression thing? We know we like a product before we even lay eyes on it. Sarah breaks down packaging 101 for us in this episode. If you're curious about how to make your packaging stand out, what happens to the packages after your customers have received them or how companies like Georgette are giving back to our planet, press play and hear Sarah tell us all about it. 

If you're from Toronto and/or into mediation, there's a really good chance you've heard of Hoame. Steph and Carolyn tell us about their experiences working together for nearly a decade before opening up this studio. They share what the transition was like from practicing therapists and educators to needing to deal with building renovations and contractors. It sounds like a complete 180 but these two open up about a lot of similarities between therapy and running a mediation empire. Press play to hear all about it! 

Too many entrepreneurs only show the "pretty picture" version of the business they're building. Nick does not. He tells it like it is and opens up in this episode about everything they've gone through as a company. We're talking about some really devastating stuff- like taking bets with $0 in the bank account, mold appearing on the day investors are visiting, losing a team member and so much more. Life isn't perfect but Nick and Midday Squares are resilient and having a good time while they're at it. If this episode doesn't get you excited to take down the next hurdle, I don't know what will. Press play and Nick will tell you all about it. 

If you're on IG, you've probably seen Steph Gee's content. She strikes this balance of being relatable & informative without sacrificing the opportunity to share Gee's products. In this episode, she takes us through the buckets of content she produces, how far in advance she's planning content and what tools support her content production. For anyone thinking of leveraging content to draw in new customers and build a community, this episode is a must listen! 

If you're anything like us, you've grown up watching founder after founder pitch Dragons for investment. Connie and Laura were on the most recent season of Dragon's Den and managed to secure 4 offers from nearly every Dragon- which is incredibly rare. Connie walks us through how they came up with their valuation, how they think about 'Smart Money' and the brand's plans for retail world domination. If you're interested in the 'behind the scenes' look at being on the show, press play and Connie will tell you all about it!