Big Tech, the Gatekeepers, the AGFAM (Amazon, Google, Facebook, Apple, and Microsoft), the Frightful Five. We’ve got lots of names for the "bad guys" in our marketing story. They are…

The post How to Escape Big Tech’s Web (Thinks Out Loud Episode 395) appeared first on Tim Peter & Associates.

The Thinks Out Loud podcast celebrates its eleventh anniversary this year. And, overall, I couldn’t be happier about that. This podcast, and podcasting more generally, have been a huge component…

The post A Podcasting and Content Marketing Case Study (Thinks Out Loud Episode 394) appeared first on Tim Peter & Associates.

Don’t let her reputation fool you. Taylor Swift prints money like a Mint. Maybe even more so, if I’m being honest. Her concerts have not only made her a ton…

The post What Taylor Swift Can Teach You About Bypassing Gatekeepers (Thinks Out Loud Episode 393) appeared first on Tim Peter & Associates.

We’ve officially reached "the unofficial end of summer." What a great time to relax, recharge, and reset our "Day One" mindset before heading into the rest of the year. What…

The post Revisiting Day One — Today is a New Day (Thinks Out Loud) appeared first on Tim Peter & Associates.

Google has been remarkably transparent lately in telling marketers and brands and businesses how to rank better in search. The trick, of course, is not try to rank. It’s to…

The post Is Google Telling Us That Organic Search Doesn’t Matter Any Longer? (Thinks Out Loud Episode 392) appeared first on Tim Peter & Associates.

Given all the bad news and bad actors we’re seeing pop-up on social lately, it’s fair of you to ask if social media is anti-social for your brand now. So,…

The post Is Social Media Anti-Social for your Brand Now? (Thinks Out Loud Episode 391) appeared first on Tim Peter & Associates.

What is the State of Digital as we head into the back half of 2023? Well, one signal comes from Big Tech’s earnings calls. What can we learn from what…

The post Big Tech Earnings and The State of Digital Q3 2023 (Thinks Out Loud Episode 390) appeared first on Tim Peter & Associates.

Would you encourage a young person to get into marketing right now? Or do you think artificial intelligence will eliminate all the jobs? Does marketing have a future? Let me…

The post Revisiting Does Marketing Have a Future? appeared first on Tim Peter & Associates.

As I noted a week ago, if you’re like most companies, you’re about to start planning your strategy for next year. You started with a health check to assess where…

The post Strategy Session: How to Set Goals for Your Business (Thinks Out Loud Episode 389) appeared first on Tim Peter & Associates.

We’re solidly in the dog days of summer. And, we all know that it’s almost time to start planning our 2024 business and marketing strategies. And to start that process,…

The post How To Perform a Health Check for Your Business (Thinks Out Loud Episode 388) appeared first on Tim Peter & Associates.