Thinks Out Loud: E-commerce and Digital Strategy

a href=https://timpeter.com/blog/revisiting-apple-dropping-google-what-that-mean-for-your-business-thinks-out-loud/ title=Revisiting Is Apple Dropping Google? What Does That Mean For Your Business? rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2024/12/how-google-loses-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=MidJourney generated image of broken Google logo sitting on trash pile to illustrate Apple throwing Google in the garbage style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2024/12/how-google-loses-768x499.png 768w, https://timpeter.com/wp-content/uploads/2024/12/how-google-loses-300x195.png 300w, https://timpeter.com/wp-content/uploads/2024/12/how-google-loses.png 1000w sizes=(max-width: 768px) 100vw, 768px //apApple told us at their WWDC that they’re seriously rethinking how they use AI on their devices, largely because they way they’s previously announced AI on their devices straight up…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/revisiting-apple-dropping-google-what-that-mean-for-your-business-thinks-out-loud/Revisiting Is Apple Dropping Google? What Does That Mean For Your Business?/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/ai-eating-the-world-whos-paying-podcast-464/ title=AI Is Eating the World, But Who’s Paying for Dinner? (Thinks Out Loud 464) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/06/ai-eating-world-who-pays-mary-meeker-report-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Illustration of AI-powered robot serving dinner to couple, representing idea that AI is eating the world, but who is paying. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/06/ai-eating-world-who-pays-mary-meeker-report-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/06/ai-eating-world-who-pays-mary-meeker-report-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/06/ai-eating-world-who-pays-mary-meeker-report.png 1000w sizes=(max-width: 768px) 100vw, 768px //apMary Meeker’s latest report is out and it’s all about artificial intelligence. It’s a brilliant report. But it’s missing why all of these changes matter for marketers and e-commerce/customer acquisition…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/ai-eating-the-world-whos-paying-podcast-464/AI Is Eating the World, But Who’s Paying for Dinner? (Thinks Out Loud 464)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/google-closes-the-gate-on-marketers-thinks-out-loud/ title=Google Closes the Gate on Marketers (Thinks Out Loud) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/05/google-ai-mode-closes-gate-marketers-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google AI Mode linking to Google Business Profile Page — not company website — to illustrate the idea that Google is closing the gate on marketers style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/05/google-ai-mode-closes-gate-marketers-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/05/google-ai-mode-closes-gate-marketers-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/05/google-ai-mode-closes-gate-marketers.png 1000w sizes=(max-width: 768px) 100vw, 768px //apGoogle’s AI Mode in search, to put it bluntly, sucks. At least it does if your job is to drive traffic and revenue for your business. We all know that…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/google-closes-the-gate-on-marketers-thinks-out-loud/Google Closes the Gate on Marketers (Thinks Out Loud)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/touch-grass-memorial-day-2025-thinks-out-loud-462/ title=Touch Grass — Memorial Day 2025 (Thinks Out Loud 462) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2021/02/how-are-you-holding-up-768x499.jpg class=webfeedsFeaturedVisual wp-post-image alt=Photo of restful beach landscape to symbolize our gratitude for all the good in our lives. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2021/02/how-are-you-holding-up-768x499.jpg 768w, https://timpeter.com/wp-content/uploads/2021/02/how-are-you-holding-up-300x195.jpg 300w, https://timpeter.com/wp-content/uploads/2021/02/how-are-you-holding-up.jpg 1000w sizes=(max-width: 768px) 100vw, 768px //apIt’s Memorial Day weekend here in the US. And Tim’s got some quick thoughts for you to enjoy before you take off for the weekend. Be sure to give a…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/touch-grass-memorial-day-2025-thinks-out-loud-462/Touch Grass — Memorial Day 2025 (Thinks Out Loud 462)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/digital-reset-book-release-announcement/ title=Digital Reset is Here (Thinks Out Loud 461) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Cover illustration of Tim Peter's book, Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech (available now on Amazon) to illustrate what one year of AI disruption proved about the book. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website.png 1000w sizes=(max-width: 768px) 100vw, 768px //apThis is a slightly different episode than usual, and, to be honest, slightly more self-promotional than usual, too. You see, I am very excited to share the news that my…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/digital-reset-book-release-announcement/Digital Reset is Here (Thinks Out Loud 461)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/apple-dropping-google-mean-for-your-business-thinks-out-loud-460/ title=Is Apple Dropping Google? What Does That Mean For Your Business? (Thinks Out Loud 460) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/05/apple-dropping-google-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google's home page with a big red X through it to illustrate the idea of Apple dropping Google style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/05/apple-dropping-google-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/05/apple-dropping-google-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/05/apple-dropping-google.png 1000w sizes=(max-width: 768px) 100vw, 768px //apAccording to Search Engine Journal, Apple might be thinking about replacing Google with ChatGPT or Perplexity as its default search engine in Safari. I know, I know, it sounds crazy.…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/apple-dropping-google-mean-for-your-business-thinks-out-loud-460/Is Apple Dropping Google? What Does That Mean For Your Business? (Thinks Out Loud 460)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/is-it-impossible-for-marketers-to-keep-up-with-ai-thinks-out-loud-459/ title=Is It Impossible for Marketers to Keep Up With AI? (Thinks Out Loud 459) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/05/marketers-keep-up-ai-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Line art of a robot outweighing a marketer on a scale to illustrate the idea of whether marketers can keep up with AI style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/05/marketers-keep-up-ai-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/05/marketers-keep-up-ai-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/05/marketers-keep-up-ai.png 1000w sizes=(max-width: 768px) 100vw, 768px //apMy friend Mark Schafer just asked a brilliant question on LinkedIn about whether small and mid-sized businesses are destined to fall behind when it comes to AI. It’s a beautiful…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/is-it-impossible-for-marketers-to-keep-up-with-ai-thinks-out-loud-459/Is It Impossible for Marketers to Keep Up With AI? (Thinks Out Loud 459)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/digital-reset-build-customer-relationships-big-tech-and-ai-cant-touch-thinks-out-loud-458/ title=Digital Reset: Build Customer Relationships Big Tech—and AI—Can’t Touch (Thinks Out Loud 458) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Cover illustration of Tim Peter's book, Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech (available now on Amazon) to illustrate what one year of AI disruption proved about the book. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/04/digital-reset-cover-website.png 1000w sizes=(max-width: 768px) 100vw, 768px //apThis is a huge week around here. I’ve just announced the release of my new book, Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech. Which, yay, and all.…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/digital-reset-build-customer-relationships-big-tech-and-ai-cant-touch-thinks-out-loud-458/Digital Reset: Build Customer Relationships Big Tech—and AI—Can’t Touch (Thinks Out Loud 458)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/google-not-use-ai-create-content-thinks-out-loud-457/ title=Google Says You Should Not Use AI To Create Content… Kind Of (Thinks Out Loud 457) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/04/google-ai-content-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google search results asking if you should use AI to create content style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/04/google-ai-content-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/04/google-ai-content-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/04/google-ai-content.png 1000w sizes=(max-width: 768px) 100vw, 768px //apGoogle may have just told marketers they can never use AI to create content. Or… maybe not. Their actual recommendations are somewhat more nuanced than simply “AI bad” or “AI…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/google-not-use-ai-create-content-thinks-out-loud-457/Google Says You Should Not Use AI To Create Content… Kind Of (Thinks Out Loud 457)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/marketing-in-another-bizarre-economy-thinks-out-loud-456/ title=Here We Go Again: Marketing in Another Bizarre Economy (Thinks Out Loud 456) rel=nofollowimg width=768 height=501 src=https://timpeter.com/wp-content/uploads/2025/04/marketing-bizarre-economy-768x501.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google Finance showing steep declines in the Dow Jones Industrial Average over the last 6 months to illustrate how you can market in a genuinely bizarre economy. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/04/marketing-bizarre-economy-768x501.png 768w, https://timpeter.com/wp-content/uploads/2025/04/marketing-bizarre-economy-300x196.png 300w, https://timpeter.com/wp-content/uploads/2025/04/marketing-bizarre-economy.png 1000w sizes=(max-width: 768px) 100vw, 768px //apSo, the economy has been going through it over the last couple months — and especially over the last week in particular. That’s a plain fact. But it’s more than…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/marketing-in-another-bizarre-economy-thinks-out-loud-456/Here We Go Again: Marketing in Another Bizarre Economy (Thinks Out Loud 456)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p