a href=https://timpeter.com/blog/rethink-wesbite-ai-473/ title=Rethinking Your Website in the Age of AI (Episode 473) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2020/06/podcast-292-768x499.jpg class=webfeedsFeaturedVisual wp-post-image alt=Woman looking at a website on her phone to illustrate the concept of rethinking your website in the age of AI. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2020/06/podcast-292-768x499.jpg 768w, https://timpeter.com/wp-content/uploads/2020/06/podcast-292-300x195.jpg 300w, https://timpeter.com/wp-content/uploads/2020/06/podcast-292.jpg 1000w sizes=(max-width: 768px) 100vw, 768px //apWith customers increasingly turning towards AI to get the answers they need for their business, you might be rethinking the value your website provides to those customers — and to…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/rethink-wesbite-ai-473/Rethinking Your Website in the Age of AI (Episode 473)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/age-ai-brand-isnt-everything-only-thing/ title=In the Age of AI, Brand Isn’t Everything. It’s the Only Thing (Episode 472) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2021/04/digital-transformation-customers-768x499.jpg class=webfeedsFeaturedVisual wp-post-image alt=People using tablets and phones at a cafe to illustrate the idea that brand is everything in the age of AI style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2021/04/digital-transformation-customers-768x499.jpg 768w, https://timpeter.com/wp-content/uploads/2021/04/digital-transformation-customers-300x195.jpg 300w, https://timpeter.com/wp-content/uploads/2021/04/digital-transformation-customers.jpg 1000w sizes=(max-width: 768px) 100vw, 768px //apI’m generally bullish on AI and its potential benefits for customers and brands. What I’m less bullish about are all the folks essentially telling you that AI will make you…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/age-ai-brand-isnt-everything-only-thing/In the Age of AI, Brand Isn’t Everything. It’s the Only Thing (Episode 472)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/revisiting-new-seo/ title=Revisiting “The New SEO” (Podcast) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2023/06/will-ai-chatgpt-kill-search-traffic-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Two women working on a laptop to illustrate the concept of the New SEO style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2023/06/will-ai-chatgpt-kill-search-traffic-768x499.png 768w, https://timpeter.com/wp-content/uploads/2023/06/will-ai-chatgpt-kill-search-traffic-300x195.png 300w, https://timpeter.com/wp-content/uploads/2023/06/will-ai-chatgpt-kill-search-traffic.png 1000w sizes=(max-width: 768px) 100vw, 768px //apAre you as sick as I am of hearing people claim that SEO is dead? I mean, c’mon. How is that we keep regurgitating the same foul nonsense to drive…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/revisiting-new-seo/Revisiting “The New SEO” (Podcast)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/revisiting-ai-zero-click-search/ title=Revisiting the Real Story of AI and Zero-Click Search (Thinks Out Loud Podcast) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2022/07/word-digital-integration-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Group of men and women sitting around a table in a restaurant while shopping on their mobile phones to illustrate the concept of zero-click search style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2022/07/word-digital-integration-768x499.png 768w, https://timpeter.com/wp-content/uploads/2022/07/word-digital-integration-300x195.png 300w, https://timpeter.com/wp-content/uploads/2022/07/word-digital-integration.png 1000w sizes=(max-width: 768px) 100vw, 768px //apI assume most people know that Google makes almost all of its money from ads. And, in practice, those ads are based on clicks. Paid clicks. That fact means that…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/revisiting-ai-zero-click-search/Revisiting the Real Story of AI and Zero-Click Search (Thinks Out Loud Podcast)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/chagpt-apps-podcast-471/ title=Are ChatGPT’s Apps Good for Your Business? (Episode 471) rel=nofollowimg width=768 height=511 src=https://timpeter.com/wp-content/uploads/2025/10/chatgpt-apps-screenshot-768x511.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of ChatGPT NOT using the app I'd installed, demonstrating both the power — and one of the problems — of ChatGPT's app strategy. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/10/chatgpt-apps-screenshot-768x511.png 768w, https://timpeter.com/wp-content/uploads/2025/10/chatgpt-apps-screenshot-300x200.png 300w, https://timpeter.com/wp-content/uploads/2025/10/chatgpt-apps-screenshot.png 1000w sizes=(max-width: 768px) 100vw, 768px //apOpenAI just introduced Instant Checkout and apps in ChatGPT, allowing customers to buy products and services directly within the AI. This is, as they say, “the next step in agentic…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/chagpt-apps-podcast-471/Are ChatGPT’s Apps Good for Your Business? (Episode 471)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/agentic-ai-kill-content-marketing/ title=Will Agentic AI Kill Your Content Marketing? (Episode 470) rel=nofollowimg width=768 height=498 src=https://timpeter.com/wp-content/uploads/2025/10/google-agentic-ai-content-marketing-768x498.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google's agentic AI in Chrome to illustrate how agentic AI might kill content marketing, viewable on https://blog.google/products/chrome/new-ai-features-for-chrome/ style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/10/google-agentic-ai-content-marketing-768x498.png 768w, https://timpeter.com/wp-content/uploads/2025/10/google-agentic-ai-content-marketing-300x194.png 300w, https://timpeter.com/wp-content/uploads/2025/10/google-agentic-ai-content-marketing.png 1000w sizes=(max-width: 768px) 100vw, 768px //apGoogle has now added agentic AI to Chrome and in its Search Labs. Google has enormous reach with these tools, which means your customers could start using them almost any…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/agentic-ai-kill-content-marketing/Will Agentic AI Kill Your Content Marketing? (Episode 470)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/new-seo-podcast-episode-469/ title=The New SEO? (Episode 469) rel=nofollowimg width=768 height=495 src=https://timpeter.com/wp-content/uploads/2025/09/new-seo-podcast-469-768x495.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of ChatGPT asking about new SEO techniques for hotel e-commerce style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/09/new-seo-podcast-469-768x495.png 768w, https://timpeter.com/wp-content/uploads/2025/09/new-seo-podcast-469-300x193.png 300w, https://timpeter.com/wp-content/uploads/2025/09/new-seo-podcast-469.png 1009w sizes=(max-width: 768px) 100vw, 768px //apWhether you want to call it SEO, AEO, AIO, GEO, or something else altogether, it’s clear that search is changing… or is it? Yes, customers are using AI answer engines…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/new-seo-podcast-episode-469/The New SEO? (Episode 469)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/google-antitrust-win-big-tech/ title=Google’s Antitrust Case: A Win for Big Tech? (Episode 468) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/09/google-antitrust-win-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google search results for the query Is Google a monopoly? Google's AI Overview says Yes, a federal judge ruled in late 2024 that Google illegally maintains a monopoly in the internet search market. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/09/google-antitrust-win-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/09/google-antitrust-win-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/09/google-antitrust-win.png 1000w sizes=(max-width: 768px) 100vw, 768px //apWhile Judge Amit Mehta has imposed penalties on Google for its anticompetitive behavior, I’m convinced that the big winner in the antitrust trial is… Google. And, to a lesser extent,…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/google-antitrust-win-big-tech/Google’s Antitrust Case: A Win for Big Tech? (Episode 468)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/ai-and-zero-click-search-the-real-story-episode-467/ title=AI and Zero-Click Search: The Real Story (Episode 467) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/08/zero-click-search-google-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google AI mode to illustrate the costs to Google — and for your business — from zero-click search. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/08/zero-click-search-google-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/08/zero-click-search-google-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/08/zero-click-search-google.png 1000w sizes=(max-width: 768px) 100vw, 768px //apFor all the talk about zero-click search, folks seem to keep overlooking one of its key consequences: How Google (and others) will make money. In short, Google can’t survive in…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/ai-and-zero-click-search-the-real-story-episode-467/AI and Zero-Click Search: The Real Story (Episode 467)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/agentic-ai-customers/ title=The Rise of Agentic AI Among Your Customers (Episode 466) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/08/agentic-ai-adoption-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Photo of person using agentic AI to complete a task. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/08/agentic-ai-adoption-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/08/agentic-ai-adoption-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/08/agentic-ai-adoption.png 1000w sizes=(max-width: 768px) 100vw, 768px //apAgentic AI is almost certainly going to be huge… and probably soon. Early versions of agentic AI already exist today. Some of them even work pretty well. And the early…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/agentic-ai-customers/The Rise of Agentic AI Among Your Customers (Episode 466)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p