a href=https://timpeter.com/blog/apple-google-ai-deal-episode-480/ title=What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2026/01/gemini-generated-image-apple-google-ai-deal-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Google Gemini generated image of the Apple and Google logos superimposed on an illustration of a brain and accompanied by a handshake to illustrate the Apple Google AI deal and what it means for your business style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2026/01/gemini-generated-image-apple-google-ai-deal-768x499.png 768w, https://timpeter.com/wp-content/uploads/2026/01/gemini-generated-image-apple-google-ai-deal-300x195.png 300w, https://timpeter.com/wp-content/uploads/2026/01/gemini-generated-image-apple-google-ai-deal.png 1000w sizes=(max-width: 768px) 100vw, 768px //apApple just signed a billion-dollar deal to have Google’s AI power Siri and other AI experiences on its devices. This is a huge blow to OpenAI. It’s also fairly meaningful…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/apple-google-ai-deal-episode-480/What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/business-chatgpt-app/ title=Should Your Business Have a ChatGPT App? (Episode 479) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2026/01/chatgpt-app-screenshot-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of ChatGPT app in practice to illustrate whether it's a good idea for your business to have a ChatGPT app style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2026/01/chatgpt-app-screenshot-768x499.png 768w, https://timpeter.com/wp-content/uploads/2026/01/chatgpt-app-screenshot-300x195.png 300w, https://timpeter.com/wp-content/uploads/2026/01/chatgpt-app-screenshot.png 1000w sizes=(max-width: 768px) 100vw, 768px //apChatGPT has opened up its app platforms to all businesses. In general terms, that’s a Good Thing. Seriously. The question is whether this general good thing is specifically good for…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/business-chatgpt-app/Should Your Business Have a ChatGPT App? (Episode 479)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/best-show-ai-brand-is-only-thing-podcast/ title=Best of the Show: In the Age of AI, Brand Isn’t Everything. It’s the Only Thing (Podcast) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/12/digital-reset-brand-prompt-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google Search result for Tim Peter Digital Reset. The author's website outranks Amazon and Google Books, illustrating why brand is so important in the age of AI. In short, brand isn't everything; it's the only thing. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/12/digital-reset-brand-prompt-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/12/digital-reset-brand-prompt-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/12/digital-reset-brand-prompt.png 1000w sizes=(max-width: 768px) 100vw, 768px //apAnyone who’s read my writing or listened to the show knows that I’m generally bullish on the potential benefits of AI for customers and brands. Where I’m far less bullish…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/best-show-ai-brand-is-only-thing-podcast/Best of the Show: In the Age of AI, Brand Isn’t Everything. It’s the Only Thing (Podcast)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/brand-prompt-best-of-show-podcast/ title=Best of the Show: What ‘Your Brand Is the Prompt’ Really Means for Your Business (Podcast) rel=nofollowimg width=768 height=501 src=https://timpeter.com/wp-content/uploads/2025/12/brand-prompt-best-of-show-768x501.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of ChatGPT chat asking whether it is better to have brand apps appear within the chat or to have customers ask for the brand by name. ChatGPT responded by saying, Short answer: Brands win more by being asked for by name than by merely appearing inside ChatGPT In short, your brand is the prompt. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/12/brand-prompt-best-of-show-768x501.png 768w, https://timpeter.com/wp-content/uploads/2025/12/brand-prompt-best-of-show-300x196.png 300w, https://timpeter.com/wp-content/uploads/2025/12/brand-prompt-best-of-show.png 1000w sizes=(max-width: 768px) 100vw, 768px //apThe holidays are a great time to catch up on some of the big ideas we’ve covered on the podcast this year. And one of the biggest is the notion…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/brand-prompt-best-of-show-podcast/Best of the Show: What ‘Your Brand Is the Prompt’ Really Means for Your Business (Podcast)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/ai-marketing-year-what-comes-next-episode-478/ title=What Changed in AI and Marketing This Year, Why It Matters, and What Comes Next (Episode 478) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/12/ai-marketing-year-epsiode-478-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Google AI Mode answering the question How screwed is my brand this year? to illustrate the point of what changed in AI and marketing this year and what comes next. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/12/ai-marketing-year-epsiode-478-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/12/ai-marketing-year-epsiode-478-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/12/ai-marketing-year-epsiode-478.png 1000w sizes=(max-width: 768px) 100vw, 768px //ap2025 has not been a year of incremental change. We’re living through dramatic changes. Most marketers and e-commerce folks started the year “playing with AI.” Now we’re considering when it…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/ai-marketing-year-what-comes-next-episode-478/What Changed in AI and Marketing This Year, Why It Matters, and What Comes Next (Episode 478)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/gatekeepers-google-kill-chatgpt-episode-477/ title=“Gatekeepers Gonna Gate” is Gonna Kill ChatGPT (Episode 477) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/12/gatekeepers-google-kill-chatgpt-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=ChatGPT generated illustration of a gravestone with the text RIP ChatGPT 2022-202? carved into it to illustrate the idea that gatekeepers gonna gate could kill OpenAI and ChatGPT style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/12/gatekeepers-google-kill-chatgpt-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/12/gatekeepers-google-kill-chatgpt-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/12/gatekeepers-google-kill-chatgpt.png 1000w sizes=(max-width: 768px) 100vw, 768px //apYou’ve heard me say that “gatekeepers gonna gate” for a long, long time. Hell, I wrote a whole book about the topic. The funny thing is that most folks assume…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/gatekeepers-google-kill-chatgpt-episode-477/“Gatekeepers Gonna Gate” is Gonna Kill ChatGPT (Episode 477)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/amazon-perplexity-future-ai-marketing-episode-476/ title=What Amazon’s Perplexity Lawsuit Means for the Future of AI and Marketing (Episode 476) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2025/12/amazon-comet-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Screenshot of Amazon inside Perplexity Comet browser showing how Comet offers to use its assistant and find related products. Illustrates why Amazon is suing — and what this means for the future of AI and marketing style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2025/12/amazon-comet-768x499.png 768w, https://timpeter.com/wp-content/uploads/2025/12/amazon-comet-300x195.png 300w, https://timpeter.com/wp-content/uploads/2025/12/amazon-comet.png 1000w sizes=(max-width: 768px) 100vw, 768px //apYou may have heard that Amazon is suing Perplexity, alleging that Perplexity’s Comet browser violates the e-commerce giant’s terms of service. Amazon goes even further, though, as an article from…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/amazon-perplexity-future-ai-marketing-episode-476/What Amazon’s Perplexity Lawsuit Means for the Future of AI and Marketing (Episode 476)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/thankful-this-year-2025-episode-475/ title=The Five Things I’m Thankful For This Year (Episode 475) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2022/12/recapping-2022-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Photo of children pointing to the horizon in silhouette to illustrate the ideas of what I'm most thankful for this year. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2022/12/recapping-2022-768x499.png 768w, https://timpeter.com/wp-content/uploads/2022/12/recapping-2022-300x195.png 300w, https://timpeter.com/wp-content/uploads/2022/12/recapping-2022.png 1000w sizes=(max-width: 768px) 100vw, 768px //apI am incredibly fortunate to do get to do what I do. I’m even more fortunate that I’m surrounded by amazing people every single day. And I’m tremendously thankful for…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/thankful-this-year-2025-episode-475/The Five Things I’m Thankful For This Year (Episode 475)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/ai-marketing-brand-prompt/ title=What ‘The Brand Is the Prompt’ Really Means for Your Business (Episode 474) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2022/10/make-customers-lives-better-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Smiling couple using their mobile phone to demonstrate the idea of customers asking AI to find your business by name: the brand is the prompt. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2022/10/make-customers-lives-better-768x499.png 768w, https://timpeter.com/wp-content/uploads/2022/10/make-customers-lives-better-300x195.png 300w, https://timpeter.com/wp-content/uploads/2022/10/make-customers-lives-better.png 1000w sizes=(max-width: 768px) 100vw, 768px //apI’ve been talking about the idea of “the brand is the prompt” for a while now. But I think now would be helpful to dive into what that means in…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/ai-marketing-brand-prompt/What ‘The Brand Is the Prompt’ Really Means for Your Business (Episode 474)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p

a href=https://timpeter.com/blog/revisit-agentic-ai-content-marketing/ title=Revisiting Will Agentic AI Kill Your Content Marketing? (Podcast) rel=nofollowimg width=768 height=499 src=https://timpeter.com/wp-content/uploads/2022/06/building-business-case-digital-768x499.png class=webfeedsFeaturedVisual wp-post-image alt=Team brainstorming content ideas to illustrate the point that agentic AI will not kill your content marketing. style=display: block; margin: auto; margin-bottom: 5px;max-width: 100%; link_thumbnail=1 decoding=async srcset=https://timpeter.com/wp-content/uploads/2022/06/building-business-case-digital-768x499.png 768w, https://timpeter.com/wp-content/uploads/2022/06/building-business-case-digital-300x195.png 300w, https://timpeter.com/wp-content/uploads/2022/06/building-business-case-digital.png 1000w sizes=(max-width: 768px) 100vw, 768px //apWe’ve seen a lot of work around agentic AI in the last handful of weeks and months, with Google adding agentic AI to Chrome and in its Search Labs; ChatGPT…/p

pThe post a rel=nofollow href=https://timpeter.com/blog/revisit-agentic-ai-content-marketing/Revisiting Will Agentic AI Kill Your Content Marketing? (Podcast)/a appeared first on a rel=nofollow href=https://timpeter.comTim Peter Associates/a./p