WWD Voices

This Former Fashion CEO Now Fights Retail Plastic Waste


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There’s an inherent problem with much of traditional retail: The more you sell, the more you waste, especially when it comes to beauty, wellness and home items packaged in single-use plastic.

In this episode for business hub Retail Rx, Fairchild Studio Director Lauren Parker chats with Jeff Yurcisin, CEO of Grove Collaborative. This purpose-driven retailer has a unique mission: it not only sells eco-friendly items, but under its Beyond Plastic initiative, for every order sold containing single-use plastic, the company scoops up that ocean-bound plastic equivalent from the environment.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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WWD VoicesBy Fairchild Fashion Media

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