This is HCD: Human-Centred Design, UX & Service Design

As part of the Doing Design Festival V2 on June 18th we are delighted to welcome, one of Irelands most talented and respected musicians SJ McArdle who will be performing live for us at the event.

More about SJ McArdle.

As a solo singer-songwriter, SJ has also released three albums, most recently Blood and Bones in  2011. The songs feature contributions from some of SJ’s heroes like Rodney Crowell, guitarist Richard Bennett (Steve Earle’s Guitar Town) and the Love Sponge Strings (Bruce Springsteen’s The Rising).

Irish Times (photo by Frank Miller)

The album’s lead-off song, “Two Steps From Heaven” was the main song in the Cecelia Ahern-written movie Between Heaven and Here. Accompanying the album release was some significant media attention and reviews and very successful German and Irish tours.

Another of SJ’s songs, “Till The Docklands Drown”, is performed during Element Pictures’ A Date For Mad Mary (2016) and several of his readings of traditional Irish songs are featured in the 2019 movie End of Sentence, starring Sarah Bolger, Logan Lerman and John Hawkes.

He performed songs from Blood and Bones live on the Ian Dempsey Breakfast Show on Today FM and on Ireland AM on TV3.

In 2009 he completed a European arena tour as special guest to Reamonn, playing to 70,000 people over three weeks.

SJ has also been in occasional demand as a session musician, playing mandolin for Ricky Warwick as they opened shows for Bob Dylan (Odyssey, Belfast) and Sheryl Crow (Point, Dublin). He has also shared a stage or studio with Neil Hannon, Stewart Agnew, Joe Elliott and Miss Paula Flynn.

Praise for Kern’s False Deceiver:

“Quite lovely … an intriguing release. Those interested in trad music that crosses over into singer/songwriter territory will find this album particularly attractive, but its accessibility will have easy appeal to general audiences. Thumbs up!” – The Irish Echo

Praise for Blood and Bones:

“Bravo for an artist who has taken contemporary Irish music to parts it far too seldom reaches” – Hot Press

“SJ’s deep, sonorous voice brings authority to the songs. If Whipping Boy were raised in Nashville they might sound like this” – Mail On Sunday

“Spare couplets conjuring entire vistas with the focus of David Lynch” – The Irish Times

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In this episode, you’ll hear from Gerry Scullion and Renatus, Head of Coaching at This is Doing. We speak about What Coaching is, if it differs to Mentoring and what benefits it can bring to practitioners.

Creators & Guests

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*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
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Hello and welcome to another episode of Bringing Design Closer. My name is Gerry Scullion, and I’m a service designer, and founder of This is HCD and CEO of This is Doing - we provide live online design and innovation classes, providing training for people within the Design and change-making space.

Today on the show we have Shane Waring from Dublin City Council and founder of Dublin City BETA - a wonderful initiative that is focused on making Dublin City more liveable through service experimentation. We speak with Shane about the process behind the scenes and what makes this initiative different to typical initiatives in normal Councils and Governments.

We learn more about the background to some of Shanes work and go deeper into what the benefits are for Councils to approach this mindset of rapid service experimentation.

Creators & Guests

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BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
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→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
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All episodes have been produced by This is Podcasting. 

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The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
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We speak about the work that went into it by Marc, Markus, Adam and Jakob and all of the 200-300 practitioners around the world, some of whom are now part of This is Doing and generally about how it all came together.

Creators & Guests

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BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
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All episodes have been produced by This is Podcasting. 

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The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
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In this conversation, Vimla and Rachel talk about multi-culturalism, how to have difficult conversations and how to build more inclusive workplace cultures. Rachel's humble and unique perspective gives an eye-opening account of how to design education around cultural needs and so much 

Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting. 

SPONSORED ADS
The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
________________________

Today on the show we have Lar Veale, Lead UX Designer for Business Banking in AIB - one of Ireland’s biggest banks. We speak about the journey both Lar and AIB went on introducing Jobs to be Done, and what this actually entailed. I have little experience with JTBD, so I was extra curious and approached the conversation as someone curious about some of the caveats that come with introducing new ‘things’. 
Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting. 

SPONSORED ADS
The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
________________________

Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting. 

SPONSORED ADS
The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
________________________

When COVID-19 hit, many governments reverted to a panic publishing approach, getting as much content up on their websites as quickly as possible. Structure, organization, testing, it all got shoved aside in the rush to publish. Sarah explains how this sort of panic publishing culture can be avoided in the future because panicking serves nobody.

Sarah Richards defined the term ‘content design’ in the early days of GOV.UK, where she led the award-winning content team in the design of the UK government website. For me, GOV.UK is one of the shining lights when it comes to true and genuine quality web design and management. GOV.UK has shown what online government for the people, rather than for the politicians, can be like, by being functional, evidence-based, rigorously tested, clear and succinct. 

Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting. 

SPONSORED ADS
The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
________________________

Today on the show, we have Jo Szczepanska - an incredible designer based in Australia. In this episode, we spoke at length around co-design and how to go about introducing it within organisations. We spoke about Jo’s experience working in this space and spoke about a fascinating project that Jo did called Refugee Realities - aimed to educated school children and the wider Australian public about life as a refugee.

Jo was one of my favourite guests ever on This is HCD, and I could have spoken to them for hours. 

Connect with Jo / https://www.linkedin.com/in/joszczepanska/

Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting. 

SPONSORED ADS
The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast
________________________

Welcome to another episode of the Doing Design Podcast.

In this episode, Geke van Dijk and Wietze van der Aa talk about the gap between creativity and business logic ahead of their upcoming course 'Doing Business Innovation' on thisisdoing.com

• 
  
• Connect with Geke on LinkedIn / https://www.linkedin.com/in/gekevandijk/?originalSubdomain=uk
• 
  
• Connect with Wietze on LinkedIn / https://www.linkedin.com/in/wietze-van-der-aa-b375544/?originalSubdomain=nl

Creators & Guests

________________________
BRING THIS IS HCD INTO YOUR ORGANISATION

→ Train my organisation https://www.thisishcd.com/training
→ Video Courses https://www.thisishcd.com/courses
→ Coaching Community (Coaching, Courses, WhatsApp) https://www.thisishcd.com/members
→ Gerry's consultancy (Service Design and Design Research) https://humana.design/

________________________
BECOME A DIRECTORY MEMBER (IT'S FREE!) and get all of this

→ FREE Introduction to Journey Management course with Marc Stickdorn & Gerry Scullion (Sign up for free with an email)
https://www.thisishcd.com/dashboard/learning/introduction-to-journey-management
→ Discover & Connect with others https://www.thisishcd.com/directory
→ Claim partner discounts https://www.thisishcd.com/partners
Gerry wears clothes from Sutsu, and has a coupon code for them, as well as Smaply, Scenario Cards, Unit 1 and more...
________________________

All episodes have been produced by This is Podcasting.