Tile Money

I'm enjoying getting to know Dirk Sullivan. His tile installation company, Hawthorne Tile in Portland Oregon specializes in high end custom residential. Hawthorne Tile is a Five Star Contractor, Dirk says this gives him the advantage on numerous occasions when it comes to winning the high end work and standing out as the professional tile installer.  Dirk accepted two awards at Coverings this year for design and excellence in tile installation. 

We talked about growing pains he had and how he had to overcome his fear about bringing on team managers. 

We also discussed how he utilized the NTCA membership to excel his business and take advantage of the accessibility to many successful tile contractors within the NTCA.

Anyone who is desiring to grow a high end custom tile installation business will definitely want to listen to this episode.

Visit https://www.hawthornetile.com/ to see some of their work.

This episode of Tile Money is brought to you by the National Tile Contractors Association and Sponsored by Laticrete International.

https://laticrete.com/

https://www.tile-assn.com/#

I had the pleasure to get to know Martin Brookes during Coverings in Orlando. He took some time out to record an episode with me and I'm glad he did! We discuss employee training and retention, selling true value, creating a sustainable business and much more!

This episode of Tile Money is brought to you by the National Tile Contractors Association and Sponsored by Laticrete International.

https://laticrete.com/

https://www.tile-assn.com/#

Coverings was a great experience! In this episode I discuss the value of attending and what you can expect to see if you've never been. Of course I discuss how attending can benefit your business as a tile contractor.

This episode of Tile Money is brought to you by the National Tile Contractors Association and Sponsored by Laticrete International.

https://laticrete.com/

https://www.tile-assn.com/#

I'm excited for the new "Tile Money Tip" format, this is something we would love to get your feedback and interaction on. Ron is happy and eager to answer your questions about Negotiation and Sales. Friends let's take advantage of this opportunity to learn and grow in knowledge and profits!

This episode of Tile Money is brought to you by the National Tile Contractors Association and Sponsored by Laticrete International.

https://laticrete.com/

https://www.tile-assn.com/#

Are you frustrated with price shoppers? So was I! What helped was when I realized that I had to market to the customer's who were Value shopping! It's not necessarily an easy thing to accomplish but it can be done! Start by creating an avatar of your ideal customer, get very specific. Once you know who your ideal customer is, then you can start to market to them and everything becomes easier the more of these customers you can win over!

This episode of Tile Money is brought to you by the National Tile Contractors Association and Sponsored by Laticrete International.

https://laticrete.com/

https://www.tile-assn.com/#