This Working Life

To Be or Not to B Corp


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Can profit and purpose mix successfully?
Certified B Corporations are businesses that meet high standards of verified social and environmental performance, public transparency, and legal accountability to attempt to balance profit and purpose. But can business, including big business, really be used a force for good?
Guests include: Andrew Davies, CEO of B Lab, the organisation that is trying to grow the B Corp movement here in Australia; corporations law expert from University of Melbourne Professor Ian Ramsay; and Audrey Khaing-Jones, founder of online designer fashion rental company GlamCorner, which last year became a certified B Corporation.
Then executive coach Amanda Blesing shares her tips on how to self-promote at work without coming across as a used car salesperson.
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This Working LifeBy ABC

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