Eldon Sprickerhoff, widely known and respected for his innovative achievements in cybersecurity, is the Co-Founder of eSentire, a leading global cybersecurity Managed Detection and Response company. Sprickerhoff has a Bachelor of Mathematics (Major: Computer Science, Minor: Economics) from the University of Waterloo, and was awarded the J.W. Graham Medal in Computing and Innovation. He was inducted into the Waterloo Region Entrepreneur Hall of Fame this year and currently works as a Strategic Advisor at Caledon Ventures.

Sprickerhoff knows great tech isn't enough.

"Committed" offers Entrepreneurs "survival strategies" that encourage technical founders to embrace their new title, the one that matters most: Chief Survival Officer.

"Eldon Sprikerhoff is a legend in the Canadian tech sector — for his pioneering success in founding eSentire, and also for being one of the best mentors around. Anyone who has ever wanted to start a business will benefit from Eldon's hard-won wisdom, delivered with his usual candor, wit and humility. This is a terrific guide to building great businesses, but also, and maybe even more importantly, it is a book about how to stay sane and hopeful when the going gets tough."

• Charles Finlay, Founding Executive Director of Rogers Cybersecure Catalyst at Toronto Metropolitan University

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