Total Retail Talks

In episode 92 of Total Retail Talks, Bridget Russo, chief marketing officer of Shinola, a luxury retailer that specializes in watches, bicycles and leather goods, discusses the brand's commitment to American manufacturing and jobs. Russo details Shinola's recent marketing campaign, Let's Roll Up Our Sleeves, which celebrated the idea that hard work creates jobs and…

In episode 91 of Total Retail Talks, Aaron Bata, head of customer experience at Tuft & Needle, a manufacturer and online retailer of mattresses, is interviewed by Total Retail's Joe Keenan on how the brand is using feedback from its customers to inform business decisions. Bata also offers his advice for other retailers that are…

In episode 90 of Total Retail Talks, MC Halfpenny, director of operations at Uncommon Goods, an online retailer of unique gifts and creative home decor, talks about how proactive customer support is helping the company to improve the order delivery process. Halfpenny shares details about the support process at Uncommon Goods, the business benefits it…

In episode 89 of Total Retail Talks, recorded at the recent Total Retail Talks Live event in San Francisco, Total Retail's Editor-in-Chief Melissa Campanelli interviews Joanne Hsieh, chief operating officer at Walker & Company Brands, a company known for its health and beauty products for people of color. Hsieh discusses how Walker & Company has…

In episode 88 of Total Retail Talks, Jennie Pastor, CEO of Kavador, an online marketplace for curated fine jewelry, tells us about how the company is personalizing the customer experience, and what impact that is having on sales. Pastor also offers her advice for other retailers looking to bring personalization to the online shopping experience.

In episode 87 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Helen Vaid, chief customer officer of Pizza Hut, during the recent Total Retail Talks Live event in San Francisco. Listen in as Helen shares why an omnichannel approach has been key to Pizza Hut's customer service success. (Helen was also named to…

In episode 86 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Heidi Zak, co-founder of ThirdLove, a personalization app for bras, at a recent Total Retail Talks Live event in San Francisco. Listen in as Heidi discusses why personalization has been critical to the success of ThirdLove.

In episode 85 of Total Retail Talks, Chris Marantette, president and chief financial officer at NetRush, a retailer and agency that partners with brands to grow and manage their products on the Amazon Marketplace, discusses the opportunities and challenges, including sales tax obligations, that come with selling on online marketplaces. In particular, Chris details how…

In episode 84 of Total Retail Talks, I interview Erick Roesch, director of business intelligence at Rue La La. Roesch discusses how the members-only online fashion site is using a data warehousing solution as part of its efforts to personalize the shopping experiences of its customers.

In episode 83 of Total Retail Talks, Peter Weedfald, senior vice president of sales and marketing at Sharp Home Appliances, discusses how traditional brick-and-mortar retailers — and their product suppliers — can compete in today's digital retail environment. Weedfald also offers his thoughts on the technology trends that will have the biggest impact on the…