Trent365

University of Derby, UK has announced that they will be dropping their Spa Management degree courses, due to a steady decline in student numbers.

On the other side of the world, Melbourne's RMIT University no longer offers its Master in Wellness degree.

According the University of Derby, the Spa Industry is shifting to more industry-led qualifications.

Maybe? Not sure?

But the problem is, in many countries, the authorities and regulators do not accept Spa industry qualifications. Instead, they insist on recognised institutional degrees.

The regulators say they require institutional qualifications. The institutions say they can't provide them.

This looks like it's going to become a MASSIVE problem.

#spamanagement #education #spaindustry #regulators

 

Thanks to Amanda Pauley at Professional Beauty & Kathryn Dowthwaite-Blay for their contributions.

Fear of Failure can be crippling. But what about Fear of Success?

Some people effectively self-sabotage their own work, even without realising it, for fear of what might happen if they actually succeed.

This is especially true of those working on a 'Side Hustle' in the hope of finding their next career.

And it's even more severe when the Side Hustle is a success by many measures, but maybe not quite strong enough financially for that person to walk away from their current job and go all in on the new thing.

 

#fearoffailure #fearofsuccess #sidehustle

One of the last remaining consumer magazines for the Spa industry in Asia, AsiaSpa, has announced they have ceased operations, as of October 28th, 2019.

The publisher of AsiaSpa, Blue Inc Media, is itself a subsidiary of Singapore Press Holdings (SPH). SPH had a major management shakeup earlier this year.

It would be easy to write this off as just another example of the changing face of the Media Industry.

But could it also be a sign of the changing face of the Spa Industry too?

 

#spaindustry #mediaindustry #publications

BIG NEWS...for those that have been asking.

I have now got the FULL archive of Trent365, in both Audio and Video format, on my website for your listening and viewing pleasure.

:-)

Just head on over to https://www.trentmunday.com/ and on the menu bar you'll see an option for PODCAST & VIDEO.

There's a Search function on both pages so should have no trouble finding the episodes of interest.

Love it? Hate it? Don't care? Let me know either way. 

 

PS: Here's a link to the Jet Lag app I mentioned... https://www.timeshifter.com/

 

#contentstrategies #personalbranding #contentcreation

We all know that you get dehydrated when you fly.

But even I didn’t realise just how much.

It turns out you can loose up to 2 litres of water on a long haul flight - like the 13 hr flight I just did from London to Kuala Lumpur.

So drink up!

#dehydration #flying #traveltips

Google has just made a meaningful update to their search algorithm.

BERT - Bidirectional Encoder Representations from Transformers.

There's lots of technical explanations to exactly what the new update means, but in short, it makes it better and understanding the real intent of the search query.

The new update will process words in relation to all the other words in a sentence, rather than one-by-one in order. BERT models can therefore consider the full context of a word by looking at the words that come before and after it—particularly useful for understanding the intent behind search queries.

Here's a great article to explain it all much better than I ever could...

https://www.blog.google/products/search/search-language-understanding-bert

#BERT #googleupdates #algorithms #search

We all know WeWork has been a train wreck.

Legendary Silicon Valley Venture Capitalist Ben Horowitz says if only they had a Great But guy in the organisation, things might have turned out very differently.

Every company needs at least one person who will say, 'That's great...but...what about...?'

Who is your Great But guy...or girl?

 

#wework #companyculture #questioning

Google has launched their Digital Wellbeing Experiments.

6 new Apps, designed for Android of course, created to help you manage your time and exposure to your digital devices.

They’re also inviting developers to download the Hack Pack to get access to the API and create their own Experiments.

Interesting times in the world of Digital Wellness.

https://experiments.withgoogle.com/collection/digitalwellbeing 

#wellness #digitaldetox #digitalwellbeing

The simplest of gestures can make a significant impact.

Case in point, The Cookie by Doubletree!

Whenever you check in at a Doubletree by Hilton hotel, they give you a really yummy, warm, chocolate chip cookie.

It is the ONLY welcome / arrive gift that I still remember from the many, many hotels I've stayed at over the years.

Simple. Impactful. Memorable.

And a great brand message.

#doubletreebyhilton #cookie #hotels #welcome #branding

Have you got a specific age demographic in mind for your product or service and would like to do some market research to find out a little bit more about what makes them tick?

Get on to Tinder!

Yes, the Match Making app.

That's what David Harry Stewart, the founder of AGEIST did when he set out to launch a publication, and ultimately a community, for the over 50's.

Super smart! Love it!

#ageing #publications #marketresearch