Sign up to save your podcasts
Or
Share Twitch’s CMO Doug Scott: Brands are Still Wrapping their Heads Around the Engagement Power of Live Streaming
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Twitch’s CMO Doug Scott: Brands are Still Wrapping their Heads Around the Engagement Power of Live Streaming
Twitch’s CMO, Doug Scott dives into how he explains the streaming service to non-gamer CMOs, and why he's so bullish on eSports. Scott also details the huge spikes Twitch has seen since the Covid-19 shelter in place orders and how a broader audience is seeking non-gaming content.
Produced by Kenya Hayes
View all episodes
By Mike Shields
4.8
4343 ratings
Twitch’s CMO, Doug Scott dives into how he explains the streaming service to non-gamer CMOs, and why he's so bullish on eSports. Scott also details the huge spikes Twitch has seen since the Covid-19 shelter in place orders and how a broader audience is seeking non-gaming content.
Produced by Kenya Hayes
More shows like Next in Media
View all
Decoder with Nilay Patel
3,141 Listeners
Pivot
9,543 Listeners
Channels with Peter Kafka
556 Listeners
The Daily
112,414 Listeners
Strictly Business
91 Listeners
The Prof G Pod with Scott Galloway
5,441 Listeners
The Ezra Klein Show
16,225 Listeners
The Powers That Be: Daily
366 Listeners
Plain English with Derek Thompson
2,272 Listeners
The Ankler Podcast
106 Listeners
The Town with Matthew Belloni
1,077 Listeners
Marketecture: Get Smart. Fast.
21 Listeners
The Interview
1,549 Listeners
The Varsity
59 Listeners
The Grill Room
53 Listeners