Unapologetic

In this raw and unapologetic conversation, Lori Young joins me to unpack what it really takes to stand out, build trust, and sell offers in today’s noisy online world. Forget the polished highlight reels and cookie-cutter strategies—2025 buyers crave authenticity and alignment. 

We dive into why your quirks are your superpower, how leading with your values attracts the right clients, and why sharing the messy middle of your story builds deeper trust than any polished sales page ever could. Together, they explore the standout factors that set you apart: unapologetically showing your personality, sharing thought leadership that takes a stand, giving generously from your expertise, and returning to the timeless basics of business—service, empathy, and relationships. 

If you’ve been feeling drowned out in the crowded online space, this episode will give you the permission and practical perspective to find your edge, fly your freak flag, and sell from a place of truth.

About Lori: 

Lori is the creator of Clarity to Clients Studio and the visionary behind the AI-powered OfferMojo™ Squad. With over 20 years of experience crafting and launching offers, she blends intuition, strategy, and soul to help heart-led coaches, healers, and experts build aligned offer ecosystems that scale without burnout. Known for her grounded integrity, empathetic presence, and sharp strategic insight, Lori guides clients to clarify their audience, structure their core offers, develop magnetic messaging, and step into visibility with confidence — leaving them with everything they need to sell with ease.

Connect with Lori here: 

Instagram: https//www.instagram.com/offer_magician LinkedIn: https://www.onamissionbrands.com/onamssion_brands Website: https://www.onamissionbrands.com AI Offer Confidence Toolkit https://www.onamissionbrands.com/offer-checklist

Are you a fitness professional that wants to get clear AF on the simple strategy and systems that are going to scale your business in 2026? 

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IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

On today's episode, Jackie is sharing her life-changing story of having multiple strokes, the reality of her recovery and life post-stroke, as well as how that has shaped the work she does with clients now. We discuss the importance of reclaiming one's identity and belonging in the workplace, the challenges of recovery, and the need for individualized support in professional environments.

Jackie also talks about the impact her experience has had on her idea of success, how that has shifted, and why it's so important to define success on your own terms. 

We'd love to hear your takeaways after you give the episode a listen! 

About Jackie: 

Jacquelin is the founder and certified organizational coach of Coaching That Belongs, a practice that provides 1:1 and organizational coaching in support of others finding their belonging at work. She is also a writer and a speaker, where she brings her background in HR leadership and her lived experiences as a stroke survivor to raise awareness, agency and accountability for individuals, leaders and organizations.

Connect with Jackie here: 

IG: @coaching_that_belongs 

https://www.linkedin.com/in/jackieconnelly/

www.CoachingThatBelongs.com

FREE Workshop: The Six Figure Plus Planning Workshop - instant access here!

Book a Free 45 min Strategy and Systems to Scale Session here! 

Book a free 30 min consultation call and let's chat about how I can support you to achieve your goals!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

On today's episode, I have my friend Kate with me who ran a successful online knitting magazine for many years and is now a business coach. 

We talk about how we've navigated balancing life and work, the importance of authenticity online, and how showing up imperfectly is what creates real connection. Our conversation also touches on redefining success and making a genuine impact in the world. 

About Kate: 

Kate Gilbert is an action-oriented business coach. Clients affectionately dub her a “hand-holder-slash-butt-kicker” for her unique blend of compassionate support and a can-do attitude. Her Post It Pronto and 30-Day Sprint programs are known for transforming social media struggles into enjoyable, effective strategies, helping business owners free up time and build momentum toward their big goals.

Connect with Kate here: 

https://www.instagram.com/kategi/

https://www.linkedin.com/in/katefgilbert/

https://www.youtube.com/@KateGilbertCoach

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

I can't believe it's already been 100 episodes!! Well, I can, but also it seems like so many and I do remember when I was only considering starting this podcast! 

Today, I'm sharing what I've learned in that time, what I've loved, and what I would've done a bit differently. 

There's also a little story time about the only episode I've ever taken down... and why it matters to make sure you're always aligned with your guests. 

Even if you don't have a podcast - I connect a lot of what I've learned back to business and content, and there's some good mindset shifts in there too! 

I'd love to hear from you - what has been your favourite episode thus far??

Cheers to 100 episodes!! Thank you so much for listening! And I'm so excited to do (at least) 100 more 🩷

The Six Figure Plus Planning Workshop is here!! 

🎉I'm going to share with you what's been working for me and my clients over the last 13+ years to build, grow, and scale sustainable businesses and how you can use that to plan out your 2026 to make it your best year yet! 

Sign up to join us Nov 19! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

On today's episode, Sharon and I get into a topic that definitely needs more air time - creating community and collaboration OVER competition. 

And we mean this in the realest way. Not the - sure, let's collab just so I can benefit... 

Actually working together and lifting each other up so we can ALL get farther ahead. 

This is something we are both incredibly passionate about and find so important, not only to women right now, but also to show the next generations, in terms of what is possible for women and that we can do it together. 

As Sharon says "The impact that I want to make is for the generation that's barely born. And that's my granddaughter. And I want her to know that the women she sees as I'm building this out, the women she sees around me, everything is possible." 

In the world right now, we need more of that. 

To see and believe that the things we want to do ARE possible and to find the right people that are there to support you to do it. 

We'd love to hear your takeaways after you listen!

About Sharon:

Today’s guest is Sharon Ringier, a small business alignment strategist, visionary entrepreneur, and community builder. She’s the founder of The Possible Woman Magazine and The Possible Woman Collective, a free community for female entrepreneurs. Sharon describes her work as the ‘Nanny McPhee for ambitious female entrepreneurs’—guiding women with clarity, strategy, and resources, sprinkled with wisdom and a touch of magic, to transform bold dreams into achievable realities and make the impossible possible.

Connect with Sharon here: 

https://dot.cards/sharonringier

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

This time of the year often comes with a fair amount of pressure for business owners... Black Friday, it's coming up on the end of the year (have you reached all your goals?!), and then the new year... 

So I'm not going to add MORE pressure .

I am going to give you some really simple things you can do to recognize what you HAVE achieved this year, keep you focused on YOUR goals, continue building momentum into 2026, and reframe the whole 'end of the year what did I or didn't I achieve' conversation. 

These are some of the simple, unsexy things that are the most helpful and that truly do matter in terms of growing and scaling your business in a sustainable way. 

I'd love to hear your takeaways once you listen! 

For Q4, I'm offering FREE 45 min Q4 Consistent Income Strategy Sessions where we'll map out a strategic plan for the rest of your year and you'll walk away knowing what gaps to fill and the simple strategies to focus on to make consistent $10-$20K cash months! 

Book yours here! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

You've definitely heard all about this elusive 'balance' that we apparently need to find between ALL THE THINGS we need to do as business owners and then taking care of everyone in our lives (whoever that includes for you!), AND then somewhere in there maybe ourselves... right?! 

Amy and I are talking ALL about our thoughts on this today, and I love her even changing the word 'balance' to harmony. Because that itself is a shift. 

Is there truly balance? In the REAL sense? 

Short answer - obvious no. But we're going deeper today and talking about how you can focus on what really matters to you to find a sense of harmony and fulfillment in both your business and life! 

ABOUT Amy: 

Amy Pierre-Russo is a Certified Life & Leadership Coach and a passionate advocate for work-life harmony. She believes it’s possible to build a fulfilling, purpose-driven career and be present with your family, your community—and most importantly, yourself. Her own journey into motherhood awakened a deep desire to foster community and create support resources for others who want to nurture their families without losing themselves. Amy’s professional journey began in Human Resources, where her passion for people and wellness led her to work on corporate wellness and benefits initiatives, among other projects. Today, with over 500 hours of coaching experience and extensive expertise supporting working parents, she helps parents—primarily entrepreneurial moms—design sustainable lives that align with what truly matters. She re-centers herself through connecting with friends over coffee, practicing heated yoga, or immersing herself in a good book. Her current programming includes an 8-week Life Alignment training program, the Harmonious Moms community, and personalized one-on-one coaching.

Connect with Amy here: 

Link to freebie: The Hustle to Harmony Self-Assessment Quiz

Website: https://www.coachingwamy.com

Socials and all other links: https://coachingwamy.start.page

Want to work together 1:1 - this is a partnership where we work closely together to grow and scale your business with systems and strategy aligned with your goals. 

If you're a conscious woman business owner driven by passion and purpose looking for support to help you grow a sustainable, long term business - I'd love to chat! 

Start with a free 30 min strategy session so we can map out the rest of your 2025 here: 

Book here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Today's episode is the pep talk/chat we all need sometimes about something that very commonly comes up in a lot of my talks with clients and friends - comparison. 

Opening up social media and being bombarded with a bunch of people who are also doing the 'same thing' as you (in the same industry) or just also run online businesses and the immediate thoughts of - sh*t. Look at what I'm missing. I'm not doing 'x'. Why am I not getting clients like her? Why does she make it look SO easy... 

On and on.

This is one of those things that can take your confidence out and business with it - IF you let it. 

Listen in for the mindset shift (or a few 😉) that we all need to get back on track and focused on what matters to YOU. 

I'd love to hear your takeaways after you give the episode a listen! 

I have a couple spots open to work together 1:1 - this is a partnership where we work closely together to grow and scale your business with systems and strategy aligned with your goals. 

If you're a conscious woman business owner driven by passion and purpose looking for support to help you grow a sustainable, long term business - I'd love to chat! 

Start with a free 30 min strategy session here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

On today's episode I have with me Jo and we are diving into all things branding! This is such a great conversation because too often branding is thought of as just 'how you look online' aka your logo, colours, making sure those things match and are cohesive across your platforms. 

But it's truly so much more. 

The right personal branding allows you to stand out from the crowd, resonate with your ideal clients, while being authentic and true to you. 

This is so important right now in terms of building trust with potential clients and being able to grow and scale a business that's really aligned with you and how you want to make an impact. 

We'd love to hear your takeaways after you give the episode a listen! 

About Jo: 

Today’s guest is Jo Espejo, founder of Branding by Jo, a strategic brand agency empowering women-led businesses to scale with clarity, confidence, and connection. Jo believes branding is more than just visuals—it’s the bridge between who you are and the people you’re meant to serve. Through intentional strategy, storytelling, and collaboration, she helps ambitious women create brands that feel aligned, attract the right opportunities, and make a lasting impact—without sacrificing presence, purpose, or peace.

Connect with Jo here: 

www.instagram.com/brandingbyjo www.facebook.com/brandingbyjo https://www.linkedin.com/company/brandingbyjo/ https://www.pinterest.com/brandingbyjo/ https://www.tiktok.com/@brandingbyjo

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

This is literally one of the reasons I created The Safer List. 

Because people are skeptical and want to know who they're buying from. 

Not only have they been burned by shitty coaches or programs, values and knowing where you stand with what's happening in the world is HUGE. 

It's not just about distrust in the coaching industry. 

It's much more multifaceted than that. 

In today's episode, I'm going over a few things that are impacting business and trust, as well as what that does and doesn't mean for sales, and what you can consider in terms of how you're doing business. 

I'd love to hear your thoughts and takeaways once you give the episode a listen!

To join us for 30 days free in Impact - check out the details and grab your spot using promo code IMPACT30: 

Check out Impact here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.