Unapologetic

On today's episode, I have Lilian joining me to chat about the power of storytelling in business! I know, we've all heard how important it is to tell your story, and I think you'll enjoy the perspective that Lilian brings as someone who has years of experience in PR. She shares her insights on how you can stand out from the crowd and leverage your unique story (emphasis on unique!) to build trust and credibility with your audience and clients. 

We also dive into being truly authentic online, and facing the judgment that can potentially come from that. 

We'd love to hear your biggest takeaways once you give the episode a listen! 

About Lilian:

As a media authority amplifier, Lilian works with established authors and entrepreneurs to help them increase cash flow by leveraging their authentic stories to get on the right stages and on the right media platforms and podcasts. Through her proprietary method, her clients learn how to launch successful media campaigns and build strong mindsets as media savvy global industry leaders.

Connect with Lilian here: 

www.inretrospectwritingservices.com

www.instagram.com/liliansueprcoach

www.linkedin.com/in/liliansue

https://www.facebook.com/share/g/16H7MN1NLi/

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IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

After an amazing summer break I'm back and I've got such a good episode for you today! 

I knew I was taking this time off, but when I actually slowed down - I didn't realize how tired and burnt out I really was. Not really from business, from a number of things, but it still goes to show just how important it truly is that we do take time for ourselves. 

As business owners, this can be SO hard. We start our businesses thinking about all the time freedom and flexibility... and that kinda goes out the window when we get into it. 

In this episode, I talk about my time off and what my biggest 'aha' moments were from that as well as five specific things that I did ahead of time (and you can too!) that kept the momentum going in my business while I 'pulled back'. 

I'd love to hear your biggest takeaways and I hope this inspires you to plan to take more time for yourself too! 

You can grab the Asana yearly planner I mentioned in the episode here: 

FREE YEAR PLANNING TEMPLATE

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Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

It's not 'business as usual'. Things are f*cked. I'm really honest and I don't sugar coat it. 

BUT - your business isn't on hold. And your goals shouldn't be either. There isn't a better time or 'let's wait this out' until things settle... 

And also - it is hard to hold both. 

I'm sharing today what has really helped me because I've found it really hard to not be distracted. 

To figure out how to still run my business while also trying to process my feelings around the horrifying things that are happening every day and not get stuck ruminating on that forever (and then getting nothing done...) 

I'm breaking it down today and I hope you find it helpful if you're also finding it hard 🤍

Let's connect for a coffee and chat here! 

Book a free Systems and Strategy Session to Scale here! 

Go connect on the IG post here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Last week I talked about the platforms part of systems to scale, today I want to get into more of the workflows to save you time, as well as leads and sales systems that are going to help you more directly make the money in your business. 

I'm giving lots of tangible examples and ways you can think about creating workflows and systems in your business to help support you and run your business efficiently as you scale! 

I'd love to hear what you found most helpful after you give the episode a listen! 

Grab the replay of the masterclass - The Real Strategy Behind Scaling a Business that Fits Your Lifestyle and Income Goals - BECAUSE YOU AREN'T MEANT TO DO IT LIKE ANYONE ELSE!

Grab your FREE Systems + Strategy to Scale session here! 

Q's for EPISODE 100 and topics you want to hear - add them all right here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

No one loves this one. But it's literally one of the BIG things that make scaling your business more effective, gives you more time (even right now), and allows you to have a business that's sustainable long term.

We don't love hearing these things because it's not 'fancy', it's not an overnight solution to making a ton of money, and sometimes it makes you second guess why the F you started a business... Because often the things that work are also the ones that are a bit of a mindf*ck, at least at first.

If you want to make getting consistent leads and clients easier long term - you'll want to give this episode a listen!

Grab your FREE Systems + Strategy to Scale session here!

Q's for EPISODE 100 and topics you want to hear - add them all right here!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

This is a two part Spilling the Coffee episode all about 'Systems to Scale'. Often, people think about systems and immediately think it means platforms but that is only part of the equation. 

I like to think of it as the internal support for you and your business, kind of like the infrastructure. The things that make your business run more smoothly, and allow you to get everything done more effectively and efficiently. 

Today, I'm starting with the platform side of things because although it's not all of it, is a part. And it's one that I know is confusing, can be frustrating, and sometimes costly for a lot of people. 

I want to clear a few things up - like are there platforms that you ABSOLUTELY NEED to scale - and how to figure out which platforms are going to support YOU to scale! 

I'd love to hear your thoughts after you give the episode a listen! 

Join me Tuesday June 17 for my FREE Masterclass: 

The Real Strategy Behind Scaling a Business that Fits Your Lifestyle and Income Goals - BECAUSE YOU AREN'T MEANT TO DO IT LIKE ANYONE ELSE!

I'll be going into even more strategy and systems for scaling your business so you can gain clarity on what YOU really need to achieve the business and life you want! 

GRAB YOUR SPOT HERE

Want to get more specific feedback and answers to your tech, systems, automations, and strategy questions?? 

Join us for FREE at Tech Help Desk! It's every 1st and 3rd Wednesday of each month - the next call is Wed June 18!

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Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

My friend Michelle Vande Hey joins me today to share how she became a life coach and trauma sensitive yoga facilitator, and most importantly, someone who is deeply passionate about creating a safe space for others, especially given her story.

Michelle was a guest speaker and shared her story on the 'WHEN stories' series (also linked below!!) which is all about - 'when everything changed'. For her, this was first at 15. Finding out she is an intersex person. 

THIS conversation is especially important right now. In pride month. With the state of world and all the thoughts, opinions, and rhetoric around LGBTQIA+ people and their rights. 

You matter. Your story matters. 

Please share with anyone who needs to hear it and be sure to give Michelle's WHEN story a watch - let's get her way past 1000 views!!! 

WATCH IT HERE!!

About Michelle: 

Michelle is a Certified Holistic Life Coach & Trauma Sensitive Yoga Facilitator. She empowers mission-driven entrepreneurs, business owners, and leaders to overcome the culture of overgiving and self-sacrifice so they don’t lose themselves in their mission. Michelle guides leaders & teams to overcome compassion fatigue, vicarious trauma, and burnout. Through holistic coaching, trauma sensitive yoga, and breathwork clients connect more deeply to themselves, their mission and their community which creates long-lasting sustainable impact. When she’s not coaching, speaking or facilitating you can find Michelle dancing in her kitchen, biking to pilates, getting lost in the woods, or getting up with the sunrise.

Connect with Michelle here: 

INSTAGRAM 

FACEBOOK

LINKEDIN

YOUTUBE

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Do I believe 'money mindset' is a real thing or is it all BS??

I'm breaking it down in the episode today!

Like many things in the online space, the conversation around 'money mindset' can be very shame-y and blame-y for all the wrong reasons... One of the BIGGEST being - we can't boil down success in business to be dependent on ONE thing. 

AKA - clear your money blocks and suddenly ''all is well', success shall now find you... (right?) 

And if doesn't - your mindset is NOT right, still blocks. 

I'm pretty sure that's not how it works... (or how anything in business works) but let's dive in. 

I'd love to hear your thoughts after you give the episode a listen! 

FREE MASTERCLASS COMING UP TUESDAY JUNE 17 2PM EST

The real strategy behind scaling a business that fits your lifestyle and your income goals...BECAUSE YOU AREN'T MEANT TO DO IT LIKE ANYONE ELSE.

Sign up here to join us!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

I'm starting with a question today - Are you chasing what you think you 'should' be doing in business, what a business (apparently) 'should' look like, what you maybe feel pressured to do... 

Or building and working towards what YOU really want - regardless of what that looks like. 

You have the power to choose whatever you want your business to look like and to build and scale to whatever your desired bigger vision is - business and life. 

I'm always going to say, I don't give two sh*ts about what's popular online and I'll be first to cheer you on however you want your business to look like and whatever YOUR goals are (aside from scams and illegal things - then I'll definitely tell you let's not) 

The most important thing is that you're deciding what you want and what's going to make you happy. Regardless of what anyone else is doing. 

I'd love to hear your thoughts after you give you the episode a listen! 

The real strategy behind scaling a business that fits your lifestyle and your income goals...BECAUSE YOU AREN'T MEANT TO DO IT LIKE ANYONE ELSE.

Sign up here for the masterclass on Tuesday June 17 2PM EST! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

This isn't really about - do this online or say this, I mean I get into some of what I see resonating for myself and my clients because it actually relates to the bigger conversation and thoughts I have around social media right now. (And just in general)

It's mainly the pressure. 

The expectations. 

The whole 'I have to do this' or sound this way or I won't be successful. Or that you have to filter what you REALLY want to say because you're worried about who is going to take it the wrong way or might get offended. 

YES, you have to market your business. BUT - you also get to choose what that looks like. And putting more pressure on yourself to try to fit the box of 'it has to be done this way' is going to make it really hard, if not impossible, to achieve YOUR idea of success. 

I'd love to hear your thoughts after you give the episode a listen! 

Let's connect! Book a FREE Recurring Revenue Strategy Session where we can connect and chat about how you can combine strategy and systems in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.