Unapologetic

I absolutely LOVE this conversation that Ana and I had especially given the state of the world. We are both no-BS, all real talk and real business which is exactly what women need right now. 

Ana shares her story of transitioning (or more so, just building alongside) her military career, multiple businesses from brick and mortar to online. 

We discuss how now, more than ever, it is the time to take control of your future and your finances. It might sound like that's 'taking a risk' or a chance, but really, the bigger risk right now - not betting on yourself. 

We'd love to hear your thoughts after you give the episode a listen! 

About Ana: 

I’m Ana McKenna, and I help women—especially those in their 40s and beyond—turn their businesses into bold, bankable brands.

I’ve spent decades building, scaling, and leading businesses that range from bustling dance studios and brick-and-mortar storefronts to online coaching programs and digital memberships. I know what it’s like to scrub the floors and make payroll. I know the thrill of a sold-out recital and a five-figure launch. And I know how to grow a business that actually fits your life—not the other way around.

These days, I coach and mentor female entrepreneurs who are done playing small. They’ve built something solid and now it’s time to scale—to 10K, 20K, or even 30K+ months—with strategy, systems, and confidence. Through programs like Better Business Breakthrough and the Better Life School, I teach women how to stop doing all the things and start doing the right things.

Whether you're a studio or gym owner, a creative, brick-and-mortar babe, or wellness side-hustler, I’m here to help you simplify your business, amplify your brand, and grow with clarity and intention.

Connect with Ana here: 

IG https://www.instagram.com/anamckennaofficial/

TikTok https://www.tiktok.com/@ana_mckenna

Youtube https://www.youtube.com/@AnaMcKenna

Website https://www.ana-mckenna.com/

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Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

We all want things to be "easier" in business and to be able to free up more time, right?? And you can ABSOLUTELY do that with automations (and the right systems)... 

BUT, is there a point when you've automated too much?

Or - if you're over doing all the tasks you're having to do every day, where do you even start??

What's really the BEST way to go about setting up automations for your business?? 

I'm going to break it all down today - IMO, what it can look like if your business is "over" automated, where you should get started or what you can think about automating first, and how this all applies to YOUR business. And on that last note, that's probably the most important. Because it really doesn't matter what automations anyone else has, it matters what you need... 

I'd love to hear your thoughts after you give the episode a listen!! 

If you want to join us for Tech Help Desk, it's every 1st and 3rd Wed of each month! This is your opportunity to ask all your tech, systems, and automations questions for FREE! Sign up here to join us!

Let's connect! Book a FREE Recurring Revenue Strategy Session where we can connect and chat about how you can combine strategy and systems in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Why do so many people hate on Facebook and email? Well, we don't know. And today, Tracy and I are talking about not only the importance of growing your email list and giving some tips that will help you with the 'But I don't know what to write in my emails' thoughts that always pop up. (Because you do, you're just making it WAY harder on yourself than it needs to be, trust us 😉) 

We're also discussing why Facebook is not dead and can actually help you grow your business and really boost your visibility in front of your ideal clients. I know, so many people have sworn it off. But - give the episode a listen and see why you *might want to think about going back... 

And, we get into some really great tangents about the realities of building businesses online. Which is pretty much always my fav. 

We'd love to hear what you think about the episode once you give it you listen!! 

ABOUT TRACY:

As CEO and Founder of Tracy Beavers Coaching, Tracy has a proven track record in business growth. With an award winning career spanning 20 years, Tracy has guided hundreds of entrepreneurs to grow their business visibility through organic marketing strategies. She is a public speaker, and a published author. She has been featured by CBS television, the Wall Street Journal, Vanity Fair Lingerie, and Kajabi. She is the creator of the top ranked business podcast “Create Online Business Success!”

Connect with Tracy here: 

Personal Facebook

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Podcast - APPLE or SPOTIFY

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

I'm sure this doesn't come as a surprise but for today's coffee spill is breaking down the BS. 

There is some WILD shit out there. 

And there IS something I can guarantee you about it - it is NOT the magic bullet to build or grow your business. 

No one has the secret or code for anything. 

There's nothing magical about any of this that's going to make this massive difference in your business that somehow is going to translate into a fully sold out, sustainable, long term business. 

That doesn't even make sense. 

Today is all about why that is just going to waste your time and, in the end, you're going to come back to what you really need to focus on... for YOUR business. 

I'd love to hear your thoughts after you give the episode a listen!!

Let's connect! Book a FREE Recurring Revenue Strategy Session where we can connect and chat about how you can combine strategy and systems in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

The shift happened in January. I don't know how you wouldn't have felt it if you're online... 'Trolls' used to be (for the most part) someone who didn't like what you posted, said, was having a bad day, and decided instead of continuing to scroll past they'd leave their 'thoughts'. It still wasn't nice by any means but what we're seeing now isn't even trolling. 

It almost feels as if it was something that was caged, talked about but not quite so openly, you knew it was definitely there but there weren't a lot of people that would be so blatantly and brutally racist, misogynistic, hateful, and just f*cked up. 

Today I'm calling what it is. Because it's not trolling. And it's so far from ok. 

Let's connect! Book a FREE Recurring Revenue Strategy Session where we can connect and chat about how you can combine strategy and systems in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Today's episode is another review of a platform I love - ThriveCart! 

If you are still using Stripe or Paypal links, e-transfer or Venmo to get payment... and chasing invoices every month - this is definitely an episode you don't want to miss! 

Not only does ThriveCart provide checkouts and sales pages to get your payments straightened out and streamlined, it offers a ton of really great integrations to make it easier to connect with your current platforms, as well as something many people don't know about - courses! 

I go over all of it today, plus a ton more of the benefits and as always, I'm going to tell you about what I don't love (which isn't much but let's real, nothing is ever perfect) 

I'd love to hear your thoughts after you give the episode a listen! 

If you want to join us for Tech Help Desk, it's every 1st and 3rd Wed of each month! This is your opportunity to ask all your tech, systems, and automations questions for FREE! 

This Wed, May 7, is our next call and I'll be opening it up with some tips on how you can audit your platforms to be sure you're not overspending on what you have! 

Sign up here to join us!

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

This one is by request and I also love that it was requested because I think it's really important to talk about. 

I'm sure at some point or another you've heard of objection handling - whether you've been told 'how to do it...', been on a call or in the DMs with someone who 'handled your objection', or maybe you've heard the stories... 

There's a MASSIVE difference between talking to someone about their concerns and questions and the kind of 'objection handling' that is often referred to, especially in the online industry (we'll just use this as a whole because it's not actually just business coaching but it is common there). Making someone feel guilty, dismissing the validity of their concerns - especially around money, or pretending as though everyone should just be ready to invest/pay you instantly is not ok. 

I'd love to hear your experience with objection handling and your thoughts after you give the episode a listen! 

Let's connect! Book a FREE Recurring Revenue Strategy Session where we can connect and chat about how you can combine strategy and systems in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

If you are a parent and run a business, I feel like we hear often how amazing it is that we have the flexible schedule, can pick up and drop off our kids at school, have time for the appointments and don't have to ask anyone for time off to take them... 

All this is true. 

BUT - it's also hard. 

And many times, this is the conversation people don't want to hear or have openly. Because it sounds like you're ungrateful for the flexibility you do get. Or if you say it's hard, then it's like - well, you could go back to a 9-5... 

Here's the thing, two things can and ARE true at once. 

I have had so many conversations with friends and clients about this. 

I love my business and the flexibility and all it allows it me and I would never go back to nursing... 

AND that doesn't negate the fact that it's also hard to do all the things I need to when my kids are home because they're off for a week or have a random day off pop up because the reality is, we still have to run the business. 

So today, I'm getting into it. 

I'd love to hear your thoughts after you listen! 

I'm booking 10 FREE Recurring Revenue Strategy Sessions for May! 

I'd love to connect with you and help you combine strategy and systems to build the recurring revenue in your business! 

💥 You'll walk away with 3 tangible action steps that you can implement NOW to start seeing results this month! 

Whether it's hitting $5K on repeat or building up to $10K, $20K and beyond, I can identify for you what you need and how to do it without burning out! 

Book your free session here and let's make it happen!! 

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

Imagine running your business with ADHD, kids, kids that also have ADHD, and a partner that has ADHD... 

Maybe you can imagine it - because you could be in the same place we are. 

I'm joined today by my friend Em to talk all about it!

How our neurodivergent brains require different systems than the typical, meant for neurotypical brains that you often come across online (and in life - let's be real), the real side of what it's like running a business with kids who are also neurodivergent, and just how life in general is different. 

I loved this conversation because it was a great insight into a lot of what people might not see behind the scenes and honestly, sometimes, when you're a parent with kids who are neurodivergent it can be hard. Especially if you don't have a support system of people who really get it because they are going through it too. 

We'd love to hear your thoughts after you give the episode a listen! 

ABOUT EM:

Em is an ADHD business coach and mom of 2 neurodivergent kids. She’s the founder of Vibrant Virtual and will yap about ADHD, parenting, politics, fantasy books, and/or Shrek anytime.

Connect with Em here: 

IG: @emshindel

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

I have my friend Christy with me on the podcast today and we are discussing Autism, RFK, and the incredibly misinformed and dehumanizing rhetoric and statements that are being spread in the media currently, as well as some other really horrifying things that are happening...

This is so important to make sure the RIGHT message gets out. 

Autism DOES NOT destroy families. 

Autistic people are NOT damaged. 

So much of what is happening right now is complete and utter insanity. It's hard to believe it's real AND this isn't a time to ignore that it's happening and pretend like it's not. 

I would love for you to share this episode to anyone who needs to hear it. 

Christy's app - Experiential Life

will be available any day now to download so if you have an autistic child, you can use it to connect you with the right resources and support you need. 

ABOUT CHRISTY:

Christy Russell is a self diagnosed AuDHD mom to 3 young men, and her youngest is an autistic teen. She's spent the last decade as a healthcare and disability advocate working inside the systems that support people with disabilities. She's taken a leap to address the number one issues families like hers complain about - the lack of a single online space to find trusted information, resources, community, and support for families raising neurodivergent children. Experiential Life is a mobile app that brings organizations, agencies, professionals, and providers to families - so they don't have to spend hours searching... And it includes a community forum that is a cross between Facebook and Reddit, but all contained within the privacy of the community.

Connect with Christy here: 

https://www.instagram.com/experiential.life.community/

Send us Fan Mail

Connect with me here:
IG: https://www.instagram.com/iamtaraleson/
Website: https://www.taraleson.com

Check out The Safer List here! 

It's updated every Tues and Fri with new business owners!  The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.