Knowledge at Wharton

Uncertainty Technological Turbulence Competition--What’s a Manager to Do? Thrive on It


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It’s become an all-too-familiar theme of business articles and books: How dramatic increases in competitiveness innovation deregulation globalization and information intensity have created perpetual uncertainty in everyday managerial life. The solution? Stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs says Wharton management professor Ian MacMillan. MacMillan and co-author Rita McGrath of Columbia University show how this is done in their new book The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty

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Knowledge at WhartonBy The Wharton School

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