Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)

Unlock the real story of managed services as Ron and Sydney join Uncle Marv to discuss adapting tech stacks, surviving documentation disasters, and why hands-on fieldwork still matters. Learn how to leverage networking, win as a small MSP, and hear wild stories—from hard drive crushing to Florida’s reptile wrangling Python Challenge.

Florida Man Arrested in Multi-State Cyber Fraud: https://gbi.georgia.gov/press-releases/2025-09-03/gbi-arrests-florida-man-multi-state-cyber-fraud-investigation

Companies, Products, Books Mentioned: 

• ConnectWise: https://www.connectwise.com
• MSP360: https://www.msp360.com
• Addigy: https://www.addigy.com
• Fusion Connect: https://www.fusionconnect.com
• Tech Marketing Engine: https://techmarketingengine.com
• USB Fast Charging Station: https://amzn.to/4ppDf8L
• ASCII: https://www.ascii.com
• Leadership West Orange: https://wochamber.com/leadership-west-orange-returns/
• Leadership Broward: https://leadershipbroward.org
• Florida Python Challenge: https://flpythonchallenge.org
• Florida Man Games: https://www.thefloridamangames.com/
• Freedom Factory (event venue): https://freedomfactoryusa.com

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

SPONSOR MUSIC

• Item Title: Upbeat Corporate
• Item URL: https://elements.envato.com/upbeat-corporate-HHAM5NZ
• Author Username: music_waves_production
• Item License Code: WXBA2N3UDP

SPONSOR MUSIC:

• Item Title: An Summer Ambient Corporate
• Item URL: https://elements.envato.com/an-summer-ambient-corporate-GAVTRPC
• Author Username: Cozy_Vibes
• Item License Code: TUN8XQDGWV

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Discover why ScaleCon is called the “best MSP conference ever” as Uncle Marv and Tahir discuss what sets it apart: practical strategies, zero sales pitches, and a focus on what works. 

Tahir shares raw stories from last year’s event, including how attendees drove enormous revenue jumps and learned game-changing marketing strategies. Listen for tips on inbound and direct mail success, the thinking behind a single-stage, high-engagement event, and how vendor relationships add authentic value. 

Get the scoop on what’s new for 2025, including practical 10-minute tactics sessions and why “no pitching” remains a firm rule for ScaleCon. 

Highlights: 

• ScaleCon 2025 is backed by real attendee results: some MSPs saw hundreds of thousands in increased revenue in just months.
• Direct mail tactics and content marketing delivered measurable wins for MSPs, including $2,000/month new contracts.
• Event philosophy: Single-stage, growth-focused sessions with handpicked practitioners, no sales pitches—leading to high engagement and ROI.
• Partnerships: ScaleCon co-hosted by MSP Camp and The Tech Tribe to bring best-in-class content for managed service providers.

Companies, Products, and Books Mentioned:

• ScaleCon: https://scalecon25.com
• MSP Camp: https://msp-camp.com
• Tech Tribe: https://thetechtribe.com
• Robin Robbins: https://technologymarketingtoolkit.com
• Roosevelt New Orleans: https://www.therooseveltneworleans.com
• Magnetic Marketing: https://magneticmarketing.com

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Floods, failed DIY, and donut debates! This episode covers everything from home catastrophes to the practical realities of IT support when clients do things their own way. This episode with Matt delivers more laughs, hard lessons, and hands-on IT advice than a week in the field.

Why listen:

• Learn how a simple bathtub disaster led to a total home overhaul and $15,000 in repairs
• Get actionable advice for dealing with insurance after accidents
• Discover the right way to upgrade computers for secure domain access
• Hear real stories of client mishaps and IT best practices
• Find out why Fab’s Auto Backup is a must-have for migrations
• Laugh at DIY attempts and over-the-top donut searches
• Grab insider tips for TechCon Unplugged events

The WMIC Command to Retrieve the Windows Product Key: wmic path softwarelicensingservice get OA3xOriginalProductKey

Companies, Products, Books Mentioned:

• TechCon Unplugged: https://techconunplugged.com/
• FABs Auto Backup: https://www.fpnet.fr/
• ConnectWise: https://www.connectwise.com/
• QuickBooks: https://quickbooks.intuit.com/
• SolarWinds: https://www.solarwinds.com/
• Lenovo: https://www.lenovo.com/
• Dell: https://www.dell.com/
• Property Brothers: https://www.hgtv.com/shows/property-brothers
• Amazon: https://www.amazon.com/
• D7 (PC Tech Tool): https://www.foolishit.com/d7/

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Matt Mulcahy shares the blueprint for launching MSP Cyber in 2025. We cover what it really costs, what tools matter, where MSPs are going wrong with value, and why combining IT with digital marketing is a game-changer.

Why Listen:

• Learn the real startup costs of an MSP today
• Why Miami’s IT market is still wide open
• Shifting value away from just help desk services
• How CRMs beat PSAs for real business growth
• Balancing fixed projects with managed clients
• Practical EOS planning for growth
• Scaling smart while avoiding tool sprawl

Companies, Products, Books Mentioned:

• Ubiquity: https://ui.com
• Windstream/Unity: https://www.windstream.com
• MSP Cyber: https://miamicyber.tech
• ProSource: https://www.prosource.net
• HubSpot: https://www.hubspot.com
• Halo PSA: https://halopsa.com
• Miro: https://miro.com
• EOS (Entrepreneurial Operating System): https://www.eosworldwide.com
• Huntress: https://www.huntress.com
• TruMethods (Gary Pica): https://www.trumethods.com/
• Galactic Advisors: https://galacticadvisors.com

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Ever been told, “You’re too expensive”? Yeah, me too. In this episode, I share how I deal with prospects who quote me lower rates from “their guy” — and why I never match those prices. Instead, I focus on flipping the conversation to value, downtime costs, and the trust that keeps clients with me for decades.

Why Listen:

• Learn why I never match lower competitor pricing
• Simple framework: per site, per server, per computer, per user
• How to present yourself as a business, not “just a tech”
• Flipping downtime into measurable cost for clients
• Lessons from attorneys on billing and worth

Companies, Products, People Mentioned:

• Fluke Networks: https://www.flukenetworks.com
• NetAlly: https://netally.com
• Microsoft: https://www.microsoft.com
• ActivTrak: https://www.activtrak.com

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

After conversations with Cory Clark of SonicWall and Reddit’s MSP community, I lay out the facts and why poor practices—not firewalls—are usually the weak link. I also share my hands-on Ubiquiti deployments (cameras, gateways, doorbells), how Cable Finder through Telarus helped me sign two clients on the spot, and review the CoolPie 3-in-1 SSD Cloner for NVMe drives. And yes—another Florida Man story.

Companies, Products & Tools Mentioned

• SonicWall — https://www.sonicwall.com
• Ubiquiti / UniFi — https://ui.com
• Fortinet — https://www.fortinet.com
• Telarus — https://www.telarus.com
• Cable Finder — https://cablefinder.com
• Windstream (now Unity) — https://www.gounity.com
• Ruckus — https://www.commscope.com/ruckus/
• CoolPie 3-in-1 SSD Cloner (Amazon): https://amzn.to/4mQHfgj
• SOHO Touch M.2 NVMe Duplicator 1-7 Cloner & Wiper: https://amzn.to/4ml00sp
• Proofpoint — https://www.proofpoint.com

Florida Man Clings to Hood of Car in Cocoa

• https://www.fox35orlando.com/news/florida-man-clings-hood-car-speeding-down-road-driver-watches-horror-really-scary
• https://www.clickorlando.com/video/news/2025/08/20/man-seen-clinging-to-car-hood-in-cocoa-in-critical-condition-after-crash/

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

SPONSOR MUSIC

• Item Title: Upbeat Corporate
• Item URL: https://elements.envato.com/upbeat-corporate-HHAM5NZ
• Author Username: music_waves_production
• Item License Code: WXBA2N3UDP

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

What if you could slash your hiring time from 44 days to just 5? In this can’t-miss interview, Chris Keith of Hirexe shares how his AI-powered platform is turning chaos into clarity for MSP recruitment. From scraping “real CV” data to delivering vetted candidates at lightning speed, Chris reveals the secrets behind his revolutionary process and how you can save up to 75% on payroll—without sacrificing quality or culture! 

Guest: Chris Keith

Founder & CEO of Hirexe, acclaimed for revolutionizing IT recruitment with AI-driven solutions. Known as the “Useful AI Guy,” Chris leverages years of tech and business experience to deliver high-quality, cost-effective talent to MSPs worldwide.

• Website: Hirexe: https://hirexe.com/
• LinkedIn: https://www.linkedin.com/in/itschriskeith/

Companies, Products and Books Mentioned

• PitchIT (IT Nation Connect 2025): https://www.connectwise.com/it-nation/connect
• ChatGPT: https://chat.openai.com
• Claude (AI tool): https://claude.ai

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Uncle Marv welcomes Chris Champion, an entrepreneur deeply embedded in AI-powered business automation and podcasting. They cover AI's explosive growth, its impact on various industries including IT, legal, and transportation, and the necessity of integrating AI into workflows. Chris shares how AI agents help scale his productivity and how entrepreneurs can leverage AI as a "digital lemonade stand." The episode mixes engaging anecdotes, like AI's threat prediction from Google's BARD, AI's role in podcast marketing, and believer vs faith perspectives about progress and survival in an AI-driven world. Ideal listening for IT pros, business owners, and tech enthusiasts eager to get ahead.

"Why Listen" Takeaways

• Learn how AI can help (or harm) real people and businesses
• Discover why human judgment should always double-check AI
• Hear success stories of AI agents boosting business productivity
• Get practical advice for making AI work for you, not against you
• Stay ahead with tips on entrepreneurship, podcasting, and automation
• Understand the dangers and the massive potential of AI in IT

Companies, Products, and Books Mentioned:

• Ubiquiti: https://www.ui.com/
• SonicWall: https://www.sonicwall.com/
• ChatGPT: https://chat.openai.com/
• Annual Science (journal): https://www.annualreviews.org/
• Google Gemini (formerly Bard): https://blog.google/technology/ai/introducing-google-gemini/
• Champion AI: https://championai.com/
• Chipotle: https://www.chipotle.com/
• Miami Heat: https://www.nba.com/heat

Florida Man: https://www.cbssports.com/nba/news/ex-miami-heat-employee-charged-for-selling-millions-of-dollars-worth-of-stolen-memorabilia-from-team-facility/

Man hospitalized after ChatGPT recommends bromide as substitute for salt: https://www.acpjournals.org/doi/10.7326/aimcc.2024.1260

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

SPONSOR MUSIC:

• Item Title: An Summer Ambient Corporate
• Item URL: https://elements.envato.com/an-summer-ambient-corporate-GAVTRPC
• Author Username: Cozy_Vibes
• Item License Code: TUN8XQDGWV

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

If you’ve ever dreaded those endless compliance audits, this one’s for you! I’m joined by Mark Heather from ComplianceAide, and we break down how MSPs can slash audit time by up to 85%, onboard in minutes, and deliver polished, board-ready compliance reports without adding a single person to the payroll. This AI-powered platform isn’t just fast — it’s smart, scalable, and designed to turn compliance from a painful chore into a profitable service.

Why You Should Listen

• Cut compliance audit time by up to 85% — from 220 hours down to as little as 16.
• Onboard in 15 minutes and let AI do the heavy lifting — no extra staff needed.
• 350+ frameworks supported plus custom reports for CEOs, CTOs, and CFOs.
• Integrations with top MSP tools like ConnectWise, Acronis, and N-able for instant evidence gathering.
• Turn compliance into revenue with upsell opportunities (cyber insurance, MFA, remediation services).

Companies, Products, Books Mentioned

• ComplianceAide: https://thecomplianceaid.com
• IT Nation Connect: https://www.connectwise.com/the-it-nation/events/it-nation-connect
• ConnectWise: https://www.connectwise.com
• Acronis: https://www.acronis.com
• N-able: https://www.n-able.com
• NIST Cybersecurity Framework: https://www.nist.gov/cyberframework

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Hey friends — in this one I talk with Dexter Caffey from Smart Eye Technology about stopping cybercriminals with continuous biometric security. No keys, no fobs — just your face and a camera. From banks and law firms to medical offices, this could be the next standard for MSP security.

Why Listen:

• Learn how continuous authentication works
• Stop remote desktop attacks instantly
• Keep files locked to the right person only
• Hear real-world bank fraud prevention stories

Companies, Products & Books Mentioned: 

• Smart Eye Technology: https://getsmarteye.com
• Smart Eye App Registration: https://smarteyeapp.com/registration
• ConnectWise: https://www.connectwise.com
• Acronis: https://www.acronis.com
• Arkansas Bankers Association: https://www.arkbankers.org/

SPONSORS:

• Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
• Legacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz
• Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard
• Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

SHOW MUSIC: 

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.